Love Hanshui Afifiga o Vai Inu e Yanhui Zhang

O le mamanu Love Hanshui Afifiga o Vai Inu e Yanhui Zhang o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.

ArioAfifi· 2024

Love Hanshui Afifiga o Vai Inu

na mamanuina e Yanhui Zhang

Tagata Fa'atau: Wuhan Pufine Creative Technology Co., Ltd.

Manumalo o le A' Design Award Ario i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #152699

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Love Hanshui Afifiga o Vai Inu

O le Love Hanshui o se faasologa o afifiga faamanatu mo vai inu faamamāina, na faia e faailoga ai le filifilia o Wuhan e avea ma Aai Faavaomalo o Eleele Susū. E fā manu o le atunuu, o le porpoise e leai sona apa tua, le pato ulu lanumoana, le manulele stork uliuli ma le elk, e fai ma sui o vaitau e fā o le tausaga. O le tusiaga vali ata masani a Saina e tuufaatasia ai manu ma vaaiga o eleele susū o le nuu. O le igoa faapipii paʻepaʻe o le fagu e gaosia i le faiga o le heat shrink ma le lolomiga o lanu faapitoa. O fagu taitasi e 60 milimita le lautele ma le 220 milimita le maualuga. O se numera faailoga i luga o le igoa faapipii e tatalaina ai se vaaiga i itu e tolu.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Love Hanshui Afifiga o Vai Inu, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Love Hanshui Afifiga o Vai Inu e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Love Hanshui Afifiga o Vai Inu o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: This is a commemorative series of purified drinking water commemorating Wuhan's selection as the "Wetland City". Its unusual creativity lies in combining the images of four native animals with the local wetlands and landscapes by traditional Chinese ink painting in a abstract and concrete way, reflecting the themes of cultural inheritance and ecological protection.
Fua & Fa'apipi'i: Bottle diameter 60mm, height 220mm
Fa'ailoga: bottle label
Tekonolosi Gaosiga: The white bottle label adopts a heat shrink label process of spot color printing. While the Chinese traditional painting helps to show the four local animals, the finless porpoise, the blue headed duck, the black stork and the elk, which are selected to represent the four seasons of the year, in the abstract and concrete expression and depicts a vivid scene of the wetland scenery, highlighting the theme of harmonious coexistence, environmental protection, and inheritance of Chinese culture and art.
Lu'itau o le Mamanu: It is a veryarduouschallenge for designers that the ingenious integration of animal figures and landscape image withoutvisibleefforts, then expressed by the traditional Chinese ink painting, which needs to study a large number of ancient works and take repeated modifications to present the picture that conform to the creative design.
Su'esu'ega: As a packaging for purified water that reflects Wuhan, a city of wetland and the theme of environmental protection, the elements that are consistent with the theme must be found out from the ecology items which are well recognized by the locals, and the more profound cultural connotations of Chinese culture and art should be explored too.
Fa'aosofia: Wuhan was selected as an "International Wetland City" in the Contracting Parties to the Ramsar Convention on Wetlands which held in this city in 2022. Inspired by it, four rare native animals, including the finless porpoise, the blue headed duck, the black stork and the elk are selected to represent the four seasons of the year in this city. The traditional Chinese painting is applied to ingeniously integrate the images of them with the pictures of local wetland scenery and tourist attractions.
Umi o le Poloketi: The project started in Wuhan in February 2023 and was completed in Wuhan in April 2023.
Fa'agasologa o Galuega: The wetland scenery and animals familiar to locals is combined in Chinese ink painting, which makes it easy to resonate with people and get topicdiffusion as the novel combination is highly attractive. It is also unique and eye-catching when displayed as a series of products. The AI technology would help people to view the three-dimensional and dynamic perspective picture when they scan the QR code on the label, their deep attention would rise in the innovative and interesting interactions.
Sui o le 'Au: Creative Director: Zhang Yanhui
Creative Director: Xia Ling
Process Director: Zhou Xiaoli, Zhang YuXuan
Designer: Xu Yanliang