Liv Dach Rlp Oblikovanje logotipa – avtor Nikolai Janz

Delo Liv Dach Rlp Oblikovanje logotipa avtorja Nikolai Janz je izjemno cenjeni dobitnik prestižne nagrade 2025 Bronasta nagrada A' Design Award v tekmovalni kategoriji Grafično oblikovanje, ilustracija in vizualna komunikacija.

BronastaGrafika· 2025

Liv Dach Rlp Oblikovanje logotipa

avtor/ica: Nikolai Janz

Naročnik: LIV Dach RLP

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Grafika

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Preverite status nagrade za #166158

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Dizajn

O dizajnu Liv Dach Rlp Oblikovanje logotipa

Liv Dach Rlp je logotip, zasnovan za cehovsko združenje strešnih obrtnikov v Nemčiji. Znak se izogiba oblikam streh, ki se pojavljajo v večini logotipov strešarskih združenj in podjetij. Preproste geometrijske oblike so bile združene v čist in brezčasen simbol. Logotip je prilagodljiv po velikosti in deluje tako kot majhna ikona (favicon) kot na velikih reklamnih panojih. Zasnova omogoča dosledno komunikacijo v digitalnih in tiskanih medijih. Preprostost simbola omogoča, da je združenje enostavno prepoznavno in si ga je lahko zapomniti.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Liv Dach Rlp Oblikovanje logotipa je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Liv Dach Rlp Oblikovanje logotipa se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Liv Dach Rlp Oblikovanje logotipa sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: This is the logo design for the Guild Association of Roofing Crafts. The goal was to create a timeless and clean logo without using typical roof shapes, which are featured in over 90% of logos for roofing associations and companies.
Dimenzije in embalaža: The logo works equally well as a small favicon and on large-scale billboards.
Oznake: logo, branding, corporate design, cd, ci
Proizvodna tehnologija: Using and combining simple shapes in Adobe Illustrator.
Oblikovalski izziv: The most challenging part was creating a symbol that stands out from other logos in the industry while still gaining acceptance among the members.
Raziskave: First, several interviews were conducted with representatives of the association. Subsequently, the designs of roofing companies from other federal states and guilds were analyzed. The strengths and weaknesses of these designs were evaluated and discussed with the association. Close collaboration with the client was essential to ensure that the result not only looked good but was also fully understood in its entirety.
Inspiracija: The design needed to work across all platforms and be scalable. It should remain versatile and effective in both digital and print media, not just today but also in the years and decades to come. The simplicity of the logo makes it easy to remember.
Trajanje projekta: The project started in September 2023 in Hilden, Germany and finished in January 2024.
Potek delovanja: The new corporate design ensures consistent communication across all channels and levels, creating a unified brand experience. It's intuitive and adaptable, making it easy to apply in various contexts, from digital to print. The updated visuals improve recognition and engagement by resonating with the target audience. Key elements like typography, color schemes, and imagery are optimized for clarity and impact, resulting in better performance, stronger brand identity, and seamless interaction for all users.