Mi Bluetooth Headset Mini Primary Function: Kupakeja Kwe-Headset naXiaomi

Dhizaini Mi Bluetooth Headset Mini Primary Function: Kupakeja Kwe-Headset naXiaomi ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2020 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

SirivhaPakejingi· 2020

Mi Bluetooth Headset Mini Primary Function: Kupakeja Kwe-Headset

na Xiaomi

Mutengi: Xiaomi

Mukundi weMubairo weSirivha we A' Design Award muChikwata chePakejingi

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Dhizaini

Nezvekwa Mi Bluetooth Headset Mini Primary Function: Kupakeja Kwe-Headset

Mi Bluetooth Headset Mini ndiko kupakeja kwakagadzirirwa headset diki yemitambo. Chikeshi che-headset chakareruka uye chine bhatani rimwe chete rakatenderera. Kupakeja uku kunoshandisa mifananidzo yevaimbi vane mukurumbira, saka chikeshi che-oval chinoonekwa semusoro uye bhatani semuromo wakashama. Zvinoguma zvichiratidza muimbi kana mutungamiriri wemumhanzi, uye zvinopa hunhu kuchigadzirwa chiri nyore. Tureyi ye-PET inobata headset uye chishandiso chekutonga kumberi, nepo tambo dzichivanzika. Chifukidziro chepepa chinochengetedza chimiro chakasimba. Dhizaini iyi inovavarira kufadza vashandisi vane makore 18 kusvika 29 ekuberekwa.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Mi Bluetooth Headset Mini Primary Function: Kupakeja Kwe-Headset, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Mi Bluetooth Headset Mini Primary Function: Kupakeja Kwe-Headset inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Mi Bluetooth Headset Mini Primary Function: Kupakeja Kwe-Headset chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The design of the product is quite minimalistic, with only a circular button on the shell. To make it more interesting, the design use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element.
Kukura & Kupakiwa: dimension: height 79mm, Length 110mm, width 28mm
Matagi: Handset, electronic, packaging, colorful, musician
Tekinoroji Yekugadzira: The visual design require to hide the wires, only leave the headset and controller out. Therefore the packaging structure design must consider how to hide the wires and still keep the whole packaging structure solidly. By using PET tray inside and a paper cover outside, the front of the packaging only shows the handset and controller.
material: Paper, PET
Changamire yeDhizaini: As the target audiences are 18 to 29 year-olds, the design should make the products most close to the trendy of young's culture.
Tsvakurudzo: Mi Bluetooth headset is a low profile product that targets the lower end of the sports headset market. The retail price for the product is 10 Euro in China. The overall packaging budget was limited to about 0.6 Euro. So it is the design task to add some attractive elements to its packaging and make it outstanding from the shelves.
Chikurudziro: In current China, the young generation has a rage for animation, comics, and games. They spontaneously create a lot of trending content that personified objects into lively characters. To make this low-profit product easier to approach the young generation, our design strategy is to imbue a product with personality and to visually personify the product.
Nguva yePurojekiti: The project started in April 2018 and finished in April 2019 in Beijing, China
Mafambiro eBasa: The design of the product is quite minimalistic, with only a circular button on the shell.
To make it more interesting, designers use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element.
Mapetenzi: Copyrights belong to Xiaomi, 2019
Nhengo dzeTimu: Design director: Lu Chen
Packaging Designer: Yan Ni
Packaging structure design: Zhizhuang Song
Zvikwereti zveMifananidzo: Image #1:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #2:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #3:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #4:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #5:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge