Transatlantic Innovation Week Isgaarsiinta Dhacdada oo uu sameeyey Stefan Maier-Wimmer

Naqshadda Transatlantic Innovation Week Isgaarsiinta Dhacdada oo uu sameeyey Stefan Maier-Wimmer waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xayeysiinta, Suuq-geynta iyo Isgaarsiinta ee 2024 Abaalmarinta Birta ah ee A' Design Award.

BirXayeysiin· 2024

Transatlantic Innovation Week Isgaarsiinta Dhacdada

Stefan Maier-Wimmer uu sameeyay

Macmiilka: U.S. Konsulat München

Ku Guuleystaha Abaalmarinta Birta ah ee A' Design Award ee Qaybta Xayeysiin

47,101

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #153141

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Transatlantic Innovation Week Isgaarsiinta Dhacdada

Todobaadka Hal-abuurka Transatlantic, oo ay abaabuleen Safiirka Maraykanka iyo shanta qunsuliyadood ee guud, waa dhacdo maalmo badan socota oo diirada saarta iskaashiga Jarmalka iyo Maraykanka iyo awoodda hal-abuurka ee ballaaran. Hoosta astaanta sanadkan ee hal-abuur xoraan, waxaa loo naqshaddeeyay muuqaalka dhacdada, bogga soo dhowaynta iyo qalabka buuxa ee warbaahinta bulshada ee lamaanaha dhacdada. Muuqaalka muhiimka ah ee dhacdadu wuxuu isku daraa astaanta iyo fikradda iskaashiga oo ah fariinta guud.

Aqoonsiga

Wax ku saabsan Abaalmarinta Birta ah ee A' Design Award

Transatlantic Innovation Week Isgaarsiinta Dhacdada waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Transatlantic Innovation Week Isgaarsiinta Dhacdada waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Transatlantic Innovation Week Isgaarsiinta Dhacdada waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: The key visual gives the Transatlantic Innovation Week event series its face. The landing page serves as a central communication platform with a teaser video. It tells the story of the current motto creativity unbound and the overarching goal of the event series: A bridge between partners. At the same time, the creative communication concept encourages others to become part of the event. An advertising toolset helps them to present themselves perfectly and promote own events. The landing page is also the event calendar with all event key dates.
Summado: Logo Design, Brand Imagery, Web Design, Interface Design, Moving Pictures & Movies
Tiknoloojiyada Soo Saarka: The teaser video was edited with the programs After Effects and Premiere Pro. Moving image material as well as text and image animations were used for the storytelling.
Caqabadda Naqshadda: The main challenge was to merge the fundamental approach of the transatlantic partnership with the event-specific concept, while still delineating each independently. An additional hurdle involved visualizing the idea of partnership as the overarching message.
Dhiirrigelinta: Colorful, loud, innovative. The key visual with message is the focus of this cross-media communication and was inspired by the partnership and innovative strength to be emphasized. It shows the impulse power of unleashed creativity. In the event trailer on the landing page, key concepts and futuristic image impressions tell the central idea, inspired by innovative startup industries in areas such as healthcare, fashion, food as well as art and content creation.
Muddada Mashruuca: The project kicked off in mid-March and concluded on April 28 with the last day of the event. The event landing page went live in early April, and the digital promotional materials and tools were provided to partners shortly before the start of the event. With the support of the participating partners, over 50 events took place throughout Germany as part of the "Transatlantic Innovation Week," under the theme "creativity unbound."
Socodka Hawlgalka: The transatlantic partnership exemplifies collaborative efforts in policies, resources, and technologies to fuel innovation for a better tomorrow. The Transatlantic Innovation Week aims to harness the creativity of future generations, encouraging them to take risks and generate ideas to address global challenges. Investing in and supporting young innovators is crucial for advancing progress and securing a sustainable future.
Xubnaha Kooxda: Creative Director: Stefan Maier-Wimmer
Art Director: Sebastian Hudl
Graphic Designer: Jana Himmel
Motion Graphics: Sabine Glaßl
Text: Jakob Wassenaar
Account Manager: Bruna de Morais Soares
Account Manager: Eva-Maria Engelbrecht