Tianyoude 4600 Embalagem de Bebida Destilada por Sinong Wu

O design Tianyoude 4600 Embalagem de Bebida Destilada por Sinong Wu é um vencedor altamente estimado do prestigioso 2026 A' Design Award de Prata na Categoria de Competição Design de Embalagem.

PrataEmbalagem· 2026

Tianyoude 4600 Embalagem de Bebida Destilada

por Sinong Wu

Cliente: Sinong Creative

Vencedor do A' Design Award de Prata na Categoria Embalagem

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Vencedor de Prémio Verificado

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Cores

O Design

Sobre Tianyoude 4600 Embalagem de Bebida Destilada

Tianyoude 4600 é um projeto de embalagem para a bebida destilada de Qingke do Planalto Qinghai-Tibete. As ilustrações retratam as montanhas nevadas e as geleiras dessa região de elevada altitude. A embalagem utiliza um método de abertura interativo, de modo que a paisagem do planalto se revela no momento em que a caixa é aberta. Papel ondulado reciclado compõe a estrutura, e um corte integrado cria uma alça embutida, dispensando o uso de sacola. Um voucher no interior permite que a garrafa seja reabastecida em lojas selecionadas ou reutilizada como vaso.

O Reconhecimento

Sobre o A' Design Award de Prata

Tianyoude 4600 Embalagem de Bebida Destilada conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Tianyoude 4600 Embalagem de Bebida Destilada seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Tianyoude 4600 Embalagem de Bebida Destilada é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: Tianyoude Qingke liquor packaging design, brand comes from the Qinghai Tibet Plateau. Design with the concepts of ecology, interactivity, and sustainability. High altitude visuals are brought to the design through illustrations. When opening the packaging, the interactive design concept gives consumers an immersive experience, like a public service advertisement that makes consumers feel the importance of environmental protection. Made of recycled corrugated paper, the structural design allows the packaging to come with a handle, eliminating the need for shopping bags and making it more environmentally friendly.
Dimensões e Embalagem: 265mmX160mmX160mm
Etiquetas: Plateau，Snow mountain，Interactive Packaging Design，Glacier，Environmentally friendly packaging design，Snow leopard
Tecnologia de Produção: The packaging is made of recycled corrugated paper, which has the characteristics of lightweight, easy processing, and low cost. More than 80% of it can be recycled and reused without incineration pollution. The waste can be naturally degraded or reused, and the recycling technology is mature and cost-effective. The structural design provides a handle for packaging, eliminating the need for shopping bags and making them more environmentally friendly. Inside the box, a redemption voucher is designed, which consumers can bring to designated stores to pack wine or serve as a vase, achieving the reuse of the bottle body.
Desafio de Design: The most difficult part of this project is how to express the brand's regional attributes. The brand is located in the highest place in the world - the Qinghai Tibet Plateau, which is above the snow line all year round.
The packaging design adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle", eliminating the need for shopping bags
In the design, we combined unique brand culture and regional culture for the design. All of this is a new design that has not appeared in traditional Chinese liquor. Not only does it consider environmental protection and sustainability, but it also brings consumers high-end and interactive visual enjoyment, while conveying the brand's natural and ecological culture to consumers.
Pesquisa: The designer combines the brand's unique high-altitude environment and uses illustrations in this project to reflect the beauty of the brand and products through the interactivity and sustainability of the packaging when opened. To attract consumers and make them feel the "spiritual enjoyment" and "environmentally friendly packaging can also reflect the quality of the product".
Inspiração: In China, the packaging of alcoholic beverages is too luxurious, and most brands use environmentally unfriendly materials to reflect the uniqueness and value of their products. The designer of this project achieved this goal through the unique environment of Tianyoude brand plateau, using illustrations and combining the interactivity and environmental friendliness of packaging to create a brand unique beauty and express product quality. At the same time, it also conveys the concepts of ecology, nature, and purity to consumers, and environmentally friendly materials can be designed to convey the uniqueness and value of products.
Duração do Projeto: The project started design in Chengdu in December 2024 and was completed in Chengdu in the first quarter of 2025.
Fluxo de Operação: The packaging adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle" without a shopping bag, making it easy to use this packaging. All of this is not present in similar packaging designs. Bringing spiritual enjoyment to consumers, while also benefiting the environment.
Patentes: Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.
Membros da Equipa: Sinong Wu
Créditos de Imagem: Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.