Pierre Delebois - forceMAJEURE Design ᱨᱮᱱᱟᱜ Ciroc White Grape Vodka Primary Function: ᱥᱤᱢᱟᱧ ᱮᱰᱤᱥᱚᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱥᱤᱢᱤᱛ ᱥᱚᱝᱥᱠᱚᱨᱚᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2020 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱥᱤᱢᱤᱛ ᱥᱚᱝᱥᱠᱚᱨᱚᱱ· 2020
Ciroc White Grape Vodka Primary Function: ᱥᱤᱢᱟᱧ ᱮᱰᱤᱥᱚᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ
Pierre Delebois - forceMAJEURE Design ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Diageo
ᱥᱤᱢᱤᱛ ᱥᱚᱝᱥᱠᱚᱨᱚᱱ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#99339 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Ciroc White Grape Vodka Primary Function: ᱥᱤᱢᱟᱧ ᱮᱰᱤᱥᱚᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱟᱵᱚᱛ ᱛᱮ
Ciroc White Grape ᱫᱚ ᱢᱤᱫ ᱠᱷᱩᱥᱤᱭᱟᱹᱲ ᱚᱠᱛᱚ ᱨᱮᱭᱟᱜ ᱥᱟᱫ ᱴᱷᱮᱱ ᱟᱜᱩ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱠᱟᱱ ᱢᱤᱫ ᱥᱤᱢᱟᱧ ᱮᱰᱤᱥᱚᱱ ᱵᱚᱛᱚᱞ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱾ ᱱᱮᱞ ᱟᱜᱩ ᱠᱟᱱ ᱡᱩᱜ᱁ᱛ ᱫᱚ ᱥᱮᱢᱯᱮᱱ ᱟᱨ ᱯᱩᱸᱰ ᱟᱝᱜᱩᱨ ᱠᱷᱚᱱ ᱟᱜᱩ ᱟᱠᱟᱱᱟ ᱾ ᱵᱚᱛᱚᱞ ᱫᱚ ᱠᱚᱢᱞ ᱥᱚᱱᱟ ᱨᱚᱝ ᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱢᱤᱫ ᱠᱟᱥᱴᱚᱢ ᱨᱚᱝ ᱞᱮᱠᱟ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ ᱾ ᱠᱞᱟᱥᱤᱠ Ciroc ᱚᱨᱵ ᱫᱚ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱪᱮᱛᱟᱱ ᱨᱮ ᱢᱮᱴᱟᱞᱟᱭᱡᱽ ᱪᱳᱠᱚᱞᱳ ᱥᱚᱱᱟ ᱨᱮ ᱫᱚᱦᱚ ᱟᱠᱟᱱᱟ ᱾ ᱢᱤᱫ ᱥᱚᱱᱟᱞᱤ ᱡᱚᱛᱚᱲ ᱴᱷᱟᱣᱠᱟ ᱛᱮ ᱨᱮᱭᱟᱜ ᱨᱳᱥᱴᱚᱨ ᱢᱮᱰᱟᱞᱤᱭᱚᱱ ᱫᱚ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱞᱟᱛᱟᱨ ᱨᱮ ᱧᱮᱞ ᱚᱜᱚᱜᱼᱟ ᱾ ᱴᱳᱱ ᱚᱱ ᱴᱳᱱ ᱥᱚᱱᱟ ᱯᱨᱚᱵᱷᱟᱣ ᱫᱚ ᱠᱷᱩᱥᱤᱭᱟᱹᱲᱤᱭᱟᱹ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ 750 ml ᱵᱚᱛᱚᱞ ᱫᱚ ᱢᱤᱫ ᱚᱠᱛᱚᱶᱟᱨᱤ ᱫᱟᱱ ᱞᱮᱠᱟᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Ciroc White Grape Vodka Primary Function: ᱥᱤᱢᱟᱧ ᱮᱰᱤᱥᱚᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Ciroc White Grape Vodka Primary Function: ᱥᱤᱢᱟᱧ ᱮᱰᱤᱥᱚᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- forceMAJEURE was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform.
Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury. - ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Bottle: 750 ml
- ᱴᱮᱜ ᱠᱚ
- #limitededition, #packaging, #packagedesign, #clearspirits, #vodka, #Ciroc, #holiday
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- forceMAJEURE's production team developed a custom gold color for this bottle, and re-envisioned Ciroc’s iconic “orb” in a metallized polished gold that pairs with the custom bottle color, to create a golden tone-on-tone effect that is celebratory, festive and elegant.
- ᱯᱨᱮᱨᱚᱱᱟ
- The forceMAJEURE team was inspired by the classic golds and silvers used in festive décor to create a beautiful giftable bottle that stands out from other holiday limited editions. We also took cues from champagne and white grapes to find the perfect, luxurious gold colors for the bottle and the signature rooster medaillion that adorns the bottom of the bottle.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Pierre Delebois, Strategy and Creative Director
Grace Kao, Senior Designer
Linda Tseng, Production Director - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio
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