Alu sa'o i le anotusi
Plaza del Sol Afifi o Meaai Fa'afefe e Estudio Maba

O le mamanu Plaza del Sol Afifi o Meaai Fa'afefe e Estudio Maba o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.


ApamemeaAfifi· 2020

Plaza del Sol Afifi o Meaai Fa'afefe

na mamanuina e Estudio Maba

Tagata Fa'atau: Plaza del Sol

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

15,457

Lanu

Le Mamanu

E Uiga ia Plaza del Sol Afifi o Meaai Fa'afefe

Plaza del Sol o se mamanu afifiga mo taga crisps. O ata faatusa e maua mai i faailoga masani ma mea faamanatu e maua i totonu o aai turisi Sipaniolo, ma o nei faasinoga e faaali mai i se auala fa'aonapo nei ma le malie. O taga flow ta'itasi e taʻu mai se tala puupuu e fausia mai mea faamanatu, ma le faamoemoe ia faataʻalili ai le tagata faatau. O ata na faia e ala i ata pueina o mea ola tumau (still life photography) na faatulagaina i se seti, ma o taga na gaosia e ala i lomiga flexographic. O taga taʻitasi e 195 i le 320 milimita le tele.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Plaza del Sol Afifi o Meaai Fa'afefe, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Plaza del Sol Afifi o Meaai Fa'afefe e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Plaza del Sol Afifi o Meaai Fa'afefe e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
A design that extols the folk graphic universe, but in a contemporary way and plenty of irony. With this proposal the consumer wants to produce a smile, taking the marked Spanish character to new ways of expressing it.
Fua & Fa'apipi'i
195mm x 320mm
Fa'ailoga
Packaging, design, folk, snacks, crisp, set, photography, humor
Tekonolosi Gaosiga
Still life photography in set for composition of the images. Flexographic printing.
Lu'itau o le Mamanu
Composing each element with pieces and natural elements to achieve the desired effect has been the most complicated part of the job.
Su'esu'ega
The use of classical and folk motifs is common in souvenirs and other products. The most important thing in this project was to find a renewed way of exposing it, as well as giving humor to the packaging without turning it into a comedian.
Fa'aosofia
The graphic elements are collected from the souvenir objects present in any tourist city in Spain, to build with them their own language for the brand. The result has a personality of its own that the public can identify.
Umi o le Poloketi
Murcia, Spain, May 2019 to February 2020
Fa'agasologa o Galuega
These flow pack represent an story each one that talks about folk souvenirs with humor, looking for the user smile.
Pateni
Plaza del Sol
Sui o le 'Au
Strategy: Beatriz Suarez
Art Direction. Miguel Angel del Baño
Design: Jose Lorente
Photographer: La Industrial
Fa'aaloaloga o Ata
Estudio Maba

Lagolago Tau Tupe

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E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga