AS Women Empowerement Chipo Chekambani naAntonia Skaraki

Dhizaini AS Women Empowerement Chipo Chekambani naAntonia Skaraki ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2024 Mubairo weSimbi we A' Design Award muChikwata cheKukwikwidza cheDhizaini yeZvipo.

SimbiZvipo· 2024

AS Women Empowerement Chipo Chekambani

na Antonia Skaraki

Mutengi: As

Mukundi weMubairo weSimbi we A' Design Award muChikwata cheZvipo

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Shanyira Saiti Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

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Dhizaini

Nezvekwa AS Women Empowerement Chipo Chekambani

A|S yakasarudza kugadzira chipo chegore chekambani kuti chishande sechibvumirano uye kudana kuchiitiro, chakafuridzirwa nekuda kwekupa simba vakadzi verudzi rwupi zvarwo, chitendero, kana chimiro chemagariro. Cretan Tsikoudia, chinwiwa chechinyakare chechiGreek, yakazadza mabhodhoro akavezwa kufananidzira vakadzi vakasiyana, mumwe nemumwe ane chiso chevhu chakasiyana sechivharo, pamutsauko wakafuridzirwa nezvifananidzo zvekare zveCycladic. Zvakaratidza misoro yeRusununguko, Shanduko, Kuenzana, Ruramisiro, Dzidzo, Sarudzo, uye Simba. Bhodhoro rimwe nerimwe rakaiswa mubhokisi rakazvitsaurira nemifananidzo yehunyanzvi uye posita yemadziro.

Kuzivikanwa

Nezve Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne AS Women Empowerement Chipo Chekambani, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. AS Women Empowerement Chipo Chekambani inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, AS Women Empowerement Chipo Chekambani inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Cretan tsikoudia, a traditional Greek drink filled bottles shaped to symbolize, different woman, adorned with distinct clay faces, embodying the themes of Freedom, Change, Equality, Justice, Education, Choice, and Strength. Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster. The back of each box displayed over 2000 female names, uniting women worldwide in solidarity.
Kukura & Kupakiwa: Paper Box Width 327mm x Depth 117.5mm x Height 585mm
Matagi: CorporateGift, WomenEmpowerment, WomenRights, Greece, WomenMovement, GenderEquality, Tsikoudia, GreekDrink, ViolenceAgainstWomen
Tekinoroji Yekugadzira: Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster.
Changamire yeDhizaini: Instead of a just pleasing, beautiful or clever corporate gift, this year the challenge was to design and create a gift with a message. One that would motivate the agency’s clients to reflect or/and act in favour of the women empowerment movement.
Tsvakurudzo: Even today women undergo abuse regardless of ethnicity, religion or social status.
Empowering women may include, among other things, education, awareness, promoting women’s viewpoints, with the aim to result in equality and freedom. Women empowerment is one of the most significant topics today.
Chikurudziro: Inspired by the need to empower women of any ethnicity, religion or social status as a protest to the abuse they’ve been undergone even today, A.S. Strategy, Branding & Communication decided to design an annual corporate gift which was a statement and a call to action.
Nguva yePurojekiti: The project started in December 20 2022 until February 8 2023 in Athens
Mafambiro eBasa: The corporate gifts were sent to serve as a statement and call to action, to A.S. clients, in Greece and abroad.
Nhengo dzeTimu: creative director: Antonia Skaraki, art director: Valia Alousi, copywriter: Nagia Koutroumani
Zvikwereti zveMifananidzo: Image No#1 : Photographer, Illustrator: Valia Alousi
Image No#2 : Photographer, Illustrator: Valia Alousi
Image No#3 : Photographer, Illustrator: Valia Alousi
Image No#4 : Photographer, Illustrator: Valia Alousi
Image No#5 : Photographer, Illustrator: Valia Alousi