Cilly Kemasan Kaléng Inuman ku Guangzhou Cheung Ying Design Co., Ltd.

Karya Cilly Kemasan Kaléng Inuman ku Guangzhou Cheung Ying Design Co., Ltd. nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2021

Cilly Kemasan Kaléng Inuman

ku Guangzhou Cheung Ying Design Co., Ltd.

Klién: Guangzhou Cheung Ying Design Co., Ltd.

Pamenang A' Design Award Perunggu dina Katégori Bungkusan

13,467

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #110699

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Cilly Kemasan Kaléng Inuman

Cilly nyaéta desain kemasan pikeun jus rosa roxburghii anu dijurus ka konsumén ngora. Jus ieu dimaksudkeun pikeun ngabersihan langit-langit sungut salila tuang, bari nawiskeun pilihan anu sehat sareng bergizi. Wadahna mangrupa kaléng aluminium kalayan kapasitas 245 ml. Kaléngna ukuranana 65 mm panjangna, 65 mm lebarna sareng 95 mm luhurna. Grafisna ngagabungkeun gaya graffiti sareng pop art. Ngaran merek dilebetkeun dina éfék abstrak percikan jus. Warna-warna caang anu kontras masihan kaléng ieu tampilan anu ngora sareng modis.

Pangakuan

Ngeunaan A' Design Award Perunggu

Cilly Kemasan Kaléng Inuman mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Cilly Kemasan Kaléng Inuman diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Cilly Kemasan Kaléng Inuman minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: PANG GELIA Catering Management Co., Ltd and Guizhou NATURALLY Food Technology Group have jointly developed a rosa roxburghii juice exclusively intended for young people which is called Cilly and fills the vacancy in the beverage market for young people to cleanse the palate when dining while staying healthy and nutritious.
Diménsi & Bungkusan: The packaging with a capacity of 245ml，the packaging size is 65mm in length, 65mm in width and 95mm in height.
Tag: Rosa Roxburghii Juice,Young Brand,Beverage Packaging
Téknologi Produksi: The design material is made of aluminum can.
Tantangan Desain: The main screen design of the can was initially inconsistent with the design style, and therefore did not achieve the expected effect. After many design changes, we have chosen the pop-art style to give the can a youthful and fashionable visuals, which better suits the visual aesthetics of the current generation of young people.
Panalungtikan: Since the product aims to fill the gap in the beverage market for young people looking for a healthy and nutritious drink that helps cleanse the palate after eating a greasy meal, we have conducted in-depth research on the life style and preference of the targeted consumers – young people. The overall design is based on urban art and with graphics that embody interesting, casual, young, fashionable and positive elements applied, which are to attract the attention and emotional connection of young people.
Inspirasi: The overall design is created from the perspective of trendy and play. The picture uses the graffiti form to immerse the brand Cilly in the rosa roxburghii juice creating the abstract dynamic effect of splashing the juice. Combined with the pop art that are currently trendy, the brand name is symbolized and upgraded. The high-brightness colors collide with each other producing new and unique visual tension and recognition, which emits a young and fashionable atmosphere.
Durasi Proyék: The project started in May 2019 in Guangzhou, and finished in September 2019 in Guangzhou.
Alur Operasi: The image design on the can reflects the status of youngsters, which is free, interesting, fashionable and full of passion. We hope that this design concept behind will arouse the emotional resonance of the youngsters, and thus stimulate their desire to buy the product.
Anggota Tim: Creative Director: Zhiji Dong
Designer: Lu Gu