Tralock Afifiga o Loka e Bakhtiyar Baimurzayev

O le mamanu Tralock Afifiga o Loka e Bakhtiyar Baimurzayev o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2022

Tralock Afifiga o Loka

na mamanuina e Bakhtiyar Baimurzayev

Tagata Fa'atau: Bakhtiyar Baimurzayev

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #127960

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Tralock Afifiga o Loka

Tralock o se afifiga na fuafuaina mo se loka atoatoa femalagaaiga. O le pusa e foliga mai o se atoatoa femalagaaiga laitiiti, lea e fesootai saʻo ai le afifiga i le faamoemoega o le oloa. O le igoa e tuufaatasia ai upu o le femalagaaiga (travelling) ma le loka (lock), ma o le mataitusi o i totonu o le logo ua fuafuaina e foliga o se pu o le loka (keyhole). O le fausaga e lua vaega. O le vaega totonu blister e taofia ai le loka ma ki i o latou tulaga, ma o se vaega pepa malo e amoina ai le mamanu lomiga. O se diecut e mafai ai e le tagata faatau ona vaai i le oloa i totonu. O lanu pupula o loo faaataina ai le autu o le femalagaaiga ma fesoasoani e iai se tulaga ese mo le afifiga.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Tralock Afifiga o Loka, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Tralock Afifiga o Loka e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Tralock Afifiga o Loka e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Tralock is a travel suitcase lock.
The packaging was created starting with the name and ending with the design of the packaging itself. It was created to stand out from the standard locks that do not have much design and to attract the attention of the buyers. The name is a mix of travelling and lock. The design itself is directly related to its purpose, it is made in the form of a suitcase.
Fua & Fa'apipi'i: Width 100 mm x Depth 25 mm x Height 143 mm
Fa'ailoga: packaging design, box, professional, travelling, lock
Tekonolosi Gaosiga: The box is made of two layers, the first is blister core to fix the lock and the keys inside, and the second one is a cardboard to show the design itself.
Lu'itau o le Mamanu: The main challenge was to combine the design idea of the "suitcase" with the product, while keeping the simplicity of packaging assemblance.
Su'esu'ega: The market research was carried out to create brand concept that would stand out among the competitors and draw attention of the potential buyers. Together with this, iconographic elements were created and thought out to represent the travelling theme.
Fa'aosofia: The task was to do something extraordinary with a packaging that manufacturers do not usually design.
The main idea is simple. Traveling is something that brings emotions, moments and bright colors to people's lives. The execution of the design in these colors conveys this idea in a full way. All elements are thought in a travelling style, and the letter "o" in the logo in a form of lock hole.
Umi o le Poloketi: Duration: September-December, 2020
Location: Kazakhstan
Fa'agasologa o Galuega: The box as a whole is a simple and straightforward travel element. The inner part of the blister fixes the product itself, the lock and the key, while the whole structure is made in the way that the consumer can see the product through the diecut. The blister layer is glued to the cardboard layer and when collecting the box, the consumer gets the feeling that he is holding a small suitcase in his hands.
Pateni: Copyrights belong to Bakhtiyar Baimurzayev
Sui o le 'Au: Bakhtiyar Baimurzayev
Fa'aaloaloga o Ata: All images Credits to Bakhtiyar Baimurzayev