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Love Art Ubukangurambaga na Daniel da Hora

Umushinga Love Art Ubukangurambaga wa Daniel da Hora ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Kwamamaza.


BuronzeKwamamaza· 2024

Love Art Ubukangurambaga

na Daniel da Hora

Umukiriya: Dahlstedt Holding SL

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Kwamamaza

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #119665

Amabara

Imigereranyo

Ibyerekeye Love Art Ubukangurambaga

Mu bukangurambaga bwabyo bwa mbere, Winghook itangiza umushinga w'ubuhanzi utitonze kandi uhagarika ugamije gutanga ubutumwa bukomeye. Hakoreshejwe uburyo buhuje guhindura binyuze muri mudasobwa no gusobanura ubuhanzi mu buryo bushya, Winghook yinjije mu nkuru yayo ibihangano bikomeye bizwi cyane mu mateka y'ubuhanzi. Binyuze mu guhindura kw'ubuhanga, ubu bukangurambaga buhutaza abareba kumenya ibidahuye, bifite ukuri no kwitonda ku biciro. Muguhuriza ibihangano bisanzwe bizwi n'impinduka z'ibishya, Winghook ntabwo ituma gusa abantu batekereza ahubwo kandi igaragaza ubushobozi bwayo mu kurinda no kubungabunga ubuziranenge bw'ubutunzi bw'ubuhanzi.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Love Art Ubukangurambaga ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Love Art Ubukangurambaga biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Love Art Ubukangurambaga ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
For the first campaign of Winghook, it was needed a bold and artistic approach to make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. By using famous paintings of Art History in a new, surprising way, it's clear that, if things are not in their right place, you will notice in a minute.
Ibipimo n'Ipaki
Posters: 480 X 640 mm
Magazine: 200 X 280 mm
Ibibazo Fatizo
Art, Creative, Museum, Paintings
Ikoranabuhanga ryo Guteza Imbere
More then 400+ hours of digital treatment and manipulation work over Procreate, Blender, Photoshop, and Illustrator. Almost 10 Giga bytes of data for each project, including ultra-high resolution images of the original files (up to 600 Megapixels).
Each painting had a sketch over it before we ímplement the final digital manipulations, so we could take càre over the color and líght aspects of the original, using the tools of the software. The final "new" paintings also took into consíderation what elements were erased or moved on the scene, and in some cases we even needed to change the whole painting lightening, shadowing, and physics.
Ikibazo cy'Ishusho
By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.
Ubushakashatsi
For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute.
Paintings names:
Las meninas, Diego Velazquez (public domain);
Nude Maja, Francisco Goya (public domain);
Painter’s Mother, James Whistler (public domain);
Composition 2, Piet Mondrian (public domain);
A Bigger Splash, David Hockney (Gerety);
Soup Cans, Andy Warhol (MoMA);
baking the Bread, Anders Zorn (public domain).
Ibyatumye Habaho
By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, it was created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product.
Igihe cy'Umushinga
The project started in Dec 2021 in Stockholm SUE and it’s still running.
Abagize Itsinda
Creative Director / Designer: Daniel da Hora
Abafotoye
Image #1 to #5: Creator Daniel da Hora, Display Images, 2024.

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