Cense of Poem Embalagem de Incenso por Wei-Hsuan Liu and Hsin-Hsuan OuYang

O design Cense of Poem Embalagem de Incenso por Wei-Hsuan Liu and Hsin-Hsuan OuYang é um vencedor altamente estimado do prestigioso 2023 A' Design Award de Bronze na Categoria de Competição Design de Embalagem.

BronzeEmbalagem· 2023

Cense of Poem Embalagem de Incenso

por Wei-Hsuan Liu and Hsin-Hsuan OuYang

Cliente: A Cense of Poem

Vencedor do A' Design Award de Bronze na Categoria Embalagem

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Cores

O Design

Sobre Cense of Poem Embalagem de Incenso

Cense of Poem é um design de embalagem para varetas de incenso. A caixa é feita de acrílico com gravação a laser. A caixa translúcida com envolvimento fosco expressa a forma e o fluxo da fumaça. As cores das caixas correspondem às cores das varetas de incenso em seu interior. Cada caixa apresenta um design gráfico que combina com a fragrância das varetas de incenso que contém. Três séries, em amarelo, água-marinha e roxo, remetem à vírgula, ao travessão e ao ponto de exclamação. A embalagem busca proporcionar uma experiência sensorial poética e misteriosa.

O Reconhecimento

Sobre o A' Design Award de Bronze

Cense of Poem Embalagem de Incenso conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Cense of Poem Embalagem de Incenso seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Cense of Poem Embalagem de Incenso satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: The translucent box with matte wrapping concretizes the shape and flow of the smoke. The different colors of the boxes correspond to the various colors of the incense sticks. The specific graphic design on each type of box goes along with the features and the taste of the smells of the incense sticks inside. Overall, with this external design, we try to deliver a mysterious and poetic image.
Dimensões e Embalagem: large 110mm*110mm*40mm
small 70mm*70mm*55mm
Etiquetas: Incense, Poetic, Fragrance, Package, Brand Identity
Tecnologia de Produção: The box is made of acrylic with laser engraving.
Desafio de Design: There are two main challenges that we have encountered. The first one is to select the elements we want to use in the products to drive the users into a specific situation while distinguishing the difference between series. And the second one is to convey and express the origin, intention, and meaning of our design to the other end through the outer packaging.
Pesquisa: The primary concern of our design is to conceptualize the sensory experience the users have while burning the incense. We started the research by conducting data collection and general analysis and went through the process of discussion and irritative revisions in the studio. At last, we’re able to imagine the situational atmosphere that we want users to immerse in and connect users to this abstract feeling through a combination of the presence of outer packaging and the taste of the smell.
Inspiração: The keyword of the design is “poetry”, in which we believe that life itself is a piece of poetry and we are all writers of our own lives. The incense itself represents the characters of the text, and the incense holder, as a counterpart, is the paper that carries the emotions which are released from the words and lines. Finally, the box binds these two materials together and makes them a complete integration. These three series in three different colors symbolize different marks that are commonly seen in our daily life. They are, comma (yellow), which means the pause and break time we always need, dash (aquamarine), which means the continuity of life, and exclamation mark (purple), which means unexpected surprise and expectation toward the upcoming future.
Duração do Projeto: The project started in Taichung, Taiwan in August 2022. Completed in Taichung, Taiwan in April 2023, and exhibited in Taipei, Taiwan in May 2023.
Fluxo de Operação: First, to start the journey of sensory, scan the pattern and words on the box with your eyes before opening it. Then, open the lid, place the incense holder, and take out and hold the incense sticks by hand. Finally, light up the incense sticks, immerse yourself in the misty atmosphere, and enjoy the scent with your sense of smell.
Membros da Equipa: Wei-Hsuan Liu
Hsin-Hsiu OuYang
Créditos de Imagem: Wei-Hsuan Liu, Photographer, 2023.
Hsin-Hsiu OuYang, Photographer, 2023.