Cacao Odyssey Pusa Afifiga e Shenzhen Setinya Packaging Co., Ltd.

O le mamanu Cacao Odyssey Pusa Afifiga e Shenzhen Setinya Packaging Co., Ltd. o se manumalo maualuga tele o le fa'ailoga mamalu 2025 A' Design Award Uʻamea i le Vaega Tauva Mamanu Afifi.

UʻameaAfifi· 2025

Cacao Odyssey Pusa Afifiga

na mamanuina e Shenzhen Setinya Packaging Co., Ltd.

Tagata Fa'atau: Shenzhen Setinya Packaging Co., Ltd.

Manumalo o le A' Design Award Uʻamea i le Vaega Afifi

13,010

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #166876

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Cacao Odyssey Pusa Afifiga

O le Cacao Odyssey o se faasologa o pusa afifiga mo pa sukalati pogisa. E fa pusa e faaali mai ai autu e fa: O le Amataga, Faasalalauga, Faavaomalo ma le Gafataulimaina. O autu taitasi ua fetaui ma se tofo: masani, masima sami, fuala ma mint. O faailoga faaleaganuu mai itulagi ma vaitausaga eseese, e pei o mataitusi Aztec ma faailoga faatino faa-Europa (mosaics), o loo faamatalaina ai le tala o le cacao. O le pusa tu'u i luga e fua i le 100 e 100 e 148 milimita ma tuu ai pa sa'o e faafaigofie ai le maua ma le faaaliga manino. E faaaogaina fasipepa toe faaaogaina faatasi ma vali ma ufiufi e le o'ona.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Cacao Odyssey Pusa Afifiga, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Cacao Odyssey Pusa Afifiga e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Cacao Odyssey Pusa Afifiga ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The packaging for this chocolate series focuses on the concept of Cacao Odyssey, reflecting the richness and evolution of the cacao culture through four themes: Origin (Classic Dark Chocolate), Spread (Sea Salt Dark Chocolate), Globalization (Berry Dark Chocolate), and Sustainability (Mint Dark Chocolate). By employing a narrative approach and integrating cultural elements from various regions and eras, it visually presents the journey of cacao, offering consumers a unique cultural experience.
Fua & Fa'apipi'i: product dimensions, 100 mm x 100 mm x 148mm
Fa'ailoga: Chocolate packaging, Cacao culture, Four themed boxes, Narrative design, Recycled paper
Tekonolosi Gaosiga: Made from eco-friendly recycled paper, including recycled ultra white paper (176g for the outer packaging and 352g for the inner packaging) and 1200g recycled paperboard, this design exemplifies a circular approach to resource use, helping minimize environmental impact. Even the inks and coatings used are non toxic and harmless, ensuring both safety and environmental friendliness throughout the entire lifecycle.
Lu'itau o le Mamanu: A key challenge was integrating rich cultural connotations to the packaging without compromising its aesthetic appeal and practicality, aiming to create a deeper connection and interaction between the product and consumers. With four distinct themes, the packaging enhances its cultural depth by visually communicating cacao culture. Moreover, the vertical box design, both compact and exquisite, not only enhances how the product is displayed but also boosts user interaction.
Su'esu'ega: The packaging design centers on cacao beans as its core motifs, and seamlessly integrates distinctive cultural elements from different eras and regions. For instance, the Origin theme features Aztec hieroglyphs and botanical motifs like cacao trees, while the Spread theme reflects the classic elegance of European mosaics. These designs create a compelling visual narrative, guiding consumers through a journey through time to explore the rich evolution of cacao culture.
Fa'aosofia: Each theme reflects its unique cultural background and flavor profile. The Origin theme connects the primal flavor of Classic Dark Chocolate to the ancient mystique of South American Aztec civilization. The Spread theme harmonizes refined European artistry with the rich, complex flavor of Sea Salt Dark Chocolate. The Globalization theme uses bold color contrasts to reflect the fruity vibrancy of Berry Dark Chocolate. The Sustainability theme features green to complement the cool mint flavor.
Umi o le Poloketi: This design and development of this project started at Shenzhen Setinya Packaging Co., Ltd. in June 2024. It was introduced to the Chinese market in November 2024.
Fa'agasologa o Galuega: The packaging features a vertical box design, with chocolate bars standing upright inside. This form not only enhances accessibility but also creates an elegant, effective display. Each box is crafted to be compact and exquisite, making it perfect as both decoration and a thoughtful gift. This design adds value to the product and enhances the consumer experience, encouraging interaction and engagement.
Sui o le 'Au: Ting Lv, Jisong Liu, Changjiang Zeng