Fabrika Coffee Embalagem por Eugene Wysota and Helen Trophimova

O design Fabrika Coffee Embalagem por Eugene Wysota and Helen Trophimova é um vencedor altamente estimado do prestigioso 2025 A' Design Award de Prata na Categoria de Competição Design de Embalagem.

PrataEmbalagem· 2025

Fabrika Coffee Embalagem

por Eugene Wysota and Helen Trophimova

Cliente: Shokoladnitsa

Vencedor do A' Design Award de Prata na Categoria Embalagem

33,217

Vencedor de Prémio Verificado

Verificar Estado do Prémio para #164694

Visitar Site Ver no A' Design Award Comunicado de Imprensa Selo do Prémio

Cores

O Design

Sobre Fabrika Coffee Embalagem

O destaque da embalagem é a janela recortada em forma de lâminas do moedor de café do logotipo. Este elemento de design permite que os grãos de café fiquem visíveis, oferecendo um efeito visual distintivo que destaca a qualidade natural do produto. A paleta de cores cuidadosamente selecionada diferencia os blends de café e realça o apelo visual da embalagem nas prateleiras. A disposição do texto é projetada para fornecer informações claras e concisas sobre o nível de torra, notas de sabor e origem, mantendo uma estética limpa e minimalista.

O Reconhecimento

Sobre o A' Design Award de Prata

Fabrika Coffee Embalagem conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Fabrika Coffee Embalagem seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Fabrika Coffee Embalagem é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
Dimensões e Embalagem: The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
Etiquetas: coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
Tecnologia de Produção: The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
Desafio de Design: The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.
Pesquisa: The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.
Inspiração: The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
Duração do Projeto: The project started in January 2022 in Moscow and was completed in May 2022
Fluxo de Operação: The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
Patentes: Trademark by Shokoladnitsa LLC.
Membros da Equipa: W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova
Créditos de Imagem: mockups by Creatsy