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Hong Kong Houseware Fair 2019 Primary Function: Kuiswa kweChiitiko naHong Kong Trade Development Council

Dhizaini Hong Kong Houseware Fair 2019 Primary Function: Kuiswa kweChiitiko naHong Kong Trade Development Council ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2020 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheChiitiko neMisangano.


SirivhaChiitiko· 2020

Hong Kong Houseware Fair 2019 Primary Function: Kuiswa kweChiitiko

na Hong Kong Trade Development Council

Mutengi: Hong Kong Trade Development Council

Mukundi weMubairo weSirivha we A' Design Award muChikwata cheChiitiko

56,680

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Dhizaini

Nezvekwa Hong Kong Houseware Fair 2019 Primary Function: Kuiswa kweChiitiko

Book Text: Hong Kong Houseware Fair 2019 idhizaini yechiitiko yakagadzirirwa chiitiko chekutengeserana chakaitirwa paHong Kong Convention and Exhibition Centre. Dhizaini iyi inofukidza nzvimbo nhatu: chiiswa chekugamuchira munzvimbo yekupinda, kugadzirwa kwekupinda kweimba yekuratidzira, uye kuratidzirwa kwakasiyana kwekufanotaura maitiro. Chiiswa chekugamuchira chine 30 square metres uye 5 metres pakukwirira uye chinosanganisira LED screen huru. Zvinhu zvinosanganisira nzira ye-aluminium inogona kushandiswazve, mwenje we-LED strip, mapanel e-acrylic uye kapeti inogona kuora nekusikwa. Mavara nemaumbirwo akatorwa kubva mune mushumo wemaitiro eindasitiri anobatanidza nzvimbo nhatu.

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Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Hong Kong Houseware Fair 2019 Primary Function: Kuiswa kweChiitiko, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Hong Kong Houseware Fair 2019 Primary Function: Kuiswa kweChiitiko inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Hong Kong Houseware Fair 2019 Primary Function: Kuiswa kweChiitiko chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana
To uplift the image 3 areas were provided by the event organiser inside the Convention and Exhibition Centre building for the 2019 Hong Kong Houseware Fair. First, a welcome installation at the venue’s entrance foyer, followed by an entrance treatment for the exhibition hall entry, then a separate trend forecast display showing 4 future predictions from the industry’s research report.
Kukura & Kupakiwa
The welcome signage 30m2 x 5m high consisted of a large 3mm pitch LED screen. The materials include reusable aluminium system, LED stripe lights, acrylic panels, metal section structure, digital print, black sticker finish, vinyl graphics and biodegradable carpet. Similar materials were applied for the 16 square meters hall entry treatment. The trend display was built with bespoke cladding, furniture, images and visually curated products to reflect the individual trends forecast displays.
Matagi
Trade, Hong Kong, Houseware, Installation, Welcome, Signage, Exhibition, Design, Organiser, Fair, Trend Forecast, Central Display
Tekinoroji Yekugadzira
A 30m2 x 5m high welcome installation consists of a large LED 3mm pitch screen. Other materials used include reusable aluminium structural system, LED stripe lights, black sticker finish, acrylic panels, digital print, vinyl graphics and biodegradable carpet. The same material specification was applied for the hall entry treatment and trend display area. All constructions and bespoke furniture were tested offsite for quicker reassembly and lit during the 3 days onsite timeline.
Changamire yeDhizaini
Besides an onsite production of only 3 days, another challenge was finding a design concept to reflect the industry trend and stimulate the visitors. Since the 3 areas provided at the fair were far apart from each other, a common visual thread was required. The solution was to borrow elements from the trend forecast to develop an overarching concept for the 3 spaces provided by the organiser.
Tsvakurudzo
The research began with analysing the trend forecasts for the houseware industry. To relate the theme to this industry, a series of abstract interior settings were built under the Living Art concept for the welcome installation and entrance treatment. Selected colours, textures and lighting elements were taken from the trend forecast reports. This ensured a subconscious form of connection between the first two installations and the separate trend display area located at the concourse.
Chikurudziro
Inspiration for both the welcome installation and exhibition hall entrance treatment derived from the official houseware industry tend report. From this, a selection of bold colours finishes and lit outline framework was chosen to produce a language of abstract interior settings. Subsequently, a separate trend display area edited images, materials, bespoke furniture and selected products to form the 4-physical interpretation of the industry’s trend forecast.
Nguva yePurojekiti
The 2019 Hong Kong Houseware Fair project duration was 3 months from initial briefing to onsite completion. It was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong and the event ran for 3 days starting from the 20th until 23rd of April 2019.
Mafambiro eBasa
The flow was a challenge as each area offered for the new design was spread out and an aesthetic link was required to draw the attention of the visitors. Therefore, the welcome installation and entrance treatment’s art direction reflected elements of the main trend display area. This provided a subliminal connection between all 3 spaces and helped elevated the aesthetics of the organisers work at the event.

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