Turkish Airlines nisqap Connect To Turkiye Aegean Part Kawsay Raymi Ruway diseñon

Turkish Airlines nisqap Connect To Turkiye Aegean Part Kawsay Raymi Ruway diseñonqa Raymi Kamay Atipanakuy T'aqapi 2026 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.

FierruRaymi· 2026

Connect To Turkiye Aegean Part Kawsay Raymi Ruway

Turkish Airlines rurasqa

Mañakuq: Turkish Airlines

Raymi T'aqapi A' Design Award Fierru Premiu Atipaq

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Taripasqa Premio Atipaq

#175016 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Connect To Turkiye Aegean Part Kawsay Raymi Ruway nisqamanta

Connect To Turkiye Aegean Part nisqaqa achka llaqtakunapi ruwasqa kawsay raymi ruwaymi, mana huk kitillapi sayaq raymichu, aswanpas huk puriq willakuy hinam wakichisqa karqan. Watukuqkunataqa achka llaqtakunantam pusanku, sapa llaqtataq kikinpa yuyayninwan chaymanta musyay kawsayninwanmi qun. Rimanakuytaq kiti, willakuy chaymanta muyuriq pachawan ruwakun, manam pantallakunawanchu. Efeso nisqa ñawpa pacha tarisqa kitipiqa, llapan churasqakunata hoqarisqa t'aqa-t'aqa patakunapa hawanpim sayachisqa karqan, chaymi mana ima k'askachiqkuna, takyachiqkuna nitaq llasa aparichiykunapas ñawpa pachata llamiykurqanchu. Ñawpa kawsay waqaychayta chaymanta llaqtapa chiqap kayninta aswan ñawpaqtam churanku, mana hatun rikchakuymanta nitaq hatun kayninmantapas.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Connect To Turkiye Aegean Part Kawsay Raymi Ruway A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Connect To Turkiye Aegean Part Kawsay Raymi Ruway sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Connect To Turkiye Aegean Part Kawsay Raymi Ruway yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: This project is a multi-city cultural experience designed as a moving narrative rather than a fixed event. What makes it unique is its seamless integration into historical landscapes, use of non-invasive design, and guest flow tailored for emotional impact. It prioritizes heritage preservation, local authenticity, and meaningful interaction over spectacle or scale.
Etiquetakuna: Turkish Airlines, Cultural event, destination, marketing, experiential design, sustainability, heritage, UNESCO sites, Ephesus, Gala
Ruway Tecnología: To ensure the protection of the archaeological heritage of Ephesus, the entire event infrastructure was designed with non-invasive methodologies. All installations—including the stage, exhibition units, and audience areas—were constructed on elevated modular platforms, preventing any direct contact with the ancient ground. The stage design was intentionally compact, respecting the spatial proportions and sightlines of the Agora.

Power distribution was planned with minimal intervention; temporary cabling systems and lightweight, low-impact lighting were used. Materials were selected for their reversibility and minimal environmental footprint—no adhesives, anchors, or heavy equipment touched the original structure.

Logistics, including transportation and setup, followed strict preservation protocols. Each element of the build was prefabricated and assembled onsite with manual labor, avoiding machinery that could compromise the site. The design approach prioritized cultural sensitivity, heritage compliance, and operational safety at every stage.
Diseño Sasachakuy: The main challenge was designing a large-scale event within protected heritage sites without altering or damaging any historical elements. Navigating local regulations, gaining permits, and aligning with archaeological preservation laws required intense coordination. Balancing cultural authenticity, guest comfort, and logistical feasibility—across five cities—demanded precision, sensitivity, and adaptive creative planning.
T'aqwiy: Qualitative design research was conducted to explore how experiential travel shapes perception of place and brand. Objectives included measuring emotional engagement in heritage environments. Methods included cultural analysis, field visits, and interviews. Participants were 200+ international guests. Results showed higher recall and emotional affinity. Insights informed the user-centric, mobile event structure, influencing brand perception and sustainable tourism models.
Kallpachay: This project was inspired by a desire to showcase Türkiye not through spectacle, but through substance—its landscapes, heritage, and human warmth. Instead of relying on a single venue, we envisioned a multi-location narrative, rooted in authenticity and respect. The concept was informed by cultural research, sustainable practices, and a belief that experiential design can connect people more meaningfully than traditional formats.
Llamk'ay Pacha: The project started in January 2025 with concept development and planning in Istanbul. On-site preparations began in April 2025 across the selected cities. The event was held from May 26 to May 30, 2025, covering Istanbul, Afyonkarahisar, Denizli, İzmir, and Ephesus. It concluded with a gala evening at the Agora of Ephesus on May 29, 2025.
Purichiy Puriy: The project unfolds as a guided cultural journey across multiple cities. Guests move through carefully planned stages—each city offering a unique theme and sensory experience. Interaction happens through space, story, and setting rather than screens. Seamless logistics, local immersion, and meaningful pacing ensure comfort and emotional connection, resulting in stronger memory retention and deeper brand engagement.
Siq'i Hayñikuna: All visual and media credits: Turkish Airlines