Science is O2 Buku Pelajaran Sakola ku Jaehun Kim

Karya Science is O2 Buku Pelajaran Sakola ku Jaehun Kim nyaéta pamenang anu dihormat pisan tina 2022 A' Design Award Emas anu bergengsi dina Katégori Kompetisi Atikan.

EmasAtikan· 2022

Science is O2 Buku Pelajaran Sakola

ku Jaehun Kim

Klién: Visang

Pamenang A' Design Award Emas dina Katégori Atikan

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Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #131223

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

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Désain

Ngeunaan Science is O2 Buku Pelajaran Sakola

Science is O2 nyaéta séri buku pelajaran élmu pangaweruh sakola pikeun murid SD, SMP jeung SMA. Unggal jilid mibanda kode QR anu wangunna kawas konci, anu nyambung kana inpormasi buku, promosi jeung pidéo élmu pangaweruh. Kode QR séjénna ditempatkeun gigireun unsur-unsur utama di jero buku, méré aksés kana pidéo ékspérimén jeung soal-soal tambahan. Lapisan matte, grafis epoxy jeung finishing glossy nyiptakeun éfék semi tilu diménsi anu hirup. Juru-juruna dijieun buleud sangkan leuwih aman dicekel, sarta tautan digital ngalegaan pangajaran ngaliwatan wates kaca anu dicitak.

Pangakuan

Ngeunaan A' Design Award Emas

Science is O2 Buku Pelajaran Sakola mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. Science is O2 Buku Pelajaran Sakola diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Science is O2 Buku Pelajaran Sakola nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: O2 is a science textbook that has used its established brand identity to imprint a confident and consistent brand image on its consumers. With rising need for no-contact education, O2 has digitized their brand identity, beginning with an easily scannable QR code on the cover. The code is designed as a key, opening useful textbook promotions and information. In this way, digitalization leads a constant effort to change brand identity to surpass the limits presented by books.
Diménsi & Bungkusan: Elementary school textbook 220 x 300
Middle school, high school, advanced textbooks 210 x 297.
Textbooks are classified by grade and semester and undergo reorganization each year to maintain brand identity.
Elementary textbooks contain 8 volumes for each grade and semester, middle school textbooks include 6 volumes, and high school has 1 integrated volume and 4 in-depth volumes.
Tag: workbook, science, O2, QR Code
Téknologi Produksi: O2’s brand identity of bringing to life the joy of science is embedded in the design, the matte coating of the background and epoxy of the main motif and graphics providing a vivid, semi-3D effect. For the elementary textbooks, curiosity and fun are engaged through glossy finishes that interest students in science learning from first sight. In addition, the corners were rounded for safer learning.
Tantangan Desain: Deep thought was applied to how to adapt a brand identity limited to paper textbooks to one exemplifying “digital.” Concerns centered on the use and experience of needing to access digital materials and textbook information only through CDs or homepages. By combining key-shaped QR codes with O2’s signature form, consumers can intuitively recognize the curious combination of brand and digital.
Panalungtikan: COVID-19 has rapidly changed the education, leading to an increase in remote classrooms and demand for digital content. As such, O2 has redeveloped its brand image to adapt with the digital environment.
Research conducted among 1,000 digital resource consumers revealed that they most require “textbook information and various learning materials.”
To surpass traditional limitations, O2 has strengthened its brand image so that consumers can better access books and also videos and digital materials.
Inspirasi: QR codes are currently the most common digital application and are used actively in various fields. They allow for quick authentication and access to information. Consumers can easily and quickly access textbook information through the QR code implemented as part of the cover design. Promotional videos linked to the QR codes likewise convey the traits and uses of the textbooks to consumers.
Durasi Proyék: Launched in Korea in September 2021
Alur Operasi: Consumers can access textbook information and promotions and experience engaging science videos simply by scanning the QR code on the cover. In addition to the cover, QR codes can be scanned for each main element in the textbook to access video experiment data or additional questions. Through diverse video material and information, students can learn and experience science more easily than with just traditional textbooks.
Anggota Tim: Creative Director : PARK, KWANGSU
Designer : MYUNG, SUJIN
Designer : LIM, SEHEE
Designer : CHOI, LIBIN
Designer : KIM, MINJOO
Krédit Gambar: Visang Creative Design Lab, 20121