Centrestage 2023 Event Tregtar i Modës nga Rachel Tsang

Dizajni Centrestage 2023 Event Tregtar i Modës nga Rachel Tsang është një fitues shumë i vlerësuar i çmimit prestigjioz 2024 Çmimi i Argjendtë A' Design Award në Kategorinë e Konkurrimit Dizajni i Ngjarjeve dhe Evenimenteve.

ArgjendiNgjarje· 2024

Centrestage 2023 Event Tregtar i Modës

nga Rachel Tsang

Klienti: Hong Kong Trade Development Council

Fitues i Çmimi i Argjendtë A' Design Award në Kategorinë Ngjarje

139,282

Fitues i Verifikuar i Çmimit

Verifiko Statusin e Çmimit për #157444

Vizitoni Faqen Shikoni në A' Design Award Komunikatë për Shtyp Stema e Çmimit

Ngjyrat

Dizajni

Rreth Centrestage 2023 Event Tregtar i Modës

Centrestage është një event tregtar i modës që mbahet në Qendrën e Konventave dhe Ekspozitave të Hong Kongut. Eventi katërditor shtrihet në 11,000 metra katrorë dhe është i ndarë në katër zona bazuar në mirëqenien fizike, sociale, mjedisore dhe shpirtërore. Salla e ekspozitës prej 7,200 metrash katrorë përmban stendat e ekspozuesve, një paradë të vogël dhe një hapësirë për prezantime mode. Skena kryesore rrethore kornizohet nga një mur video 180 gradësh, i gjerë 47 metra, dhe ka vende për më shumë se 600 të ftuar. Një perde me fije LED dykatëshe dhe instalime lulesh kinetike i shtojnë lëvizje ambientit.

Njohja

Rreth Çmimi i Argjendtë A' Design Award

Centrestage 2023 Event Tregtar i Modës është fitues i Çmimit të Argjendtë A' Design Award, një njohje jashtëzakonisht prestigjioze që u akordohet dizajneve të nivelit më të lartë, mahnitëse dhe mbresëlënëse. Fituesit e Argjendtë janë vepra tejet brilante dhe jashtëzakonisht krijuese që ilustrojnë ekspertizën, talentin dhe mprehtësinë e shquar të dizajnerëve të tyre. Centrestage 2023 Event Tregtar i Modës pritet të jetë një vepër e mrekullueshme, vitrinë e vërtetë e mjeshtërisë, jashtëzakonisht profesionale dhe thellësisht inovative. Ky dizajn fitues i Çmimit të Argjendtë A' Design Award është një shpikje shumë e shquar dhe e admiruar që sjell dobi dhe zgjeron kufijtë e artit, shkencës, dizajnit dhe teknologjisë. Centrestage 2023 Event Tregtar i Modës është një krijim shumë i dëshiruar që ngjall dëshira, sjell ndjenja pozitive dhe zgjon habi e mahnitje.

Pas Dizajnit

Paketa për Shtyp

Kreditët, anëtarët e ekipit dhe detajet teknike të ofruara nga dizajneri.

Veçoritë Unike: Hong Kong Trade Development Council presents the 8th edition of Centrestage, Asias premier fashion event this year. The combination of exquisite venue designs, carefully curated decor, and innovative technology draws 7,700 worldwide buyers, who visit and make purchases. This is a sophisticated platform for fashion designers, allowing them to share their unique vision, promote design trends, and launch fashion brands.
Dimensionet & Paketimi: The Centrestage at Hong Kong Convention and Exhibition Center redefines creativity and immersive fashion experiences. Spanning over 11,000 sqm, the fairground is divided into four distinct zones: Environment Wellness, Spiritual Wellness, Social Wellness, and Physical Wellness, to promote fashion from all regions. The groundbreaking design of a 2 story LED string curtain display allows an interactive and dynamic experience for visitors. The round stage layout features a 180 degree, 47m wide video wall, together with an uplifted audio and lighting system, offering an unparalleled immersive show experience for over 600 guests.
Etiketat: CENTRESTAGE, Hong Kong Fashion Event, HKTDC, Exhibition Design, Asia’s Fashion Spotlight, FASHIONALLY, CreateHK, Elite, YDC
Teknologjia e Prodhimit: Centrestage offered an immersive fashion show experience with mega sized LED video wall showing AI generated videos to enhance the visual experience. It also served as a stunning backdrop to support multiple fashion shows during the event. In addition, the dynamic and visually striking display, including an oversized LED string curtain wall, kinetic floral decorations, and interactive fashion walls, captivated audiences, generated social media buzz, and delivered memorable events.
Sfida e Dizajnit: Planning and integrating the AI elements into a physical fair present a set of unique challenges. Our team need more time and new skillset to manage technical integration, quality assurance, real-time adaptability, and maintaining artistic integrity. We also need to ensure in sync with the exhibition theme Radiant Wellness, objective and functional needs for all exhibitors and fashion show designers. Addressing these challenges requires a multidisciplinary approach, involving collaboration between AI experts, video production specialists, artists, technical teams as well as event contractors to overcome these challenges and harness the potential of AI visuals for captivating show experiences.
Kërkimi: The research abstract is focusing on the four dimensions of wellness, namely Physical, Social, Environmental, and Spiritual. We seek for the relevant elements for each dimension and interplay in achieving a well-balanced lifestyle and sustainability. This year we utilize the AI technology to inspire and contribute to the design, curation, and presentation of this event. Based on the concept of Radiant Wellness, we integrate the AI generated models together with designers collection and bring newness to our audience. The use of AI also transforms traditional fashion shows with a more vibrance LED and visuals effect to enhance creativity and spectacle.
Frymëzimi: It is time to rebound after the covid pandemic. We would like to build a culture of well-being and re-develop our body, mind, and spirit. The design of Radiant Wellness is a concept with four dimensions of wellness, including Physical, Social, Environmental, and Spiritual. The overhead kinetic floral display, together with the three distinct color lily pad photo booths promotes a refreshing, healthy, and sustainable experience. Additionally, the 2 story LED string curtain integrated with the AI-generated models wall becomes a vibrant platform to showcase the designers collections.
Kohëzgjatja e Projektit: Centrestage, a 4 day fashion event held from 6th to 9th September 2023, was organized by the Hong Kong Trade Development Council (HKTDC) at the Hong Kong Convention and Exhibition Centre (HKCEC). The creative team spent a total of 5 months, from the initial briefing to the onsite completion, ensuring an exceptional execution of the event.
Rrjedha e Operimit: Centrestage is divided into two main parts: The Exhibition Hall and the Main Stage for Fashion Show Performance. The 7,200 sqm Exhibition Hall includes strategically designed booths, a mini parade, and a fashion presentation area to accommodate multiple exhibitors and provide a comfortable browsing experience for attendees. Meanwhile, the unusual circular main stage layout with a mega LED screen enhances visibility and allows dynamic movement for the models. It offers an intimate experience for audiences and enhanced interaction.
Anëtarët e Ekipit: HKTDC Creative Department
Kreditë e Imazheve: Hong Kong Trade Development Council