Matteo Ruisi nisqap Bank of England Siq'iy diseñon

Matteo Ruisi nisqap Bank of England Siq'iy diseñonqa Rikchay Hapiy Kamay Atipanakuy T'aqapi 2022 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.

BurunsiRikchay Hapiy· 2022

Bank of England Siq'iy

Matteo Ruisi rurasqa

Mañakuq: Bank of England

Rikchay Hapiy T'aqapi A' Design Award Burunsi Premiu Atipaq

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Taripasqa Premio Atipaq

#139565 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Bank of England Siq'iy nisqamanta

Inglaterra Qullqi Wasiqa qullqi p'anqakunata imprimiymi huk llamk'ayninpi. Britániamanta Libra Esterlina qullqi p'anqakunaqa imaymana ruwaykunayuqmi kanku, chaymi sapanchasqa kanku. Qullqi p'anqakunap siq'iynin aswan hatun rikuy identidad proyectomanta huk t'iqramanta hina riqsichisqa karqa, ichaqa qullqi p'anqakunaqa sinchi kamachikuykunata qatiykuspalla yapamanta ruwakunkuman. Macro lentewan hurqusqa siq'ikunaqa waqaychay ruwaykunata, letrakuna, diseñonkup sumaqnintapas rikuchinku. Siq'ikunaqa kimsa t'aqaman rakisqa kanku: qullqi p'anqakunap huñunpi, detallekuna, hinallataq abstractomanta.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Bank of England Siq'iy A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Bank of England Siq'iy sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Bank of England Siq'iy mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: One of the functions of the Bank of England is to print banknotes. The British Pound Sterling notes have different features that make them unique. The official photography of the notes depicts security features, characters, and the beauty of their design.
The images have been grouped into three categories, that are groups of notes, details, and abstract.
Tupukuna & P'istuy: Resolution 350 x 350
Dimensions 6720 x 4480
ISO Speed 100
Exposure time 1 125
Colour profilesRGB IEC61966 2.1
Colour spaceRGB
Etiquetakuna: Banknotes, Bank of England, Notes, Pound Sterling, British Pound
Ruway Tecnología: The photographic side of the project was shot on an SDLR Canon EOS 5D Mark IV camera using a macro lens EF100mm f/2.8L Macro IS USM, pushing its capabilities to the limit.
Using a shallow depth of field and backlighting with black material to create show through on areas of the notes.
Particular care was taken to enhance the detail and colour of each note, without being too obvious. The imagery should reflect each area within the design brand.
Diseño Sasachakuy: There are several restrictions on the way the Bank of England banknotes can be reproduced. The main challenge was to define a style that showed the beauty of the notes while following the law and the guidelines from the Bank.
T'aqwiy: The photographic approach was a combination of the photographer's experience and experimentation. The photographer played around with the lighting and pushed the use of the lens to the extreme, manually focusing and moving the notes in front of the lens at close proximity until something interesting happened. The assistant helped press the cable release, adjust the light, or move material around, as most of the time the photographer was manipulating the notes until desired effect was achieved.
Kallpachay: The beautiful detail of the notes was inspiration enough, combined with abstract, graphic composition and back lighting, the challenge came in making the notes become more exciting to look at and less obvious.
Llamk'ay Pacha: The project started back in May 2020, before the approval of the wider project. The first day was during lockdown at the photographer's home studio on 30 March 2021. On 7th May some of the angles and variations have been refined. The project covered the 5, 10, and 20 pound notes. The final shoot day was on 20.02.2022 when the photographer shot the new 50 pound note to complete the set.
Abstract moving image formed part of the shoot and this was achieved using the same camera shooting in slow motion.
The entire body of work was shot at the photographer's home studio in Chartham, Kent.
Purichiy Puriy: Images for branded photography can be used on digital and print applications.
Patentekuna: Bank of England
Huñu Runakuna: Creative Director: Matteo Ruisi
Creative Director: Peter McCabe
Photographer: Lee Funnell
Siq'i Hayñikuna: Image #1: Photographer Lee Funnell
Image #2: Photographer Lee Funnell
Image #3: Photographer Lee Funnell
Image #4: Photographer Lee Funnell
Image #5: Photographer Lee Funnell