Bioo Lamepa Biotechnological e Kutuko Studio

O le mamanu Bioo Lamepa Biotechnological e Kutuko Studio o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Auro i le Vaega Tauva Mamanu Ata Tifaga.

AuroAta Tifaga· 2023

Bioo Lamepa Biotechnological

na mamanuina e Kutuko Studio

Tagata Fa'atau: Kutuko Studio S.L.

Manumalo o le A' Design Award Auro i le Vaega Ata Tifaga

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #144872

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Bioo Lamepa Biotechnological

Bioo, le sui olaola. O se lamepa e fa'aagaoioia e ala i le pa'i atu i se la'au o lo'o taoto i luga o le ulo fa'ailo fa'atupu mai mea fa'atumauina e pei o le sima ma le pulu. O le Bioo lux lea, o le maa taua na maua ai le avanoa e fatuina ai ata vaaia ma le maualuga o le fatufatuga e fetaui ma mea fou ma tekinolosi o lenei faʻalauiloa fou. Mai lava i le amataga, sa manino le fa'amoemoe, ia fa'atupuina se ata mata'ina, matagofie ma matagofie.

Le Fa'ailogaina

E Uiga i le A' Design Award Auro

O le A' Design Award Auro na manumalo ai Bioo Lamepa Biotechnological, o se faamaoniga matuā mamalu e tuuina atu i mamanu o le tulaga muamua, matagofie ma maoaʻe. O ē manumalo i le Auro o galuega fou tele, matuā vaai i le lumanaʻi ma susulu e faaalia ai le atamai, le poto ma le tomai o tagata mamanu. E faamoemoeina Bioo Lamepa Biotechnological e avea ma mea fou e matuā vivii, e faatulaga ai uiga fou ma tetele, e tuuina mai ai se tau e leʻi iai muamua. O lenei mamanu na manumalo i le A' Design Award Auro o se galuega ofoofogia, ua faaaloalogia, e aogā tele ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Bioo Lamepa Biotechnological e fatuina ai lagona malosi o le manaʻo, faaosofia le tuinanau, faalauiloa le fatufatuaʻi ma faamalosia i tatou.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The objective was clear, to generate a spectacular, elegant and aesthetic video. The product, a lamp of an excellent design with a switch out of the norm but within nature. A biological switch. This high-end product, exclusively produced in Barcelona, turns on at the touch of your favorite plant.
Fua & Fa'apipi'i: The export format and technical specifications are:

16:9, FHD, 1920X1080px optimisation with .mp4. compression codecs (h264).
1:1, FHD, 1920X1920px optimised with .mp4 compression codecs (h264).
9:16, FHD, 1080X192020px optimisation with .mp4 compression codecs. (h264)

These same formats can be exported at a higher quality without .mov (h265) compression.
Fa'ailoga: 3D, 3DMax, Animation, C4D, CINEMA 4D, Interior design, Motion Design, Motion graphics, Render
Tekonolosi Gaosiga: To create the main art and still on which to base the aesthetics of the whole project we started with a search for references and inspiration on websites such as Behance, Vimeo or Pinterest which we accumulated on moodboards within the Milanote website. To take it to 3D we always use Cinema 4D software and the Redshift rendering engine. The hand tracking part was done with a motion capture camera and then corrected in Cinema 4D itself. The particle simulations were done with the xparticles plugin.
Lu'itau o le Mamanu: The biggest challenge was the implementation of the realistic hand, we looked for a 3d scan of a real hand and did the rigging. We worked on the textures trying to make it look as close as possible to reality. On the other hand it was also difficult to make all the interior spaces maintain the same style, making it look like each shot was part of a whole.
Su'esu'ega: The exclusivity of the product allowed us to develop high quality art, minimalism and cleanliness of each shot. The workflow and human talent was divided between modellers, motion graphers, creative directors, art directors and managers who, through an internal platform for the correct monitoring of the project, fulfilled the production phases of creativity, art, storytelling, bso, realisation, modelling, texturing, lighting, postproduction and sfx.
Fa'aosofia: We want to generate spectacularity, intrigue, expectation. Create a climate of nature and emotion, convey the feeling of precision, reinforcing light and nature as design elements.
Umi o le Poloketi: The project started in September 2021 and was completed in January 2022 in Madrid, Kutuko Studio.
Fa'agasologa o Galuega: The video project is a standard Full-HD 1920X1080px format with optimised compression for social media and digital media such as web or e-commerce. In addition, and to make the content more consumable and adaptable, we worked specifically on 16:9, 1:1 and 9:16 proportions, to nurture all existing digital channels.
Pateni: Kutuko Studio S.L.
Sui o le 'Au: - Creative Director:
Carlos Cabrera
Ibón Vergara

- 3D Artist:
Mario Fides
Javier García

- 2D Artist:
Víctor Angulo

-SFX:
Rodrigo Marchán
Fa'aaloaloga o Ata: Boutique Visual Kutuko Studio, Bioolux, 2021