Mi Temple of Heaven Builder Packaging Chirongwa Chekusunga Zvidhinha Zvekutamba naYang Zhang

Dhizaini Mi Temple of Heaven Builder Packaging Chirongwa Chekusunga Zvidhinha Zvekutamba naYang Zhang ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

BronziPakejingi· 2021

Mi Temple of Heaven Builder Packaging Chirongwa Chekusunga Zvidhinha Zvekutamba

na Yang Zhang

Mutengi: Beijing AIQI Technology Co., Ltd.

Mukundi weMubairo weBronzi we A' Design Award muChikwata chePakejingi

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Mukundi weMubairo Akasimbiswa

Simbisa Mamiriro eMubairo we#106355

Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

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Dhizaini

Nezvekwa Mi Temple of Heaven Builder Packaging Chirongwa Chekusunga Zvidhinha Zvekutamba

Mi Temple of Heaven Builder Packaging ipepa rekusunga chinotamba nacho chezvidhinha zvekuvaka. Kunze kwepasuru kunoratidza Hall of Prayer for Good Harvest nemifananidzo yemitsara yakanaka, uye kuronga kune nzvimbo yakawanda yakachena kunochengetedza mufananidzo wakadzikama. Chivakwa chinosanganisa kuratidzwa nekusungwa mubhokisi rimwe chete. Kuvhura chifukidzo chekumusoro kunoratidza gonhi rakadhindwa rinoratidza nhoroondo yekubatanidzwa kwematanda echinyakare cheChina, nerondedzero yezvikamu zvose kudivi rechipiko. Mumashure megonhi, mahomwe ezvidhinha akarongwa mumipanda. Chivakwa chemukati chinogona kubvutwa uye kushandiswazve sebhokisi rekuchengetera.

Kuzivikanwa

Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Mi Temple of Heaven Builder Packaging Chirongwa Chekusunga Zvidhinha Zvekutamba, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Mi Temple of Heaven Builder Packaging Chirongwa Chekusunga Zvidhinha Zvekutamba inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Mi Temple of Heaven Builder Packaging Chirongwa Chekusunga Zvidhinha Zvekutamba inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The overall vision of the package is simple and clear, but the details convey the craftsmanship. The structure integrates the display function and the packaging function as one, with the value of appreciation and collection, giving users a visual feast. Consumers can feel the charm of the product from the vision and use of the package.
Kukura & Kupakiwa: Packaging Size: 403x301x155mm
Matagi: Building block toys, handicrafts, Sun Mao, the Hall of Prayer for Good Harvest, the Temple of Heaven
Tekinoroji Yekugadzira: The structure integrates the display function and the packaging function as one, differentiated packaging structure creates a good product user interface, which truly realized using packaging to energize the brand. Materials: Paper
Changamire yeDhizaini: How to convey Chinese traditional Sun Mao and ancient construction culture to consumers, and how to infuse the connotation of products into packaging design? Finally, we choose simple but solemn packaging structure and appealing and instructive graphic design to lead consumers into the world of Sun Mao culture.
Tsvakurudzo: The year 2020 will mark the 600th anniversary of Chinese Royal Architectural Groups, we hope to inject the connotation of the product into the packaging design, so as to convey the Chinese traditional Sun Mao and ancient building culture to consumers and pay tribute to the 600th anniversary.
Chikurudziro: Based on packaging design concept of “Reproduce the imperial architectural temperament, inherit the essence of Chinese art”, we drew the image of the hall of prayer for good harvest with elaborate lines on the packaging, making every detail of the century-old building vividly appear on the paper. We use the design layout with more white space to neutralize the visual pressure, and use restrained and implicit design techniques to interpret the packaging as an ancient painting.
Nguva yePurojekiti: The project started in March 2020 and finished in May 2020 in Beijing, China
Mafambiro eBasa: The packaging structure adopts the up-bottomcover boxes. Open the upper cover and you will see the "door" with development history of Sun Mao printed on it, the other side of the door is printed with a list of all building block parts. Open the "door" and you will see the layered building block bags. It is easy to operate but has a sense of ritual.
The built-in structure of the package can be taken out as a separate storage box, so as to make more use of a box for recycling. Besides the function of storing block bags, it can also solve the storage problems in daily life.
Nhengo dzeTimu: Beijing AIQI Technology Co., Ltd.
Zvikwereti zveMifananidzo: Image #1:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #2:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #3:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #4:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao
Image #5:Creative Director Yang Zhang(CEO), Illustrator Jinwei Fan, Photographer Weili Shao