ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Sun Concepts Office ᱨᱮᱱᱟᱜ Qyf Qyf: ᱵᱩᱴᱤᱠ ᱵᱷᱤᱛᱚᱨ ᱱᱚᱨᱚᱛ

Sun Concepts Office ᱨᱮᱱᱟᱜ Qyf Qyf: ᱵᱩᱴᱤᱠ ᱵᱷᱤᱛᱚᱨ ᱱᱚᱨᱚᱛ ᱫᱚ ᱵᱷᱤᱛᱨᱤ ᱡᱟᱭᱜᱟ ᱟᱨ ᱯᱨᱚᱫᱟᱨᱥᱚᱱᱤ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2022 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱨᱩᱯᱟᱵᱷᱤᱛᱨᱤ· 2022

Qyf Qyf: ᱵᱩᱴᱤᱠ ᱵᱷᱤᱛᱚᱨ ᱱᱚᱨᱚᱛ

Sun Concepts Office ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Sun Concepts

ᱵᱷᱤᱛᱨᱤ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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#136205 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

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ᱰᱤᱡᱟᱭᱤᱱ

Qyf Qyf: ᱵᱩᱴᱤᱠ ᱵᱷᱤᱛᱚᱨ ᱱᱚᱨᱚᱛ ᱵᱟᱵᱚᱛ ᱛᱮ

Qyf ᱫᱚ ᱪᱤᱱ ᱨᱮᱱᱟᱜ ᱣᱩᱦᱟᱱ ᱨᱮ ᱢᱤᱫ ᱟᱭᱢᱟ-ᱵᱨᱟᱱᱰ ᱵᱩᱴᱤᱠ ᱨᱮᱱᱟᱜ ᱵᱷᱤᱛᱚᱨ ᱱᱚᱨᱚᱛ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸᱭ ᱨᱮᱱᱟᱜ ᱡᱚᱛᱚ ᱛᱮᱭᱟᱨ ᱡᱟᱭᱜᱟ ᱫᱚ 270 ᱵᱨᱜᱟ ᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ। ᱫᱩᱠᱟᱱ ᱨᱮ ᱟᱭᱢᱟ ᱨᱟᱠᱚᱢ ᱛᱮᱭᱟᱨ ᱡᱤᱱᱤᱥ ᱠᱚ ᱢᱮᱱᱟᱜᱼᱟ, ᱚᱱᱟ ᱛᱮ ᱫᱮᱠᱷᱟᱣ ᱫᱚ ᱟᱭᱢᱟ ᱱᱮᱧᱤᱭᱚ ᱮᱢᱟᱱ ᱵᱟᱝ ᱠᱷᱟᱱ ᱢᱟᱨᱟᱝ ᱥᱟᱢᱟᱝ ᱨᱮ ᱥᱮᱴ ᱟᱠᱟᱱᱟ। ᱱᱚᱶᱟ ᱢᱚᱴᱟ ᱩᱯᱟᱭ ᱫᱚ ᱡᱟᱭᱜᱟ ᱯᱩᱨᱟᱹᱣ ᱛᱮ ᱫᱚᱦᱚᱭᱟ। ᱫᱚᱨᱯᱚᱱ ᱠᱚ ᱫᱚ ᱵᱷᱤᱛᱚᱨ ᱨᱮᱱᱟᱜ ᱪᱷᱟᱭᱟ ᱮᱢᱚᱜᱼᱟ ᱟᱨ ᱡᱟᱭᱜᱟ ᱫᱚ ᱡᱟᱹᱛᱤ ᱮᱢᱚᱜ ᱞᱮᱠᱟ ᱦᱟᱹᱴᱤᱧ ᱟᱠᱟᱱᱟ। ᱫᱷᱟᱛᱩ, ᱫᱷᱤᱨᱤ ᱟᱨ ᱠᱟᱸᱪ ᱫᱚ ᱥᱟᱦᱠᱟ ᱡᱚᱢᱮᱴᱨᱤᱠ ᱟᱠᱟᱨ ᱠᱚ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱫᱼᱟ। ᱢᱟᱨᱟᱝ ᱠᱟᱸᱪ ᱨᱮᱱᱟᱜ ᱥᱟᱢᱟᱝ ᱠᱚ ᱫᱚ ᱫᱩᱠᱟᱱ ᱫᱚ ᱡᱟᱱᱟᱣᱭᱤᱡ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱫᱮᱠᱷᱟᱣ ᱡᱟᱭᱜᱟ ᱛᱮ ᱵᱚᱫᱚᱞ ᱟᱠᱟᱫᱼᱟ। ᱢᱤᱫ ᱜᱚᱞ ᱦᱚᱨ ᱫᱚ ᱱᱮᱧᱮᱞᱤᱭᱟᱹ ᱠᱚ ᱫᱮᱠᱷᱟᱣ ᱨᱮ ᱫᱚᱦᱚ ᱟᱠᱟᱱ ᱡᱚᱛᱚ ᱡᱤᱱᱤᱥ ᱠᱚ ᱥᱮᱫ ᱛᱮ ᱪᱟᱞᱟᱣ ᱨᱮ ᱫᱮᱲᱟᱣ ᱠᱚᱣᱟ।

ᱢᱟᱱᱟᱱ

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Qyf Qyf: ᱵᱩᱴᱤᱠ ᱵᱷᱤᱛᱚᱨ ᱱᱚᱨᱚᱛ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Qyf Qyf: ᱵᱩᱴᱤᱠ ᱵᱷᱤᱛᱚᱨ ᱱᱚᱨᱚᱛ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
The wide range of products in the store requires diverse display designs. The design team works out a simple display solution by leveraging the massive planes. By giving up on various shelves, the solution protects the integrity of the space. The reflective mirrors work to stretch the depth of the space in the visual sense.

The design team believes that brand update echoes the new age today because it means the exploration for breakthroughs and possibilities in every sense.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
Gross built area: 270 sqm;
Project type: Boutique
ᱴᱮᱜ ᱠᱚ
Multi-brand boutique, Modernist aesthetics, Metal, Stone, Glass, Geometry, Circular moving line, Sun Concepts Office
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
By making ingenious use of geometry and colors, the hard metal, stone and glass materials convey the key information that this store collects female brands, and reflects the brand tone that advocates independence and freedom of modern women.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
QYF is one of the landmark boutiques in Wuhan. The design team focuses on handling the relationship between the space and the regions.

The original architectural structure hurts the integrity of the solution. It is a key task to turn the structures harmonious in the space. The harmony between structure columns and storage shelves makes the space pleasant to the eyes.
ᱜᱚᱵᱮᱥᱚᱱᱟ
The designer team removed the original facade, kept the main body of the building, and created a strong visual impact with simple geometrical structures by making intensive use of metal, stone and glass materials.
ᱯᱨᱮᱨᱚᱱᱟ
As cities continue to evolve and renew day after day, the urban space needs to meet the expectations of consumers and provide satisfaction after consumption.
The design team did image design for QYF, a multi-brand boutique with a 20-year history. The store brings about new consumption patterns and lifestyle trends for local consumers. With the modernist aesthetics as the standard design approach, the design team turned the boutique into a high-end brand.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
Started in: 10th April, 2021;
Completed in: October 2021;
Location: Tianyuan Street, Wuhan, China
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
Located at the juncture of streets, QYF enjoys large visitor volumes. Massive glass materials turn the store into a large showcase, attracting the attention of pedestrians, which is the goal of the design team.

The circular moving line in the store allows the visitors to appreciate every delicate item in the store.

With modernist aesthetic approach, this project injects new energy into the brand. The moving lines and functions, all designed based on the site conditions, meet the business logic.
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
Liu Zheng
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
Liu Zheng and Wang Minjie

ᱥᱯᱚᱱᱥᱚᱨᱰ

Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ

ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

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