Alu sa'o i le anotusi
KannuNaUm Uaina Igoa e Giovanni Murgia - Redfish Adv

O le mamanu KannuNaUm Uaina Igoa e Giovanni Murgia - Redfish Adv o se manumalo maualuga tele o le fa'ailoga mamalu 2019 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.


ArioAfifi· 2019

KannuNaUm Uaina Igoa

na mamanuina e Giovanni Murgia - Redfish Adv

Tagata Fa'atau: Cantina Ogliastra

Manumalo o le A' Design Award Ario i le Vaega Afifi

37,431

Lanu

Le Mamanu

E Uiga ia KannuNaUm Uaina Igoa

O le ata o le KannuNaUm uaina igoa e faʻailo i lona lelei ma le laʻititi faiga, maua i le sailia o faʻailoga e mafai ona fai ma sui o latou talaʻaga. Teritori, aganuu ma tuʻinanau o le uaina 'ava o le Fanua o le Faʻavavau o loʻo faʻapipiʻiina i nei lua faʻamaopoopo igoa. E faʻalauteleina mea uma i le mamanu o le centenarian grapevine na faia ma le metotia o le auro liligiina i 3D. O se ata faʻatusa ata e fai ma sui o le talaʻaga o nei uaina ma faʻatasi ai ma latou i le talaʻaga o le laueleele lea e fanau mai ai, Ogliastra le Lauʻeleʻele o Centenaries i Sardinia.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai KannuNaUm Uaina Igoa, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina KannuNaUm Uaina Igoa e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. KannuNaUm Uaina Igoa o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The concept of these labels starts from the unique characteristic of these wines:the strength of a unique land, the history of this people, the good environment and the secret of longevity. Each of these elements is part of these wines and the labels that represent them.The symbol of the grapevine on this label represents all this, its golden color is the prestige of this great wine born from centenary vines and is the representation of the bond of winemakers with their historical and cultural roots.
Fua & Fa'apipi'i
The labels are 120 mm x 130 mm
Fa'ailoga
wine, history, label, sardinia, italy
Tekonolosi Gaosiga
The label was printed on special paper with a tactile sensation. This characteristic gives at the label a more prestigious and important role.
The grapevine is obtained with a special printing technique called "cast gold" that gives a tactile sensation in relief with the elegant presence of gold.
Lu'itau o le Mamanu
The challenge for this label was to be able to transfer the importance of this wine that comes from the centenarian vines and that is connected with the history of these territories.
Su'esu'ega
The research for the development of the design starts from the typical elements of this land. We are in Ogliastra - Sardinia, a land at the center of the Mediterranean sea. This is the land of Longevity, here there is the largest number of people reaching 100 years old. The name of the wine which means "our sapling", that is the vine that expands its roots in the territory. The grapevine is the history and the essence of life, the gold recalls the preciousness and elegance.
Fa'aosofia
The strength of a unique land, the history of this people, the good environment and the secret of longevity. all these elements condensed on a single symbol: the golden grapevine. This represents the bond with this land, the history of this people and the essence of this wine, born from grapes of centenarian grapevines.
Umi o le Poloketi
The project is started in September 2018 and complete in December 2018 in Sassari (Sardinia, Italy). It is presented on media in February 2019 in Tortoli (Sardinia, Italy)
Fa'agasologa o Galuega
The design of these labels is designed to give a tactile effect when the bottle is picked up, thanks to the label paper and tactile processing. The visual effect is given by the embossing of the design of the grapevine.
Sui o le 'Au
Art direction: Giovanni Murgia
Designer: Giovanni Murgia
3D render: Bruno Haver
Print: Tipografia Puddu
Fa'aaloaloga o Ata
Image 1: 3D designer Bruno Haver
Image 2: 3D designer Bruno Haver
Image 3: 3D designer Bruno Haver
Image 4: 3D designer Bruno Haver

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O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga