Paul Robb and Moira Bartoloni ᱨᱮᱱᱟᱜ S6 Foundry ब्रांड सिस्टेम आर कैम्पेन ᱫᱚ ᱪᱷᱟᱯᱟ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱪᱷᱟᱯᱟ· 2021
S6 Foundry ब्रांड सिस्टेम आर कैम्पेन
Paul Robb and Moira Bartoloni ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: S6 Foundry
ᱪᱷᱟᱯᱟ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#115652 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
S6 Foundry ब्रांड सिस्टेम आर कैम्पेन ᱵᱟᱵᱚᱛ ᱛᱮ
S6 Foundry रेयाक् ब्रांडिंग आर ओना रेयाक् टाइप स्पेसिमेन पुथि नावा टाइपोग्राफी रेयाक् रमज् रमाव तेयार ओकोय मेनते डिजाइन आकान ताहेन काना, आर ब्रांड रेयाक् नेल नेलवा भाषा रेयाक् पोजीशन एमा। उजार आर रमज् रमावाक् वार्म रोङ पैलेट आर आड़गेयाक् आर सासाय्या देवाक् फॉर्म भाषा 1900 शताब्दी रेयाक् रमज् मेला रेयाक् ओनोर होरो साइनराइटिंग आड़गोम रे आत्मा ओको धोरोम आकोय्या। डिजाइन को फॉर्म आर एलिमेन्ट को रेयाक् कैलाइडोस्कोप जाहान तेयार आकान ताहेन काना ब्रांड को रेयाक् इथोस रेयाक् ठीक नेल नेलवा संगतिपुन आर कमर्शियल बेस्पोक फॉन्ट को रेयाक् नावा दिशा तेयार ओकोय मेनते।
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
S6 Foundry ब्रांड सिस्टेम आर कैम्पेन ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ S6 Foundry ब्रांड सिस्टेम आर कैम्पेन ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Based in Italy S6 Foundry develops commercial creative retail typefaces for use in digital and branding applications. The newly created brand required an identity that symbolized a new beginning. We developed a visual language to position the brand targeting international designers and communication buyers. The idea of joy and wonder with the eclectic nature of typeface design was at the heart of the branding process.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Hard-Back Book: 128 pages
Internal: CMYK on splendorgel FSC 160gsm - ᱴᱮᱜ ᱠᱚ
- Font design, Branding, Identity, Type design
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Printed Lithographic CMYK using FSC papers.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The main creative challenge was to express the dynamic attitude of the digital Foundry and to express their vision of offering something new to the market without the traditional stereotyping of a font foundry.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- We researched a blend of optical art systems and signwriting technics fusing them into a design system with a modern twist, designing a fresh distinctive feel to the identity and branding systems.
- ᱯᱨᱮᱨᱚᱱᱟ
- The branding system was inspired by the works of Clichés Schwitter, Gunnar Lilleng, and Max Bill, also the optical artists Bridget Riley and Franco Grignani. Inspired by traditional funfair signwriting and the vividness of colors used in the communication on their various sidings.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in April 2020 and is an ongoing project.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- The Interaction with the campaign was across both traditional outdoor and online social campaigns.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Paul Robb
Moira Bartoloni
Federica Simone - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Paul Robb
ᱥᱯᱚᱱᱥᱚᱨᱰ
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