Samiqman pasay
Deeeep Creative Lab nisqap Urbaner Marca Ruwana Yuyay, Paquete Diseño diseñon

Deeeep Creative Lab nisqap Urbaner Marca Ruwana Yuyay, Paquete Diseño diseñonqa Yanapay Kamay Atipanakuy T'aqapi 2025 A' Design Award Qullqi Premiu nisqap ancha chaniyuq atipaqninmi.


QullqiYanapay· 2025

Urbaner Marca Ruwana Yuyay, Paquete Diseño

Deeeep Creative Lab rurasqa

Mañakuq: Deeeep Creative Lab

Yanapay T'aqapi A' Design Award Qullqi Premiu Atipaq

103,627

Llinphikuna

Diseñomanta

Urbaner Marca Ruwana Yuyay, Paquete Diseño nisqamanta

Urbaner nisqaqa huk marca hinaspa servicio ruwana yuyaymi, Japón suyupi rantiqkunapaq sunkha allichana productopaq kamasqa. Kay yuyayqa producto wakichiyta, huk responsive nisqa ch'ulla-panel web tiyanata, paquetekunata hinaspa huk online ayllutapas hap'in. Chay sunkha kuchunaqa Japonpi ruwasqa motorta hinaspa alto-carbono aceromanta kuchunakunata apaykachan, huch'uy rikch'ayninwantaq ima pachapipas sunkhata allichayta atichin. Paqueten imaymana letra rikch'aykunata huk mana sasa ukhu cajonwan huñun, chaymi productota imayna apaykachayta willakun. Urbanerqa sunkha allichayta sapanka runaq estilonta rikuchina ñan hina qhawachin, web tiyanataq watukuqkunata ñawpaq munaymanta rantinankama pusan.

Riqsichiy

A' Design Award Qullqi Premiu nisqamanta

Urbaner Marca Ruwana Yuyay, Paquete Diseño A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Urbaner Marca Ruwana Yuyay, Paquete Diseño ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Urbaner Marca Ruwana Yuyay, Paquete Diseño achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
The goal is to create a location-specific product and communication strategy focused on the precise market demand for shaving. The product highlights include high-quality Japanese-made razor blades and a convenient, portable design. The marketing message will communicate Shaving as a Fashion Statement to appeal to Japanese style-conscious men. Key tasks include planning brand communication across all consumer touch points, aiming to spark curiosity, drive purchases, and create experiences.
Tupukuna & P'istuy
CYBERBIZ Website (PC Version 1920 x 8174 px ) Product Packaging Design Product Box (W 90 x D 60 x H 180 mm) Accessory Box (W 75 x D 75 x H 40 mm) Brand Visual Identity Design Certification card (W 75 x H 12.5 mm) Cleaning Cloth (W 4 x H 4 mm) Brand Community Services.
Etiquetakuna
Brand Service Strategy, Packaging Design, Trendy Fashion, Shaving Razors, Promotion of Shaving Culture.
Ruway Tecnología
1.User-Focused Trimmer Design for the Japanese Market.
Japanese beard types and grooming habits.
Using motor and high-carbon steel blades from Japan.
The compact design allows for easy beard adjustment anytime, anywhere.
2.Responsive Web Development for Engaging User Experiences.
Focus on a one-page layout for brand communication and product feature display.
The UI flow is designed to drive purchasing behavior, achieving effective online navigation and user experience.
3.Thoughtfully Designed Packaging for a Memorable First Impression.
Focuses on packaging structure, visual style, production conditions, and material selection.
Diseño Sasachakuy
A key challenge of this project is promoting the brand's philosophy and raising consumer awareness of the shaving culture in the Japanese market, where design aesthetics are highly valued.
T'aqwiy
Using the STP analysis tool, we identify potential communication targets within the Japanese male market. Combining the Golden Circle theory with core brand values and target personas, we define key products to strengthen brand differentiation.
•User Experience Focuses on visual design for user touch points, engaging the target audience through the website.
•Packaging Creates an impactful unboxing experience to enhance resonance and likability among the Japanese demographic.
•Community Building Establishes an online community for users to share beard grooming knowledge and ideas, raising the profile of grooming culture through social platforms.
Kallpachay
Through Japanese male magazine media and consumer surveys, we discovered that the perspective of beards are no longer just about being clean-shaven; grooming them to showcase personal charm has been increasingly accepted in Japanese society in recent years. In Western cultures, using facial hair to express male attractiveness has been a long-standing tradition.
Llamk'ay Pacha
This project was launched in July 2024 at deeeep creative lab in New Taipei, Taiwan. The packaging and web design were completed in September of the same year, with the official launch scheduled for mid-December 2024.
Purichiy Puriy
URBANER is emphasizing that grooming is not only a daily ritual but also a way to express personal style and daily fashion.
For packaging design, using various fonts to interpret the brand's concept of Everyone's CHIC is unique. The inner box showcases simple and easy-to-use grooming product specifications, meeting the Japanese market's demand for quick usability.
The experience journey focuses on high-quality, easy-to-use grooming tools that simplify the trimming process, making the entire grooming experience smoother and more natural. This supports the brand's attitude that Grooming is stylish and fashionable.
Huñu Runakuna
Deeeep Creative LAB
Siq'i Hayñikuna
Deeeep Creative LAB,URBANER,2024

Auspiciasqa

Designers.org nisqamanta Aswan Karuman T'aqwiy

Avisokunata qhawachiq yanapaqniykukunamanta productokunata, serviciokunatawan riqsiy.

Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun