Shenzhen Scene Aesthetic Design Co., Ltd इत्यनेन कृतं Bank Of Shanghai Flagship Store विपणि-वाणिज्यिक आन्तरिकसज्जा इति आभ्यन्तर अवकाश एवं प्रदर्शनी अभिकल्पना प्रतियोगितावर्गे 2023 A' Design Award रजतपुरस्कारः इत्यस्य अत्यन्तं प्रतिष्ठितः विजेता अस्ति।
रजतम्आभ्यन्तरम्· 2023
Bank Of Shanghai Flagship Store विपणि-वाणिज्यिक आन्तरिकसज्जा
कर्तृ Shenzhen Scene Aesthetic Design Co., Ltd
ग्राहकः: Bank of Shanghai
आभ्यन्तरम् वर्गे A' Design Award रजतपुरस्कारः विजेता
सत्यापितपुरस्कारविजेता
#142314 कृते पुरस्कारस्थितिं सत्यापयतुपरिकल्पना
Bank Of Shanghai Flagship Store विपणि-वाणिज्यिक आन्तरिकसज्जा विषये
बैंक ऑफ शङ्घाई प्रमुखविपणिः इति बीजिंगनगरस्य वित्तवीथ्यां स्थितायाः बैंकशाखायाः कृते निर्मिता विपणि-वाणिज्यिक-आन्तरिकसज्जा अस्ति। ५६० वर्गमीटरपरिमितं स्थानं खण्डात्मकं कार्याधारितं विन्यासं प्रयुङ्क्ते यत् सेवाप्रदर्शन-परामर्श-संवाद-व्यवहारक्षेत्राणि संयोजयति। प्रकोष्ठे स्थितः चतुरस्रगुम्बजः हुआंगपू-नदीं स्मारयति शङ्घाईनगरस्य हाइपाई-संस्कृतिं च प्रतिबिम्बयति। बाह्यक्षेत्राणि उज्ज्वलानि विवृतानि च सन्ति, आन्तरकक्षाः तु काष्ठं चर्मावरणं गाढवर्णांश्च प्रयुञ्जते। भूमितः छदपर्यन्तं व्याप्तं धूसरकाचं प्राकृतिकप्रकाशस्य तीव्रदीप्तिं न्यूनीकरोति।
मान्यता
A' Design Award रजतपुरस्कारः विषये
Bank Of Shanghai Flagship Store विपणि-वाणिज्यिक आन्तरिकसज्जा A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। Bank Of Shanghai Flagship Store विपणि-वाणिज्यिक आन्तरिकसज्जा अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। Bank Of Shanghai Flagship Store विपणि-वाणिज्यिक आन्तरिकसज्जा बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।
परिकल्पनायाः पृष्ठतः
सम्वादसामग्री
परिकल्पकेन प्रदत्ताः श्रेयसि, दलसदस्याः तान्त्रिकविवरणानि च।
- अद्वितीयगुणाः
- This project is a flagship branch of Bank of Shanghai. With a modern minimalist design approach and a modular, function based layout, the branch achieves perfect integration of functionality, culture and user friendliness. Filled with ultramodern soft furnishings and equipment, it provides a comfortable environment for clients to receive financial service, consult and conduct business and have a comprehensive communication.
private talk or negotiation. - आयामाः एवं सम्पुटीकरणम्
- 560㎡
- सूचकशब्दाः
- modular, function-based layout, Haipai culture, flagship bank branch
- उत्पादनप्रौद्योगिकी
- Built with modern construction materials, the bright, spacious outer functional areas give a natural and harmonious air and create a sense of security, allowing clients to do business without worry. The inside areas feature the wood and leather upholstery and a dark color scheme, which brings an air of seriousness and solemness and highlights fairness and rigor, helpful to win clients' trust.
The floor-to-ceiling windows are made of frosted glass to reduce the dazzle of natural light and eliminate the interference of external lights. - परिकल्पना-आह्वानम्
- The major challenge for the design of this project is the trade-off between limited space and unlimited functionality. To this end, the design team creates a moving line that connects service demonstration, experience, communication and business transaction. With the subdivision and integration of multiple functional areas, the branch ensures full functionality and simplifies the process of doing business, offering clients efficient, convenient services in a comfortable environment.
- अनुसन्धानम्
- As a flagship bank branch located in Beijing's financial area, the project needs to attract more customer traffic amid fierce competition from other financial institutions. To achieve this goal, the design team, while ensuring full functionality, integrates Shanghai's Haipai culture into the architecture to improve clients’ communication and service experience, and thereby win their favor and trust, increase customer stickiness and convey the brand values.
- प्रेरणा
- As the flagship branch of a local bank in Shanghai, the project draws inspiration from the inclusive of city, avantgarde Haipai culture. Its ceiling is an aesthetic dome that symbolizes the Huangpu River. A harmonious combination of culture and architecture, this design creates a juxtaposed visual effect of history and modernity and induces associations with urban culture of Shanghai. Meanwhile, it conveys the brand values in a subtle manner, contributing to the establishment of corporate image.
- परियोजनाकालः
- The project began its design in 2020 and was completed on Beijing's Financial Street in 2021.
- प्रचालनप्रवाहः
- The square dome at the lobby, which resembles the Huangpu River, symbolizes uprightness and rigor in traditional Chinese culture. Corresponding to the solemn atmosphere of the inner functional areas, the dome highlights the bank’s serious, meticulous attitude and brings a sense of security to clients. The embedded information display under the dome demonstrates banking services, simplifying the process of most-required services and offering greater convenience to customers.
- दलसदस्याः
- Wendong Zhou,
LEE YOUNGBIN,
Shuidong He,
Qilin Yang
प्रायोजितम्
Designers.org इत्यस्मात् परम् अन्वेषयतु
अस्माकं विज्ञापनसहभागिनां उत्पादनानि, सेवाः, अवसराश्च अन्वेषयतु।
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