Karya Love Art Kampanye ku Daniel da Hora nyaéta pamenang anu dihormat pisan tina 2024 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Pariwara.

PerungguPariwara· 2024

Love Art Kampanye

ku Daniel da Hora

Klién: Dahlstedt Holding SL

Pamenang A' Design Award Perunggu dina Katégori Pariwara

82,144

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #119665

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Love Art Kampanye

Dina kampanye perdana na, Winghook ngamimitian usaha anu wani sareng artistik anu tujuanana nyieun pernyataan anu kuat. Ngagunakeun gabungan anu taliti tina manipulasi digital sareng interpretasi ulang artistik, Winghook ngasupkeun karya agung anu kasohor tina Sajarah Seni kana naratif na. Ngaliwatan manipulasi anu terampil, kampanye ieu nangtang panempo pikeun ngabédakeun kateu-salurasna, kalayan katepatan sareng perhatian kana detil. Ku cara ngahijikeun karya klasik anu wawuh sareng pulas inovatif, Winghook henteu ngan ukur ngajak kontemplasi tapi ogé negeskeun kamampuhna dina ngajaga integritas harta karun artistik.

Pangakuan

Ngeunaan A' Design Award Perunggu

Love Art Kampanye mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Love Art Kampanye diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Love Art Kampanye minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: For the first campaign of Winghook, it was needed a bold and artistic approach to make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. By using famous paintings of Art History in a new, surprising way, it's clear that, if things are not in their right place, you will notice in a minute.
Diménsi & Bungkusan: Posters: 480 X 640 mm
Magazine: 200 X 280 mm
Tag: Art, Creative, Museum, Paintings
Téknologi Produksi: More then 400+ hours of digital treatment and manipulation work over Procreate, Blender, Photoshop, and Illustrator. Almost 10 Giga bytes of data for each project, including ultra-high resolution images of the original files (up to 600 Megapixels).
Each painting had a sketch over it before we ímplement the final digital manipulations, so we could take càre over the color and líght aspects of the original, using the tools of the software. The final "new" paintings also took into consíderation what elements were erased or moved on the scene, and in some cases we even needed to change the whole painting lightening, shadowing, and physics.
Tantangan Desain: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.
Panalungtikan: For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute.
Paintings names:
Las meninas, Diego Velazquez (public domain);
Nude Maja, Francisco Goya (public domain);
Painter’s Mother, James Whistler (public domain);
Composition 2, Piet Mondrian (public domain);
A Bigger Splash, David Hockney (Gerety);
Soup Cans, Andy Warhol (MoMA);
baking the Bread, Anders Zorn (public domain).
Inspirasi: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, it was created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product.
Durasi Proyék: The project started in Dec 2021 in Stockholm SUE and it’s still running.
Anggota Tim: Creative Director / Designer: Daniel da Hora
Krédit Gambar: Image #1 to #5: Creator Daniel da Hora, Display Images, 2024.