Ten Plagáty od Kalyani Kamat Bambolkar and Ling Lee

Dizajn Ten Plagáty od dizajnéra Kalyani Kamat Bambolkar and Ling Lee je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2020 Strieborná cena A' Design Award v súťažnej kategórii Grafika.

StriebornáGrafika· 2020

Ten Plagáty

od Kalyani Kamat Bambolkar and Ling Lee

Klient: Kingston University, Kingston School of Art

Víťaz ocenenia Strieborná cena A' Design Award v kategórii Grafika

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Dizajn

O dizajne Ten Plagáty

Dizajn je kampaňou pre podujatie Fashion show na Kingston University. Fotografovanie pre túto kampaň sa robí vytvorením 'X' značky by na tele modelky, čo naznačuje symboliku oblečenia na tele. 'X' označuje aj desiate výročie módnej školy Kingstonskej univerzity. Všetkým hosťom bolo zaslané e-vite a v Design Museum of London boli vystavené plagáty a brožúry.

Ocenenie

O ocenení Strieborná cena A' Design Award

Ten Plagáty je laureát Striebornej ceny A' Design Award, mimoriadne prestížneho uznania udeľovaného nádherným, pôsobivým dizajnom najvyššej kvality. Laureáti Striebornej ceny sú nesmierne brilantné a mimoriadne kreatívne diela, ktoré ilustrujú výnimočnú odbornosť, talent a bystrosť svojich dizajnérov. Od Ten Plagáty sa očakáva, že bude úžasným, vzorovým dielom, pozoruhodne profesionálnym a hlboko inovatívnym. Tento dizajn ocenený Striebornou cenou A' Design Award je veľmi pozoruhodný, obdivovaný vynález, ktorý prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Ten Plagáty je výtvor, ktorému mnohí závidia, ktorý vzbudzuje túžby, prináša pozitívne pocity a vyvoláva úžas a údiv.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: Kingston University completed 10 years of its MA fashion course, so they decided to showcase their student's finest works at The Design Museum, London. The brief was to design posters without showing the actual student’s work and typical fashion elements. The posters were designed by showing marks of clothes on one’s body in the shape of ‘X. These posters were displayed all around the event and further used in other design elements, such as E-invites, brochures, stage slideshow etc.
Rozmery a balenie: Brochures were printed out in 297 x 420 mm and folded into half.
Posters were printed out in 841 x 1189mm.
Štítky: poster, design, fashion, visual communication, fashion show, art, brochure, E-invite
Výrobná technológia: The posters were a culmination of both photography and graphic design. After the photoshoot, the raw images were enhanced in Adobe Photoshop and designed filling in the details about the event date, time and venue.
The photos were also used for E-invites and brochures. The E-invites were sent out a week before the event so that the guests could RSVP. The brochures had details and schedule of the event and contact information about each of the fashion students that participated.The photos were also used for E-invites and brochures. The E-invites were sent out a week before the event so that the guests could RSVP. The brochures had details and schedule of the event and contact information about each of the fashion students that participated.
Dizajnérska výzva: The marks were created with the help of ribbons, clothes and rope. But, the marks were quickly fading away and not visible in the shots. The struggle was to make the shots quick and clear.
Výskum: A fashion event was hosted by Kingston University in the month of October to celebrate the tenth anniversary of their MA Fashion course. 10 fashion students were selected to showcase their works. The brief was to design posters without showing the actual student’s work and typical fashion elements. The repetition of ’10’ initiated the concept of using ‘X’ as an identity for this event. Initial concepts consisted of graphics created around ‘X’. However, this was not approved by the fashion department’s leadership, as according to them, the graphical posters did not reflect fashion. Interestingly they did like the concept of using ‘X’ as a part of branding. After having experimented with few concepts, a thought came about representing fashion as people instead of clothes. To accomplish this, an idea of showing marks left on one's body in the form of ‘X' by these designer clothes was finalised. A photo shoot was done and marks were created with the help of ribbons, clothes and rope. The photos were then integrated into posters, brochures and E-invites.
Inšpirácia: A fashion event was hosted by Kingston University in the month of October to celebrate the tenth anniversary of their MA Fashion course. 10 fashion students were selected to showcase their works. The repetition of ’10’ initiated the concept of using ‘X’ as an identity for this event. The brief was to design posters without showing the actual student’s work and typical fashion elements. This led to an idea of showing marks left by these designer clothes on one’s body in the shape of ‘X’ to symbolize this event.
Trvanie projektu: The project started at the end of September 2017 and finished in October 2017 in London, UK.
Pracovný postup: The posters were designed for the audience to get excited about the fashion show. As the images on the posters did not reveal the work of the students in any way, it created curiosity about the event.
Patenty: The posters and images are owned by Kingston University.
Členovia tímu: Designer: Kalyani Kamat Bambolkar
Designer: Ling Lee
Zdroje obrázkov: All Photo credits: Kalyani Kamat Bambolkar