Dashi Egg Sand Ambalaj Alimentar de Yuta Takahashi

Lucrarea Dashi Egg Sand Ambalaj Alimentar de Yuta Takahashi este un câștigător de mare prestigiu al premiului 2021 A' Design Award de Bronz în Categoria de Competiție Design de Ambalaje.

BronzAmbalaje· 2021

Dashi Egg Sand Ambalaj Alimentar

de Yuta Takahashi

Client: WTNB coffee & studio in the HOUSE

Câștigător al premiului A' Design Award de Bronz în Categoria Ambalaje

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Despre Dashi Egg Sand Ambalaj Alimentar

Dashi Egg Sand este un ambalaj pentru livrare destinat unui sandviș japonez cu omletă. Hârtia de ambalaj este imprimată cu o ilustrație a secțiunii transversale a sandvișului, exprimând moliciune și o senzație lucrată manual, printr-o impresie deliberat rustică. Culorile cernelii reprezintă ouăle, sosul și albastrul oceanic al magazinului. Cutia este realizată din hârtie kraft neînălbită, tratată pentru rezistență la apă și grăsimi, fără plastic sau folie. La desfacerea hârtiei de ambalaj, ambalajul se transformă într-o piesă de tacâmuri care prezintă preparatul. Scopul este de a îmbogăți întreaga experiență a mesei.

Recunoașterea

Despre A' Design Award de Bronz

Dashi Egg Sand Ambalaj Alimentar a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Dashi Egg Sand Ambalaj Alimentar să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Dashi Egg Sand Ambalaj Alimentar satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

În Spatele Designului

Dosar de Presă

Credite, membri ai echipei și detalii tehnice furnizate de designer.

Proprietăți Unice: A package design used for Japanese Omelette Sandwich meant for takeout. The soft wrapping paper and the illustrations on it are reminiscent of the gentle taste and texture of food. The moment one opens the package, it becomes a piece of tableware that displays the dish. The package has been enhanced from mere food container to a tool that enriches the eating space in order to immerse oneself in the food experience from the moment the product is first seen to the moment one is done eating.
Dimensiuni și Ambalare: Wrapping paper: 366.7mm x 222.3mm
Front sticker: 76.2mm x 63.5mm
Side sticker: 88.9mm x 15.9mm
Card: 139.7mm x 69.9mm
Box: 165.1mm x 114.3mm x 48.2mm
Etichete: Branding, Packaging, Wrapping paper, Box, Sandwich, Abstract, Pattern, Japan
Tehnologie de Producție: The ink is an original mix, expressing the color of eggs, secret sauce, and ocean blue, the color for the client's store. The box is made of unbleached kraft paper with water and oil resistant processing that doesn't use plastic or film materials, aiming to reduce its environmental impact. The package includes many items such as wrapping paper, message cards, lids, the boxes themselves, and two stickers, but the selection and processing of materials have resulted in an amazing cost performance.
Provocare de Design: The necessary elements for an aesthetic culinary experience can also be thought of in takeout food. From the moment one looks at the package, they can image an impression, texture, tenderness, and taste of the dish. They're conscious of designs that improve the value of the dish and gives them a sense of excitement. In popular cooking packages, the pursuit of cost performance was also an important research factor.
Cercetare: All sorts of takeaway food containers from the market were surveyed. He took the container and had dining experiences with them. He realized then that the main function of the takeout package was putting the product inside and taking it home; the function of experiencing an impression of the food was omitted. The taste of a dish can change depending on the plate. As COVID-19 has increased takeout consumption, he felt the need for a package that would ensure meals weren't simply consumed.
Inspirație: This design was born from the idea of how to express the goodness of the contents in the package. The wrapping paper has the illustration of a Sandwich's cross-section. The illustration expresses softness, the ready-made and handmade feel of the Sandwich, venturing to leave an impression of roughness. In addition, the gentle wrapping paper is also linked to the process of cooking the Japanese Omelette. The consumer can then imagine the contents and the chef from the package.
Durata Proiectului: This project started in June 2020 in Iyo Saijo City, Ehime Prefecture, Japan, and ended in December 2020. Package production began in December 2020 and ended in January 2021. The product has been on sale since February 2021.
Flux Operațional: Designed to facilitate cooking and communication. When the wrapping paper, which gives the impression of softly enveloping the dish, is opened, a first look reveals the contrast between the bright blue claire printed on the back and the dark brown of the box. Its form brings parties and picnics to mind. It has been thought up with improving the act in mind of having a special and enjoyable meal, rather than reluctantly filling the hunger.
Membrii Echipei: Art Director: Yuta Takahashi
Designer: Yuta Takahashi
Assistant: Miyuki Hino
Photographer: Yuta Takahashi
Credite Imagini: Image 1: Photographer Yuta Takahashi, 2021
Optional Image 1: Photographer Yuta Takahashi, 2021
Optional Image 2: Photographer Yuta Takahashi, 2021
Optional Image 3: Photographer Yuta Takahashi, 2021
Optional Image 4: Photographer Yuta Takahashi, 2021