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Wolffstrunk Primary Function: Identitas Korporat ku Karen Cuthbert

Karya Wolffstrunk Primary Function: Identitas Korporat ku Karen Cuthbert nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Grafis.


PerakGrafis· 2021

Wolffstrunk Primary Function: Identitas Korporat

ku Karen Cuthbert

Klién: Gerhard Wolff – Wolffstrunk

Pamenang A' Design Award Perak dina Katégori Grafis

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Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #103697

Warna

Désain

Ngeunaan Wolffstrunk Primary Function: Identitas Korporat

Wolffstrunk mangrupikeun identitas korporat anu diciptakeun kanggo hiji merek schnapps buah sareng liqueur buah anu diproduksi di penyulingan swasta. Panyederhanaan grafis sareng présisi janten ciri identitas visualna. Sosok ajag anu disederhanakeun dianggo salaku tanda desain tina sistem desain korporat, sareng bentuk tetes anu distilir ditambahkeun kana sosok éta. Sirah anu tiasa dipindahkeun masihan karakter humoris kana tanda éta sareng ngamungkinkeun tata letak anu dinamis. Sistem ieu ngawengku tanda komposit, dokumen bisnis, labél botol, poster, kartu pos, buku merek sareng animasi ringkes ramat sédonline.

Pangakuan

Ngeunaan A' Design Award Perak

Wolffstrunk Primary Function: Identitas Korporat mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Wolffstrunk Primary Function: Identitas Korporat diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Wolffstrunk Primary Function: Identitas Korporat mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik
Gerhard Wolff sells under the brand name Wolffstrunk the finest fruit schnapps and fruit liqueurs which, are produced in his private distillery in Extertal. The idea, concept and design of a new appearance and furthermore the development of a comprehensive corporate design system and communication concept for the brand Wolffstrunk are the thematic foundation of my bachelor thesis.
Diménsi & Bungkusan
Brandbook: 128 mm x 175 mm, 132 pages
Tag
Corporate Identity, Corporate Design, Brand Design, Logo Design
Téknologi Produksi
The corporate design includes the design and concept of a composite mark, business documents, bottle labels, posters, postcards and a brand book as well as a short website animation. This identity was mainly made with the Adobe Creative Suite. The whole corporate design was printed on high-quality paper.
Tantangan Desain
The main challenge was to create a movable design mark version. The wolf with a movable head. It provides the corporate design system with a large portion of confident humour and allows a dynamic design of all variations of advertising material.
Panalungtikan
The graphically reduced figure of the wolf functions as a basis for the visual appearance and as a new design mark within the corporate design system of the brand Wolffstrunk. Added to the figure of the wolf is the stylized shape of a drop. The reduced design mark is neat, clear and modern designed. It follows the trend towards a simplified use of forms.
Inspirasi
Less is more. This is even true for the consumption of high-proof alcohol as well as for good design. Graphic reduction and precision characterize the new visual identity in a media wide communication which, continues in a strict and graphic visual language by a consistent and smart play with the metaphor wolf. The brand Wolffstrunk appears modern, genuine, unique and with a good portion of confident humour.
Durasi Proyék
The project was my bachelor thesis and took about 4 month time.
Alur Operasi
The word and design mark renounces ornaments and excesses in any shape or form. A memorable and distinctively recognizable design has priority, since something that is simply designed, is easy to remember.
Patén
Copyrights belong to Karen Cuthbert, 2020
Anggota Tim
Karen Cuthbert
Krédit Gambar
#1-#5 Karen Cuthbert, 2020

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Desain anu Saé Pantes Meunang Pangakuan anu Luhung

A' Design Award nyaéta panghargaan internasional anu dijuri pikeun desain anu saé. Iluan dina A' Design Award pikeun meunangkeun kasempetan nampi pangakuan meritokratis, meunangkeun kamashur, prestise sareng publisitas pikeun karya anjeun. Nominasikeun karya anjeun pikeun A' Design Award sareng pasaing pikeun A' Design Prize anu dipikahoyong.

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