Hong Kong Houseware Fair 2019 Primary Function: Faʻatulagaga o Mea Faʻaali e Hong Kong Trade Development Council

O le mamanu Hong Kong Houseware Fair 2019 Primary Function: Faʻatulagaga o Mea Faʻaali e Hong Kong Trade Development Council o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Ario i le Vaega Tauva Mamanu Fa'alavelave.

ArioFa'alavelave· 2020

Hong Kong Houseware Fair 2019 Primary Function: Faʻatulagaga o Mea Faʻaali

na mamanuina e Hong Kong Trade Development Council

Tagata Fa'atau: Hong Kong Trade Development Council

Manumalo o le A' Design Award Ario i le Vaega Fa'alavelave

56,680

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #90060

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Hong Kong Houseware Fair 2019 Primary Function: Faʻatulagaga o Mea Faʻaali

Book Text: O le Hong Kong Houseware Fair 2019 o se mamanu faʻamoemoe na faia mo se faleoloa faʻatau na faia i le Hong Kong Convention and Exhibition Centre. O le mamanu e aofia ai vaega e tolu: o se faʻatulagaga faʻafeiloaʻi i le faletele o le ulufale, o se faʻatulagaga ulufale mo le maota faʻaaliga, ma se faʻaaliga eseese e valoia ai faʻatonuga. O le faʻatulagaga faʻafeiloaʻi e 30 sikuea mita ma 5 mita le maualuga ma e aofia ai se lau LED tele. O mea e faʻaogaina e aofia ai se faiga alumini e mafai ona toe faʻaaogaina, moli laina LED, laupapa acrylic ma kapeta e mafai ona pala faʻanatura. O lanu ma foliga na aumaia mai le lipoti o faʻatonuga a le pisinisi e fesoʻotaʻi ai vaega e tolu.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Hong Kong Houseware Fair 2019 Primary Function: Faʻatulagaga o Mea Faʻaali, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Hong Kong Houseware Fair 2019 Primary Function: Faʻatulagaga o Mea Faʻaali e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Hong Kong Houseware Fair 2019 Primary Function: Faʻatulagaga o Mea Faʻaali o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: To uplift the image 3 areas were provided by the event organiser inside the Convention and Exhibition Centre building for the 2019 Hong Kong Houseware Fair. First, a welcome installation at the venue’s entrance foyer, followed by an entrance treatment for the exhibition hall entry, then a separate trend forecast display showing 4 future predictions from the industry’s research report.
Fua & Fa'apipi'i: The welcome signage 30m2 x 5m high consisted of a large 3mm pitch LED screen. The materials include reusable aluminium system, LED stripe lights, acrylic panels, metal section structure, digital print, black sticker finish, vinyl graphics and biodegradable carpet. Similar materials were applied for the 16 square meters hall entry treatment. The trend display was built with bespoke cladding, furniture, images and visually curated products to reflect the individual trends forecast displays.
Fa'ailoga: Trade, Hong Kong, Houseware, Installation, Welcome, Signage, Exhibition, Design, Organiser, Fair, Trend Forecast, Central Display
Tekonolosi Gaosiga: A 30m2 x 5m high welcome installation consists of a large LED 3mm pitch screen. Other materials used include reusable aluminium structural system, LED stripe lights, black sticker finish, acrylic panels, digital print, vinyl graphics and biodegradable carpet. The same material specification was applied for the hall entry treatment and trend display area. All constructions and bespoke furniture were tested offsite for quicker reassembly and lit during the 3 days onsite timeline.
Lu'itau o le Mamanu: Besides an onsite production of only 3 days, another challenge was finding a design concept to reflect the industry trend and stimulate the visitors. Since the 3 areas provided at the fair were far apart from each other, a common visual thread was required. The solution was to borrow elements from the trend forecast to develop an overarching concept for the 3 spaces provided by the organiser.
Su'esu'ega: The research began with analysing the trend forecasts for the houseware industry. To relate the theme to this industry, a series of abstract interior settings were built under the Living Art concept for the welcome installation and entrance treatment. Selected colours, textures and lighting elements were taken from the trend forecast reports. This ensured a subconscious form of connection between the first two installations and the separate trend display area located at the concourse.
Fa'aosofia: Inspiration for both the welcome installation and exhibition hall entrance treatment derived from the official houseware industry tend report. From this, a selection of bold colours finishes and lit outline framework was chosen to produce a language of abstract interior settings. Subsequently, a separate trend display area edited images, materials, bespoke furniture and selected products to form the 4-physical interpretation of the industry’s trend forecast.
Umi o le Poloketi: The 2019 Hong Kong Houseware Fair project duration was 3 months from initial briefing to onsite completion. It was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong and the event ran for 3 days starting from the 20th until 23rd of April 2019.
Fa'agasologa o Galuega: The flow was a challenge as each area offered for the new design was spread out and an aesthetic link was required to draw the attention of the visitors. Therefore, the welcome installation and entrance treatment’s art direction reflected elements of the main trend display area. This provided a subliminal connection between all 3 spaces and helped elevated the aesthetics of the organisers work at the event.