Love&wash Primary Function: Kurongedza naAlexander Cherkasov

Dhizaini Love&wash Primary Function: Kurongedza naAlexander Cherkasov ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2020 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

SirivhaPakejingi· 2020

Love&wash Primary Function: Kurongedza

na Alexander Cherkasov

Mutengi: Love&wash

Mukundi weMubairo weSirivha we A' Design Award muChikwata chePakejingi

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Mavara

Dhizaini

Nezvekwa Love&wash Primary Function: Kurongedza

Love&wash ipurogiramu yekurongedza yezvigadzirwa zvekuwacha, zvinosanganisira mapaudhwa ekuwacha, jeri rekuwacha, makapisuru uye chinobvisa maburi. Pfungwa iyi inoratidza kutarisira kuburikidza nemufananidzo wakapfava wembatya dzinombundirana. Pachikwangwani chepaudhwa yemachira ane mavara, T-shirt yeorenji nehembe yedhenimu dzinombundirana. Mavara elogo akadzvanywa pamwe chete kuti adzokorore pfungwa imwe cheteyo. Mavara ari kumashure anoparadzanisa zvigadzirwa, nepo nyora dzebhuruu dzichireva utsvinye nekuchena. Chirongwa ichi chakagadzirwa kubva pakadhibhodhi neplastiki, uye zvinhu zvinogona kuora zvakarongwa.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Love&wash Primary Function: Kurongedza, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Love&wash Primary Function: Kurongedza inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Love&wash Primary Function: Kurongedza chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: This design will be advantageous differed from other competitors, because most producers of laundry detergents depict the “formula of purity” on their packages. But there is no warmth and soulfulness in this design. Also the type of washing and purpose for the type of fabric is not listed on some packages.
Kukura & Kupakiwa: This packaging is planned to be based on biodegradable materials.
Matagi: wash, laundry detergents,washing powder, love, washing gel, washing capsules, hugs, clothes, color, soap
Tekinoroji Yekugadzira: This packages are made of the following materials: cardboard, plastic.
Changamire yeDhizaini: It was necessary to stick to one main idea and filter out all unnecessary options.
Tsvakurudzo: There was carried an analysis of the market for Laundry products and analysis of target audience.
Chikurudziro: My concept focuses on the emotional component — the expression of love and care. The main idea is a metaphor — animate things. They are clean and happy because they are worn by people who love each other and take care of their clothes. This design concept is aimed at young families — manifestations of tender feelings are especially close to them. Love&wash laundry detergent is everything a young family needs for complete happiness.
Nguva yePurojekiti: The project was prepared for several month at the beginning of 2019 in Moscow
Mafambiro eBasa: Consumers will feel love and care in this concept.
Nhengo dzeTimu: Assistant: Anna Leonteva
Photographer: Anatoly Karpov
3D visualizer: Pavel Gubin