Roi Re Ilustracija — аутор Poovakorn Watcharaphongphiphat

Дизајн Roi Re Ilustracija аутора Poovakorn Watcharaphongphiphat је високо цењени добитник веома престижне награде 2022 Гвоздена награда A' Design Award у категорији такмичења Друштвени дизајн.

ГвозденаДруштвени· 2022

Roi Re Ilustracija

аутор: Poovakorn Watcharaphongphiphat

Клијент: Mahidol University International College

Добитник награде Гвоздена награда A' Design Award у категорији Друштвени

26,198

Верификовани добитник награде

Верификујте статус награде за #127338

Посетите сајт Погледајте на A' Design Award Саопштење за медије Значка награде

Боје

Дизајн

О дизајну Roi Re Ilustracija

Roi Re je onlajn izložbena veb-stranica koja se fokusira na priče o tajlandskim uličnim prodavcima starog stila koji danas retko postoje. Cilj je da se kod mladih generacija stvori uvažavanje i svest o tajlandskoj kulturi kroz istraživanje ovih retkih uličnih prodajnih aktivnosti starog stila. Roi Re pruža informacije, znanje i alate kroz upotrebu jedinstvene i zanimljive serije ilustracija.

Признање

О награди Гвоздена награда A' Design Award

Roi Re Ilustracija је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Roi Re Ilustracija буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Roi Re Ilustracija заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.

Иза дизајна

Комплет за медије

Заслуге, чланови тима и технички детаљи које је обезбедио дизајнер.

Јединствене карактеристике: "Roi Re" is an online exhibition website focusing on stories of Thai old style street peddlers that rarely exist in the present day. The aim is to create appreciation and awareness among young generations toward Thai culture through the exploration of these rare old-style street vending activities. Roi Re provides information, knowledge, and tools through the use of a unique and riveting series of illustrations.
Ознаке: illustration, Graphic Design, Culture, Archive, Thai, Website, Exhibition, Young, History
Технологија производње: “Roi-Re” provides information, knowledge, and tools through the use of unique and riveting series of illustrations, on-location Augmented Technology (AR) in the form of pop-up kiosks, and series of promotional materials to connect the younger generation to what street paddlers used to be in the past.
Дизајнерски изазов: Many of the stories often come from word of mouth and memories of an older generation and the official records of their stories are hard to find. Therefore, the content mostly comes from interviews of older generations who had known and experienced old-style street peddlers.
Истраживање: Thai old-style street peddlers have had a long and strong relationship with Thai culture and people. However, the development and modernization these days cause them to be less dominant, many have slowly changed their form, and some of them have disappeared. In addition, their stories often come from word of mouth and memories of older generations, which sometimes got disconnected with newer generations and the official records of their stories are rare and hard to find.

The aim of this project is to preserve and create an appreciation of Thai old-style street peddlers to a younger generation. By bringing their stories back in the present time with the help of technology, AR, virtual museum, motion graphic video, on-location pop-up kiosk, and fun illustration style, the young generation is allowed to explore and experience what was it like for street padders in the past.
Инспирација: Since the past, street peddlers have had a long and strong relationship with Thailand. However, the development and modernization caused old style street peddlers to be less dominant. Many of the unique street peddlers have slowly changed their form, and some of them have disappeared. Moreover, their stories often come from word of mouth and memories of older generations, which sometimes got disconnected from younger generations.
Трајање пројекта: The project started in September 2019 with the research and design development and finished in July 2020 for the exhibition showcase at Siam Center (Bangkok) on 20-22 November 2020.
Ток рада: The online exhibition website provides information, knowledge, and tools through the use of a unique and riveting series of animated illustrations to mimic the environment of the street peddlers in the past. Audiences can play and explore items that pop up on the screen along with on the physical exhibition display, pop-up kiosks, using Augmented Technology (AR) to explore the hidden peddlers' stories on various historical locations, such as, Charoen Krung Road.