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No Excuse Ikaratasi y'Amakuru y'Umusaraba na ABC Design Communication

Umushinga No Excuse Ikaratasi y'Amakuru y'Umusaraba wa ABC Design Communication ni uwatsinze igihembo cyubahwa cyane 2025 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo Gukorera Abaturage.


IcyumaIgishushanyo Gukorera Abaturage· 2025

No Excuse Ikaratasi y'Amakuru y'Umusaraba

na ABC Design Communication

Umukiriya: ABC Design Communication

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Igishushanyo Gukorera Abaturage

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #164278

Amabara

Imigereranyo

Ibyerekeye No Excuse Ikaratasi y'Amakuru y'Umusaraba

Igishushanyo cy'iyi karatasi y'amakuru y'umusaraba ni igikoresho gikomeye kandi gishya mu kumenyekanisha no gushishikariza ibikorwa. Imiterere yayo ikoranabuhanga, amashusho akomeye, n'imibare ifite ingaruka byerekana neza ko iki kibazo gikwiye gukemurwa byihutirwa. Mu guhuza abayikoresha ku rwego bw'umuntu ku giti cye no kubashishikariza kugira uruhare, ubu buryo bukora nk'ikintu gitera impinduka, bugira abantu imbaraga zo kuba abaharanira bikomeye umutekano n'uburinganire bw'abagore.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

No Excuse Ikaratasi y'Amakuru y'Umusaraba ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. No Excuse Ikaratasi y'Amakuru y'Umusaraba biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. No Excuse Ikaratasi y'Amakuru y'Umusaraba yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
The cross brochure design against women violence goes beyond traditional formats, presenting a powerful visual and educational tool. Each page conveys impactful statistics such as ''1 in 3 women have suffered physical or sexual violence'' and ''137 women are killed by a family member daily''. The bold colours and straightforward text draw attention, while its interactive, foldable structure invites deeper exploration. This innovative design creates a strong visual statement impossible to ignore.
Ibipimo n'Ipaki
Square Folded Cross Brochure, closed dimensions: 12,3x12,5cm, open dimensions: 37x36cm.
Ibibazo Fatizo
noexcuse, women, violence, abcdesign, brochure, awareness, social
Ikoranabuhanga ryo Guteza Imbere
The designs where created on Adobe Creative Suite (adobe photoshop & adobe illustrator). The brochure's material is paper and transparent gelatine.
Ikibazo cy'Ishusho
The challenge was to motivate individuals to join the global movement and even educate others about this critical issue. To foster a deeper connection, we personalised each recipient's tag with their name. This tactic enhanced the impact of our message and encouraged active participation in the fight against violence towards women.
Ubushakashatsi
The concept is built on extensive research, featuring powerful statistics that highlight the global issue. Shocking facts like ''1 in 3 women worldwide have suffered physical or sexual violence'' and ''Less than 40% of women seek help'' are displayed prominently. This data-driven approach makes the content relatable, engaging, and informative, encouraging deeper reflection and understanding.
Ibyatumye Habaho
The square folded cross brochure against violence towards women draws its inspiration from the urgent need to raise awareness and put a stop to this global issue. Each page of the brochure unfolds to reveal powerful messages, creating a visual narrative that seamlessly combines bold imagery with meaningful advocacy. The design encourages engagement, urging individuals to reflect on and support the fight against violence.
Igihe cy'Umushinga
The project started in July 2024 in Athens and finished in September 2024 in Athens.
Uburyo bw'Imikorere
The brochure features interactive layers that symbolically remove violence, both physical and verbal, from a woman’s face, creating a powerful visual transformation. Additionally, it includes a wearable ribbon, allowing participants to actively join the movement against violence. This engaging design invites users to interact, making the message both personal and impactful in the fight for women's safety.
Abagize Itsinda
Creative Director: Andromachi Kakava
Graphic Designer: Kornilios Nikolaidis

Byatanzwe

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