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Schneider Electric Innovation Hub Tokyo Showroom od Ryota Unno

Dizajn Schneider Electric Innovation Hub Tokyo Showroom od dizajnéra Ryota Unno je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2026 Bronzová cena A' Design Award v súťažnej kategórii Interiér.


BronzováInteriér· 2026

Schneider Electric Innovation Hub Tokyo Showroom

od Ryota Unno

Klient: Schneider Electric Japan

Víťaz ocenenia Bronzová cena A' Design Award v kategórii Interiér

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Dizajn

O dizajne Schneider Electric Innovation Hub Tokyo Showroom

Schneider Electric Innovation Hub Tokyo je showroom vytvorený pre pohlcujúci zážitok návštevníkov. Koncentrické podlahové vzory na jednej osi usmerňujú pohyb smerom k zakrivenej expozícii s názvom Control Center, ktorá zostáva viditeľná z viacerých smerov. Zvlnené trubicové osvetlenie, tvarované pomocou nástroja vizuálneho programovania Grasshopper, kontrastuje s čiernym mriežkovým stropom a šachovnicovou podlahou. Biele steny tvoria hlavnú výstavnú plochu. Päťuholníkové modulárne pohovky možno usporiadať na sedenie alebo stretnutia, alebo ich odstrániť a uvoľniť tak priestor na pohyb.

Ocenenie

O ocenení Bronzová cena A' Design Award

Schneider Electric Innovation Hub Tokyo Showroom je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Schneider Electric Innovation Hub Tokyo Showroom sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Schneider Electric Innovation Hub Tokyo Showroom skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti
This Innovation Hub showroom features concentric floor patterns on a single axis, centered on the curved display "Control Center." Flow and gaze naturally converge toward the center. Visitors unconsciously follow these arcs into understanding. 360-degree tube lighting contrasts with this centripetal movement, symbolizing ideas chaining and expanding outward. Black grid ceilings and checkerboard flooring provide linear contrast, accentuating the organic lighting's floating quality.
Rozmery a balenie
20,600mm x 23,500mm x CH2800mm
Štítky
Showroom, Interior Design, Spatial System, Information Architecture, Curved Display, Immersive Space, Lighting Design, Technology Exhibition, Innovation Hub
Výrobná technológia
The undulating lighting forms were generated using the visual programming tool Grasshopper. Building constraints were parameterized to achieve organic quality. White walls serve as the primary exhibition surface, ensuring content visibility and a clean aesthetic. Wood-grain materials in the sustainability area express thematic affinity and warmth. Flooring with special resin coating reduces resource consumption during maintenance and minimizes wastewater from cleaning.
Dizajnérska výzva
The challenge was achieving dynamic, irregular three-dimensional curved lighting within constraints of display visibility and limited ceiling height. Using the visual programming tool Grasshopper, the form was determined from extensive simulations, establishing fixed positions and overall length. Additionally, careful consideration was given to acoustic concerns due to adjacency with meeting rooms, and to the overall atmosphere planning.
Výskum
This was Japan's first showroom aligned with global design standards across worldwide locations, with the client requesting an immersive space unlike other sites. This required detailed schedule coordination and cost management including hearings with various stakeholders, as well as designs that were new while following other locations. 3D rendering tools were used to present images to the client in real-time, with repeated discussions to ensure no misunderstandings.
Inšpirácia
As technology becomes increasingly abstract, communicating corporate values through "experience" is essential. Conventional showrooms relied on passive models-displaying products and explaining. This project aimed to create an experience where visitors actively feel, think, and understand, with "Immersive" as the starting point. By spatializing innovation-where ideas chain and expand-the design transforms showrooms from "exhibition spaces" into "spaces for cognitive transformation."
Trvanie projektu
The project started in March 2025 in Tokyo and was completed in September 2025.
Pracovný postup
Visitors are guided by concentric floor patterns, naturally walking deeper into the space. The curved "Control Center" is visible from multiple directions for unified information sharing. "The View" enables intuitive exploration through touch. Hybrid exhibitions deepen understanding with each step. Pentagonal modular sofas adapt to use-audience seating, meetings, or removed for circulation. An active environment where visitors experience technology while understanding the company's direction.
Členovia tímu
Designer: Ryota Unno
Project Management: Haruna Kageyama
Project Management: Ayako Tsuchida
Project Management: Shogo Komine
Zdroje obrázkov
SS Co., Ltd. Kenichi Ohno

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A' Design Award je medzinárodné odbornou porotou udeľované ocenenie za kvalitný dizajn. Zúčastnite sa súťaže A' Design Award a získajte príležitosť na meritokratické uznanie, slávu, prestíž a publicitu pre vašu prácu. Nominujte svoju prácu na A' Design Award a súťažte o vytúženú Cenu A' Design Prize.

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