Fenjiu Galuega Autu: Afifiga o Ava Malosi e Zhang Zhipeng

O le mamanu Fenjiu Galuega Autu: Afifiga o Ava Malosi e Zhang Zhipeng o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Uʻamea i le Vaega Tauva Mamanu Afifi.

UʻameaAfifi· 2020

Fenjiu Galuega Autu: Afifiga o Ava Malosi

na mamanuina e Zhang Zhipeng

Tagata Fa'atau: Fen Jiu Group

Manumalo o le A' Design Award Uʻamea i le Vaega Afifi

13,707

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #100408

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Fenjiu Galuega Autu: Afifiga o Ava Malosi

Tusitusiga o le Tusi: O Fenjiu o se afifiga na mamanuina mo se ava malosi Saina. O le fagu e faia i le tioata ma se faʻaʻiʻu palapala lanu moana manino. E valu itu o le tino o le fagu, ma o le pulou e fausia e pei o se fugalaau apricot. O le mamanu i luga o le fagu e faia i ni laulau e fa e faʻamanatu mai galu. O le auro (bronzing) e faʻaaogaina i luga o le fagu, ma o le pusa i fafo e faia i pepa faʻapitoa uliuli faʻatasi ma le auro. E mafai e le fagu ona teu le 500 ml ma e 25.5 cm le maualuga. O le mamanu e tuʻufaʻatasia ai uiga masani o faamalama fugalaau ma se fausaga faʻaonaponei ina ia faʻaalia ai le aganuu Saina i tagata faʻatau talavou.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Fenjiu Galuega Autu: Afifiga o Ava Malosi, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Fenjiu Galuega Autu: Afifiga o Ava Malosi e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Fenjiu Galuega Autu: Afifiga o Ava Malosi ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: "Where can I find a restaurant? The shepherd boy pointed to the village of apricot flowers." Du mu, a great poet of late tang dynasty, endowed fen wine with poetic conception and culture. In order to make consumers feel the geographical attribute of the product in the first time, the design redesigned and improved the culture of liquor, we made the bottle cap part into the shape of apricot flower. Bottle unique and personality, packaging traditional culture and modern pay equal attention to make this product stand out in the same type of products.
Fua & Fa'apipi'i: The bottle has a capacity of 500ml,a height of 25.5cm,a diameter of 7.8cm,a front height 29.5cm,a width of 14cm and a side width of 13cm
Fa'ailoga: Liquor,packaging design,graphic design,paper-cut for window decoration,Apricot flower
Tekonolosi Gaosiga: We adopt glass spraying to design the bottle body as blue transparent bottle. We combine the Chinese idiom "all things are exquisite" to design the bottle body into eight sides to symbolize its pure taste. Combined with the Chinese idiom "famous all over the world", the pattern on the top of the bottle is as four layers, just like the waves, to symbolize its perfection and uniqueness. The bottle using bronzing technology, the outer packing using black special paper bronzing technology. We look at products in three dimensions and make "tradition" the new attraction.
Lu'itau o le Mamanu: When the bottle is demould, it is a little difficult, but it can be improved. There are a lot of attempts on the matching of outer box technology, and no satisfactory effect is achieved. However, I believe that the design originates from life, and we should make the traditional elements fashionable, so that it has different visual experience. However, when it comes to mass production, we need to compromise.
Su'esu'ega: This a new design of liquor, its purpose is to better the effective combination of liquor culture and traditional culture, let the world see China, and to promote our Chinese traditional culture, also let the young consumers to know more about their ethnic culture, let the people of the world to know Chinese culture, make the traditional culture have different design vision.
Fa'aosofia: Creative point with apricot flowers and traditional characteristics of the combination of the window, such as through the window to see the world pupil, a flower to see the spring, a leaf to know the autumn, know how to see the door of the world can really open. Chinese traditional culture is spread through Chinese symbols, so that consumers can know different Chinese cultures through their understanding of liquor.
Umi o le Poloketi: The project started in December 2019 and completed the design in Shenzhen, the proofing in Shenzhen and the production in Shanxi in January 2019
Fa'agasologa o Galuega: We sublimate the time-honored traditional culture of China, evolve traditional window flowers and add new Chinese creative techniques to make them more international. The integration of tradition and fashion highlights the different cultural characteristics of China, so as to spread Chinese culture.
Sui o le 'Au: Design director: Zhang Zhipeng
Fa'aaloaloga o Ata: Zhang Zhipeng