Delo Chadao Knjiga avtorja Wang Zhi je izjemno cenjeni dobitnik prestižne nagrade 2021 Bronasta nagrada A' Design Award v tekmovalni kategoriji Oblikovanje tiskanih in objavljenih medijev.

BronastaTisk· 2021

Chadao Knjiga

avtor/ica: Wang Zhi

Naročnik: Yunnan TAETEA Group Co., Ltd.

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Tisk

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Preverite status nagrade za #109424

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Chadao Knjiga

Materiali platnice in barve trde vezave so uporabljeni za jasen način predstavitve tipičnih barv čaja Pu'er. Oblikovanje in postavitev pisave sta pravilno prazna, celotna postavitev pa je polna sprememb. Sodoben oblikovalski jezik se uporablja za razlago čar kitajskega čaja Pu'er, zasnova poglavja pa je preprosta in jasna. Slike in vsebina so dobro usklajeni in zanimivi. Grafika in besedilo sta harmonično in pravilno predstavljena.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Chadao Knjiga je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Chadao Knjiga se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Chadao Knjiga sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The sheath and the color of the hardcover are carefully chosen to create a transparent sense of maroon—a typical color of Pu'er tea—and to reflect the texture of the tea. The font design and layout are properly left blank, creating a sense of change. Modern design language is used to explain the charm of Chinese Chadao, with the chapter design kept simple and clear. The illustrations and texts are harmoniously arranged and designed to complement each other.
Dimenzije in embalaža: Book size: 170mm x 240mm x 23mm
Oznake: TAETEA System, Pu'er Tea, Chadao, An Eight-step Process, hardcover, Acrylic Materials
Proizvodna tehnologija: The book sheath is made of transparent acrylic. The process consists of four-color printing, bronzing and creasing, etc. The hand-drawn style illustrations are computer-aided design.
Oblikovalski izziv: The most difficult part is to find the exact visual design expression. Nowadays, learning Chinese tea ceremony has become a fashion, and people's thoughts will gradually sublimate in the process of tasting Pu'er tea; however, it is nevertheless a challenge to express the philosophical thoughts behind the Chinese tea ceremony and the tea culture.
Raziskave: The purpose of the research is to re-understand and express the charm of Chinese Pu'er tea as well as the Chinese tea ceremony. Empowered by selected printing materials, novel special paper and binding technology, the research explores how to convey the different touches of the through distinctive visual expressions.
Inspiracija: The book is inspired by Pu'er tea from TAETEA Group. The Eight Teachings of the TAETEA System are both a set of elegant and procedural skills to brew tea and are self-motivating methods of self-introspecting Chadao studies. It consists of eight interrelated, consecutive of arrays of moves, including cleansing, opening, awakening, measuring, cultivating, experiencing, sharing, and finishing.

An Eight-step Process ceremony enhance the design inspiration for the reunderstanding of the aesthetic value of Chinese Chadao.
Trajanje projekta: January 1 to 31, 2018; Beijing, China
Potek delovanja: By getting people take out and open the book with care, the transparent acrylic sheath brings a touch of sacred ritual. Throughout the eight chapters, the joy of reading stays in the entire reading process. Be the book open or closed, there is always a particular three-dimensional effect.
Patenti: Copyrights belong to Foreign Languages Press, 2018
Člani ekipe: Translator: Wang Chiying
Guest Editors:Xu Xue, Gao Feiyan
Zasluge za slike: Photographe: Wang Haifei, Sun Yishuai