Episode Desain Pangalaman Merek ku Plus X

Karya Episode Desain Pangalaman Merek ku Plus X nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Grafis.

PerungguGrafis· 2021

Episode Desain Pangalaman Merek

ku Plus X

Klién: Sk D&d Episode

Pamenang A' Design Award Perunggu dina Katégori Grafis

12,125

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #119730

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Episode Desain Pangalaman Merek

Episode nyaéta desain identitas merek jeung pangalaman merek pikeun platform padumukan babarengan. Desain ieu museur ka pamaké tinimbang museur ka panyadia, sarta miheulaan komunikasi jeung nu cicing. Pasagi dina logo Episode ngalambangkeun rohangan anu ngawadahan rupa-rupa carita. Logo, warna, jinis huruf, jeung visual konci digunakeun dina rupa-rupa titik sentuh online jeung offline, kaasup kartu panghuni jeung nomer kamar. Sistem ieu lentur tinimbang kaku, ku kituna unggal panghuni bisa ngalengkepan desain kalayan carita pribadina.

Pangakuan

Ngeunaan A' Design Award Perunggu

Episode Desain Pangalaman Merek mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Episode Desain Pangalaman Merek diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Episode Desain Pangalaman Merek minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Many residential space brands provide a supplier-centered brand identity. However, Episode is a user-centered design with a major difference in communication with customers.
Diménsi & Bungkusan: Digital Work
Tag: Share, Episode, Dwell, Story, House, Harmony, Relationship, Gathering
Téknologi Produksi: 1. Brand Value Platform
It defines the brand essence, “Life Storyg (story+storage),” and the core brand value, “living space, value community, and emotional platform.”

2. Visual Identity and Brand Design Element Development
The square in the EPISODE logo indicates a space where diverse stories and harmonization are contained. It is developed to flexibly expand to online/off-line contacts.

3. Brand Experience Design
From various communication contacts, key visual assets such as logos, colors, typefaces, and key visuals are used in the right place to provide Episode’s unique brand experiences.
Tantangan Desain: Modern residential spaces are not just a resting place but a place of applying the values and tastes and, furthermore, aspects of one’s life. Through this identity design, SK D&D intends to break away from the concept of traditional residence and suggest a new dwelling place.
Panalungtikan: SK D&D has thoroughly analyzed diverse space share services, which are currently provided to customers, conducted interviews to find ways to create synergy through customer members coming together, and considered ways to visually connect customer experience elements.
Inspirasi: Episodeis not only a living space but also a shared residential platform made with customers’ experiences and values. SK D&D develops the design by focusing on a design that can be flexibly changed and applied rather than a fixed design, on a touchpoint to express the characteristics of the brand.
Durasi Proyék: The project proceeded for 4 months in Seoul, South Korea.
Alur Operasi: The design motif developed has been applied to resident cards, room numbers, etc. for customers and completed when they draw their own episode. SK D&D intends to provide a variety of new brand experiences to users through a flexible design rather than a fixed one.
Anggota Tim: Creative Director: Shin myungsup
Strategy Director: Choe jangsoon
BX Planner: Kook bohyun
BX Planner: Kim jisu
BX Designer: Kim hyunwoo
BX Designer: Lee yoonseong
BX Designer: Im sunghwan
BX Designer: Park jiyong
Motion Designer: Lim kwangmyung
Project Director(SK D&D): Kim dohyun
Project Manager(SK D&D): Lee chungheon
Project Manager(SK D&D): Kim jinhee
Project Manager(SK D&D): Bak areum