Moralo oa Rubin and Chapelle Boutique Kahare ya Mabenkele a Feshene ka UE Architecture ke mohlodi oa khau e hlomphehang haholo ya 2026 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Sebaka sa Ka Hare le Dipontsho.
BoronseKa Hare· 2026
Rubin and Chapelle Boutique Kahare ya Mabenkele a Feshene
Moreki: Rubin and Chapelle
Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Ka Hare
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #176785Moralo
Mabapi le Rubin and Chapelle Boutique Kahare ya Mabenkele a Feshene
Rubin and Chapelle Boutique ke kahare ya lebenkele la feshene le fumanehang Newport Beach, California. Lebenkele lena le akaretsa dimithara tse lekanang tsa 95 mme le nka kgothaletso ho ntlokgolo ya kgale ya polokelo ya masela e Motseng wa New York. Disebediswa tse lefifi tse nang le sebopeho di kopantswe le marako a bophahamo bo sa fellang a khalase e mosi le tshepe. Dikarohanyo di ema ka tlase ho siling, kahoo siling e bulehileng le diphaepe tse pepeneneng tsa moya di dula di bonahala mme sebaka se senyane se ikutlwa se le seholwane. Dibaka tsa kgutlotharo le kgutlonne di na le dikarolo tsa ho leka diaparo le tsa diaparo tsa mantsiboya. Dishelofo tse tebileng di arola diaparo ka dihlopha tse nyane ho fokotsa lebelo la ho reka.
Kamohelo
Mabapi le Moputso oa Boronse oa A' Design Award
Rubin and Chapelle Boutique Kahare ya Mabenkele a Feshene ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Rubin and Chapelle Boutique Kahare ya Mabenkele a Feshene e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Rubin and Chapelle Boutique Kahare ya Mabenkele a Feshene e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- Unlike any store in the Southern California outdoor mall, we incorporated textured deep and dark materials into the space. The use of partial-height smoked glass supported by steel is unusual for this earthquake zone, allowing for an open ceiling with exposed ductwork and views across the compact area, making it feel larger. The lighting contrasts rugged textures with the sophisticated elegance of Rubin and Chapelle’s fashion. Through the grey glass, customers glimpse intimate, exclusive spaces for evening wear and fittings, adding a touch of refined exclusivity.
- Boholo le Phuthelo
- Store area 95 sqm. Main ceiling height: 5030mm. Storefront height, top of shelves and ceiling height at entry: 3650mm. Top of glass partitions and entry door: 2750mm.
- Lithegi
- Retail, fashion, luxury, rustic
- Theknoloji ya Tlhahiso
- The design incorporates partial-height walls of smoked glass and steel as a counterbalance to the rustic materials. It is particularly notable in this earthquake-prone area to have walls that do not rise to the ceiling for anchorage. This choice allows for an open ceiling with exposed ductwork, enhancing the feeling of spaciousness and providing views across and through the compact space.
- Phephetso ya Moralo
- Determining how to get the desired flow and visual lucidity while faced with the earthquake zone structural restrictions proved challenging. We made it even more daunting when choosing to hang all the shelving on the walls with minimal connections to the floor. Careful coordination with the structural engineer had to be done to achieve the look we were after.
- Dipatlisiso
- To ensure the boutique reflects the brand, we visited their other stores and workshop and interviewed the owners. We also spoke with the mall operators about their plans to upscale with luxury brands. Based on this information, we limited elements in the dressing room, added multiple mirrors in the fitting area, and provided transparency for customers to bring friends. Layered curtains were installed in the changing rooms to allow items to be passed through without opening them, and hanging rods were elevated to accommodate long draping dresswear.
- Kgothaletso
- Drawing inspiration from the RC workshop, an old fabric warehouse in New York City, the design intends to encourage exploration of a mysterious, rustic space. The aim is to encourage customers to explore the space more thoughtfully, moving away from traditional retail layouts that often limit interaction and engagement.
- Nako ya Projeke
- The project started with a meeting with the owners of Rubin and Chapelle in February of 2024. We started working with them on the design shortly after, completing it in May that year. Construction started in January 2025 and was completed in May 2025. (It took a long time because of the Corona disaster.) The store, located in Fashion Island, Newport Beach, California, opened in May 2025.
- Tsamaiso ya Mosebetsi
- The wedge-shaped space has side walls oriented toward the entry, making them too prominent. To enhance discovery, we added smoked glass partitions that delineate interconnected triangular and rectangular zones. These openings subtly reveal the spaces beyond, enticing visitors to explore further. The rectangular arrangement of fitting and evening wear areas creates a runway-like experience, encouraging dynamic interaction with the space. Deeper shelving segments clothing into smaller, curated groups, effectively slowing the shopping pace and promoting thoughtful exploration.
- Litho tsa Sehlopha
- Jeff Goldberger, Architect, UE Architecture
Sean Kim, Structural Engineer, KNSE Structural Engineering - Litlotla tsa Setshwantsho
- Rubin and Chapelle
E Tshehelitsweng
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