Umushinga Barking Good Ibirimo by'Ikirango wa Squared ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Kwamamaza.
IcyumaKwamamaza· 2024
Barking Good Ibirimo by'Ikirango
na Squared
Umukiriya: Squared
Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Kwamamaza
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #150826Imigereranyo
Ibyerekeye Barking Good Ibirimo by'Ikirango
Kwita ku matungo yo mu rugo byinjiye mu gihe gishya. Incuti ntoya z'ubwoya ubu zifatwa nk'abagize umuryango kandi zihabwa ubwitabye burenga. Kuri salon yo gutunganya imbwa itanga serivisi z'imbonerahamwe n'ubwitabye buhanitse, hateguwe ibirimo by'ikirango bitandukanye kugira ngo byubake uburyo bushya bwose bw'itumanaho ry'amashusho bifasha kuvuga iyo nkuru nshya. Imbwa zifite imiterere yazo, uburyo bwazo n'ubwenge bwazo kandi zigaragazwa nk'intwari zikwiye ubwitabye buhanitse bwihariye ku mbwa.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cy'icyuma
Barking Good Ibirimo by'Ikirango ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Barking Good Ibirimo by'Ikirango biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Barking Good Ibirimo by'Ikirango yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.
Inyuma y'Imigereranyo
Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- Care for pets has come to a new era. Little furry friends are now treated as equals in the family and tend to receive more and more care. For a grooming salon that offers luxurious pampering and top notch treatments for dogs we developed a wide range of branded content and a whole new visual communication to help them tell that new story. Dogs have their own character, style, personality and are displayed as protagonists deserving the ultimate in doggy pampering.
- Ibibazo Fatizo
- dogs, visual communication, branding, branded content, copywriting, art direction, design, photo manipulation
- Ikoranabuhanga ryo Guteza Imbere
- A full visual communication was developed, including print, collateral and digital applications.
- Ibyatumye Habaho
- Our main inspiration was the evolving of the dog grooming industry to levels never imagined - there are endless treatments, care and spa options, educational and psychological care services offered especially for dogs. For a grooming salon to be relevant and present in that scene it takes a powerful and on-point communication both in terms of visual communication as well as proper language and storytelling.
- Igihe cy'Umushinga
- The project is developed at the beginning of 2023 and is currently ongoing.
- Abagize Itsinda
- Creative Director Yana Okoliyska
Marketing Director Marina Varlyakova
Agency SQUARED - Abafotoye
- Creative Director Yana Okoliyska
Agency SQUARED
Byatanzwe
Shakisha Hirya ya Designers.org
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