Moralo oa Moonshot Cafe Ntlwana ya Pontsho ka Takeshi Yoshida ke mohlodi oa khau e hlomphehang haholo ya 2023 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Sebaka sa Ka Hare le Dipontsho.
SileveraKa Hare· 2023
Moonshot Cafe Ntlwana ya Pontsho
Moreki: Takeshi Yoshida
Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Ka Hare
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #150177Moralo
Mabapi le Moonshot Cafe Ntlwana ya Pontsho
Moralo ona ke wa Pavilion ya Japane pontsong ya CES 2023, e leng e nngwe ya dikopano tse kholo ka ho fetisisa tsa theknoloji lefatsheng. O hapilwe ke bobonolo le ho fokotsa, mehopolo ya motheo ya Zen, eo Japane e kileng ya ba le yona ho tloha mehleng ya kgale. Ho sa tlwaelehe ho ba le khefi, ho fapana le ho ba le ntlwana ya pontsho e tlwaelehileng kopanong. Sebaka sena se leka ho ba oasis moo tshebedisano e qalang teng. Hape se tsepamisa maikutlo ho ponaletso le sebaka se pharaletseng kaha marulelo a sebaka a le tlase. Ho feta moo, e na le ditlama tse tala tse ngata, e bontsha botsoalle ba tikoloho, ho fokotsa matlakala, le ho theha tikoloho e monate.
Kamohelo
Mabapi le Moputso oa Silevera oa A' Design Award
Moonshot Cafe Ntlwana ya Pontsho ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Moonshot Cafe Ntlwana ya Pontsho e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Moonshot Cafe Ntlwana ya Pontsho ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- First, it’s rare to have a cafe, rather than having a normal exhibition booth in a convention. The space tries to become an oasis where the conversation begins in a busy convention. Secondly, the space focuses on transparency and spaciousness since the ceiling of the venue is very low. Therefore, this space gets more attendees’ attention in the convention. Third, the space has lots of green, showing the eco-friendly attitude, reducing waste from exhibition, and creating a cozy atmosphere. Finally, the decoration art in the cafe counter is carefully chosen to show modern and latest Japan.
- Boholo le Phuthelo
- The booth area is 90 feet x 50 feet. In other word, 2743 mm x 1524 mm.
- Lithegi
- Zen, minimization, transparency, spaciousness, simplicity, exhibition design, convention, Japan, cafe,
- Theknoloji ya Tlhahiso
- The ceiling of the venue is very low so that transparency and spaciousness is one of the most important aspects to get attendees’ attention in a convention. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unobstructed view from one end to the other in this space. In addition, in a technology themed convention, most booths use cold white lighting since the color of cold white might remind people of technology, however, the space intentionally uses warm white lighting to attract people and create a cozy atmosphere of a cafe.
- Phephetso ya Moralo
- The biggest challenge is the height of the ceiling of the venue, which is very low and also the venue does not permit hanging from the ceiling, while hanging signs are one of the main tools to attract people who join conventions. In this situation, transparency and spaciousness is one of the most important aspects to motivate attendees to come to the area. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unobstructed view from one end to the other in this space.
- Dipatlisiso
- In terms of design, how we can create more conversation and interaction in an exhibition booth is one of the biggest questions because the communication between exhibitor and attendee could create new business. Literature review and field work by joining other conventions has been done. The results improve the design, production and realization such as using white warm color lighting, music, aroma oil and green, transparency and spaciousness.
- Kgothaletso
- This design is for the Japan Pavilion at the CES 2023, one of the largest technology conventions in the glove. Therefore, it would be great if the design somehow makes people feel the uniqueness of Japan. The design is inspired from simplicity and minimization, the fundamental concept of Zen, which Japan has always been with since ancient times.
- Nako ya Projeke
- The project started in August 2022 in San Francisco and finished in January 2023 in Las Vegas, and was exhibited in CES 2023 in January 2023.
- Tsamaiso ya Mosebetsi
- Unlike the normal exhibition booth in a convention, people enjoy drinks and conversation in a cozy mingling lounge, which we named it Moonshot Cafe. The name is decided in the hope that moonshot, in other words, giant leap will come out from this space. One of the best ways to achieve the goal, appealing products and services to the world, is to create a space that would generate more conversation and interaction between exhibitors and participants. The more conversation and communication would eventually lead to the realization of the goal, creating a giant leap.
E Tshehelitsweng
Hlahloba ka Ntle ho Designers.org
Fumana dihlahiswa, ditshebeletso le menyetla ho tswa ho balekane ba rona ba papatso.
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Meralo e Amanang
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