Save The Turtle Sestavljanka – avtor Zagazoo Busy Bag

Delo Save The Turtle Sestavljanka avtorja Zagazoo Busy Bag je izjemno cenjeni dobitnik prestižne nagrade 2020 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje igrač, iger in izdelkov za prosti čas.

ŽeleznaIgrače· 2020

Save The Turtle Sestavljanka

avtor/ica: Zagazoo Busy Bag

Naročnik: Zagazoo Busy Bag

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Igrače

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Dizajn

O dizajnu Save The Turtle Sestavljanka

Save the Turtle otrokom, starim od 8 do 8 let, preprosto in zabavno skozi labirint uvaja škodljiv vpliv plastike na morje in morska bitja. Otroci igrajo različne kvize in zmagajo s premikanjem morske želve po poti, dokler ne pride na varno mesto. Ponavljanje in reševanje več kvizov spodbuja otroke, da spremenijo svoje vedenje v smeri uporabe plastike in idejo še okrepi.

Priznanje

O nagradi Železna nagrada A' Design Award

Save The Turtle Sestavljanka je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Save The Turtle Sestavljanka se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Save The Turtle Sestavljanka zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: "Save The Turtle" explains to children aging 4-8 how harmful plastic is for sea turtles, (as they mistake it for food and die) through a maze puzzle game. In each quiz, they have to save the turtle from the harmful plastic (visualized as a bottle and plastic bag) and take it to a safe place. Doing more and more quizzes strengthens the idea in their minds that plastic is harmful.
Dimenzije in embalaža: The maze part consists of 4 square pieces and a frame, so in total it is 220 mm x 220 mm x 5 mm. It comes along with a booklet (170 x 140 mm) and small wooden pieces: 2 turtles, 2 bottles and 2 plastic bags, each is 10 mm x 10 mm x 3 mm. The packaging is a pouch 280 x 250 mm.
Oznake: save turtle, sustainable, ecosystem, eco-friendly, edutainment, out of home play, busy bag, environment
Proizvodna tehnologija: The puzzle is made of durable MDF wood accompanied with a printable booklet. Ideally, the game should be 100% eco-friendly or 100% recyclable. This was not fully realizable/or feasible at that time, but it is plastic-free.
Oblikovalski izziv: Solving a maze from a booklet is not a very simple task for a 4 or 5 years-old child, as the 4 maze pieces look very similar to each other. Stickers with different sea elements like a star, bubbles, etc. were put on the pieces of the maze to make it more identifiable. The game includes two different levels that make the game more challenging and suitable for a broader age bracket.
Raziskave: Children will not change their behavioral patterns, if they do not understand and memorize the reasons for this change. Establishing a new piece of information in the brain of a child could be done through repetition, but education and repetition should not be boring. That's why learning combined with play is a perfect tool. The team conducted the research before and after the game was prototyped. It was clear that children memorized how dangerous plastic is for sea turtles and spread awareness to adults.
Inspiracija: Awareness campaigns about human activities that are harming the sea and sea creatures are growing stronger than ever before.
It has become everybody's responsibility to save the environment through sensible and responsible actions. How about children? Are they even aware of the problem, or is it about time that they start to take part in this movement?
Trajanje projekta: The project started in April 2019 in Cairo, Egypt and launched in August 2019 in Cairo. The product was available for sale on Zagazoo's social media platforms starting August 2019. Ever since it has become one of the most selling products.
Potek delovanja: The game starts with an explanation of how plastic is harming the sea turtles. The child can start with any quiz (out of 24 quizzes) and tries to imitate the puzzle quiz seen in the booklet by putting the 4 wooden puzzle pieces in the right place. Then he/she solves the maze quiz by taking the sea turtle to a safe place, where the plant is and avoids the plastic bottle and bag.
Člani ekipe: Co-Founder of Zagazoo: Marina Adel Zaghloul
Zasluge za slike: Image #1 : Photographer Marina Zaghloul / Illustrator Christine Zaghloul / Save the Turtle, 2019