Moree Wu इत्यनेन कृतं Future of Banking व्याख्यात्मक-गति-चित्राङ्कनम् इति चलचित्र, दृश्यश्रव्य एवं सचेतन अभिकल्पना प्रतियोगितावर्गे 2022 A' Design Award रजतपुरस्कारः इत्यस्य अत्यन्तं प्रतिष्ठितः विजेता अस्ति।
रजतम्चलचित्रम्· 2022
Future of Banking व्याख्यात्मक-गति-चित्राङ्कनम्
कर्तृ Moree Wu
ग्राहकः: Julius Baer
चलचित्रम् वर्गे A' Design Award रजतपुरस्कारः विजेता
सत्यापितपुरस्कारविजेता
#128313 कृते पुरस्कारस्थितिं सत्यापयतुपरिकल्पना
Future of Banking व्याख्यात्मक-गति-चित्राङ्कनम् विषये
Ms. Wu इत्यनेन Julius Baer इत्यस्य कृते एतद् वीडियो निर्मितम् येन तेषां नूतनस्य डिजिटल-उत्पादस्य कार्यपद्धतिं संभाव्य-निवेशकेभ्यः व्याख्यातुं शक्यते। संकल्पनात् कथा-पटलात् शैली-फ्रेम-डिजाइनयावत् सजीवीकरणपर्यन्तं सा गुरु-कार्यप्रवाहस्य डिजिटलीकरणस्य नवयुगस्य च मध्ये भेदं दृश्यीकर्तुं प्रणालीम् आविष्कृतवती। वैशिष्ट्यवर्धनाय सा दृश्य-रूपकाणि योजितवती। स्पष्ट-कथा-वर्णनेन दृश्य-आकर्षणैश्च युक्तं वीडियो निर्मातुं सृजनात्मक-चिन्तनं प्रविधयश्च उपयुक्ताः। एतद् वीडियो नूतनेन डिजिटल-उत्पादेन आनीयमानं सुन्दरं भविष्यं प्रदर्शितवत्।
मान्यता
A' Design Award रजतपुरस्कारः विषये
Future of Banking व्याख्यात्मक-गति-चित्राङ्कनम् A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। Future of Banking व्याख्यात्मक-गति-चित्राङ्कनम् अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। Future of Banking व्याख्यात्मक-गति-चित्राङ्कनम् बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।
परिकल्पनायाः पृष्ठतः
सम्वादसामग्री
परिकल्पकेन प्रदत्ताः श्रेयसि, दलसदस्याः तान्त्रिकविवरणानि च।
- अद्वितीयगुणाः
- Julius Baer approached Ms. Wu to create a motion graphic video to explain and promote their digital product for their potential investors. She produced a nearly two mins length video to emphasize the benefits of Digitization of Banking. This video used many visual metaphors, vividly told a story about how the product help people working more efficiently, more comfortably when they deal with banking problems. It also showed how the product helped to enter a new digital era with full enjoyment.
- आयामाः एवं सम्पुटीकरणम्
- 1920 x 1080 HD Video
The whole video is created by a computer. Many new technologies(Adobe suite, the way I collect references, etc) helped me achieve ideas that would have taken a lot of time in a traditional way. - सूचकशब्दाः
- Motion Graphics, Animation, Cel Animation, Styleframe, Video
- उत्पादनप्रौद्योगिकी
- Storyboarding, Conceptual Visualization, Storytelling, Graphic Design, Illustration, Motion Graphics, Cel animation, AE Animation
- परिकल्पना-आह्वानम्
- The hardest part of this project for me is time management. It's not easy to work storyboard, design, animation all by myself with tons of communications between clients and I. By solving this problem I used the "GTD(get things done)" method and it helps me to finish the whole piece in an efficient way.
How to create a clear storytelling structure with interesting visual metaphors is another big challenge. After a lot of research work with a huge amount of references, the end result was a very satisfying one for both the client and myself. - अनुसन्धानम्
- This is a video about "digitalization", I needed to collect a lot of information from other animations and infographics on how data works and how they being transferred. In the meanwhile, the comparison between the look of some tools in our real life and the look of them in the digital world(UI) also inspired me. In addition, the look and the behaviors of office workers(especially ladies) helped me create the characters in this video.
- प्रेरणा
- All great user interfaces from different apps and how they are using digitalization to help people live an easier life is one of my biggest inspirations. I learned to use camera movement to tell a story and how to build a clear story through efficient storytelling from all beautiful animations and motion graphic videos. When I did designs, I always got inspired by minimalist modern art.
- परियोजनाकालः
- The project started in December 2019 in New York and finished in March 2020 in New York.
- प्रचालनप्रवाहः
- All my commercial projects start with communication with clients. The client and I settled down the script before creating the storyboards. Storyboards need to decide the storytelling structure, narrative clarities, and camera movement. Then I started design styleframes for every shot. In this phase, I needed to make sure each styleframes were visually attractive without misunderstanding. After the design phase, the animation was executed. Everything came to life and came together as a whole piece at the moment.
- दलसदस्याः
- Moree Wu
- चित्रश्रेयः
- Image #1: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.
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