House of Bohem Função Principal: Clube de Praia por Muge Alanay Gucuoglu

O design House of Bohem Função Principal: Clube de Praia por Muge Alanay Gucuoglu é um vencedor altamente estimado do prestigioso 2026 A' Design Award de Prata na Categoria de Competição Design de Espaços Interiores e Exposições.

PrataInterior· 2026

House of Bohem Função Principal: Clube de Praia

por Muge Alanay Gucuoglu

Cliente: Nom Architecture

Vencedor do A' Design Award de Prata na Categoria Interior

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O Design

Sobre House of Bohem Função Principal: Clube de Praia

Texto do Livro: O House of Bohem Beach Club é um projeto de hospitalidade à beira-mar localizado na Praia de Cleópatra, em Alanya. Concebido de forma holística de A a Z, da arquitetura e interiores à identidade de marca, mobiliário, iluminação, cardápio, uniformes e área externa, o projeto cria uma identidade coerente e unificada. Inspirado na filosofia boêmia e na vida costeira mediterrânea, ele estimula a presença por meio de materiais naturais, detalhes feitos à mão e um fluxo espacial descontraído. O resultado é uma atmosfera de slow glamour, definida pelo conforto à beira-mar, pela elegância despretensiosa e por um ritmo natural que se estende do dia à noite.

O Reconhecimento

Sobre o A' Design Award de Prata

House of Bohem Função Principal: Clube de Praia conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que House of Bohem Função Principal: Clube de Praia seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. House of Bohem Função Principal: Clube de Praia é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: House of Bohem is a beachfront hospitality destination located along the Alanya Cleopatra Beach, designed with a bistro, beach lounge, fine dinning and event party venue. Inspired by bohemian cultures and nomadic philosophy, project orchestrates a fluid, all day narrative, seamlessly transitioning from the relaxed informality of a beach lounge to the refined elegance of a fine-dining venue, and into the dynamic energy of evening events and celebrations, all within a unified spatial identity.
Dimensões e Embalagem: House of Bohem Beach Club Restaurant Bar spans 2,000 sqm, comprising 429 sqm indoor, 500 sqm semi open, and 1,000 sqm beachfront areas. With 50 dining tables, 30 bar seats, and 100 sunbeds, it hosts up to 300 guests. Establishing a strong sense of place along Cleopatra Beach, it operates as more than a restaurant a fluid, all-day destination conceived as a transformative stage for bistro, bar, fine dining, and events.
Etiquetas: interior design, beach lounge design, beach club, hospitality design
Tecnologia de Produção: Designed across 2,000 sqm of open, semi open, and enclosed spaces, the venue accommodates 300 guests with 50 dining tables, a 30 seat bar, and 100 sun loungers. Flexible shading areas are offering alternative corners to the guests, while the bar anchors social interaction. As day turns to night, lighting transforms the atmosphere. Rather than a single focal point, the project creates a layered experience, enriched by murals that express its bohemian spirit.
Desafio de Design: The primary challenge was orchestrating a large-scale venue composed of enclosed, semi-open and open zones, accommodating distinct modes within a unified identity without spatial conflict. All day bistro, fine dining, beach lounge and event settings are designed as a living stage which adapts to the rhythm of its guests. Rather than a single focal point, the project creates a layered experience offering different areas. Harsh coastal conditions such as salt, humidity, wind and heavy use demanded durable detailing and material precision, while the project aimed to establish a strong architectural presence along the shoreline.
Pesquisa: Prior to the project, coastal building typologies were examined through multi-layered analysis. Climate data, salt exposure, wind, solar orientation and coastal morphology informed durability-driven design decisions. Materials were selected through comparative life cycle assessment. Guest and service circulation were tested via schematic scenarios. Investment and operational costs were evaluated through cost performance analysis.
Inspiração: The conceptual departure point for House of Bohem was to merge the free-spirited, tactile essence of bohemian living with the dolce vita of the Mediterranean, establishing a spatial narrative rooted in the nomadic philosophy of slowing down and being present. Guided by the nomadic principles of lightness, portability, layering, craftsmanship and harmony with nature, the project was conceived not as a static décor scheme, but as a living stage which adapts to the rhythm of its guests.
Duração do Projeto: The project started in February 2023 and finished in May 2023 in Alanya, Turkey.
Fluxo de Operação: House of Bohem establishes a strong sense of place along the Cleopatra shoreline, operating as a vibrant, all-day destination rather than solely a restaurant. Its open layout invites the beach inward, setting a new aesthetic benchmark for the coast. A large-scale mural transforms the front into a public visual landmark. Reframing bohemian living as lived experience, the project fosters slower rhythms, tactile engagement, and meaningful social interaction.
Créditos de Imagem: All photos Engin Aydeniz.
All rights Nom Architecture.