Wenzhong Liquor Centro de Experiência por Liuqiang Feng Zhibo Gong

O design Wenzhong Liquor Centro de Experiência por Liuqiang Feng Zhibo Gong é um vencedor altamente estimado do prestigioso 2021 A' Design Award de Bronze na Categoria de Competição Design de Espaços Interiores e Exposições.

BronzeInterior· 2021

Wenzhong Liquor Centro de Experiência

por Liuqiang Feng Zhibo Gong

Cliente: Hope Interior Design

Vencedor do A' Design Award de Bronze na Categoria Interior

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Cores

O Design

Sobre Wenzhong Liquor Centro de Experiência

Wenzhong Liquor é um centro de experiência construído no interior da oficina de uma destilaria em Zunyi. Um passadiço de madeira estrutura o percurso do visitante e interliga o salão do ofício da destilação, o salão da cultura da empresa, o percurso do armazém de vinhos, o bar central e a área de degustação. O tom vermelho da pedra Danxia local e do sorgo, o cereal utilizado na destilação, orienta a paleta cromática. Cimento, aço e taipa contemporânea compõem as superfícies interiores, materiais que oferecem ainda resistência ao fogo. A estrutura original da fábrica é baixa, pelo que se abriu um segundo piso na área central para ganhar pé-direito e presença espacial.

O Reconhecimento

Sobre o A' Design Award de Bronze

Wenzhong Liquor Centro de Experiência conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Wenzhong Liquor Centro de Experiência seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Wenzhong Liquor Centro de Experiência satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: In terms of technique, the designer extracted the red main color of the local unique red Danxia stone and wine making raw material sorghum, supplemented by the water waves of Chishui River and the popular expression of liquor making technology and Chinese traditional 24 solar terms. Through the use of cement, steel and modern rammed earth, it conveys the architectural interior flavor of the integration of local culture and traditional brewing techniques with modern industry.
Dimensões e Embalagem: The interior of the building is a standard production workshop with a span of 78 meters and a width of 28 meters, which is a frame structure. The entrance hall is compressed into a relatively enclosed space with small and micro permeability. It is divided into exhibition area and storage room.
Etiquetas: Interior, Commercial, Experience Center, Jiang-flavour Chinese spirits, Artistic, Fashionable, Modern Style, Industrial Sense
Tecnologia de Produção: In terms of function, the designer connects the tour line through the plank road, sets up the brewing craft hall, enterprise culture hall, wine storehouse visiting trail, central bar and tasting area, so as to let visitors understand the family brewing culture.
Desafio de Design: Because the project is located in a self-built factory building, the original structure is limited in height. Therefore, the designer opened the second floor in the core area to solve the building power sense that the space does not have. In view of the flammability of liquor, non combustible or flame retardant materials such as cement and steel are selected to organize the indoor interface structure, presenting the entire combination space of industrial sense and modern style.
Pesquisa: The owner Wang family is a local business family, who established the current Wenzhong Liquor through acquisition and reorganization in 2010. After ten years of continuous investment and continuous brewing, its production of Wenzhong Jiang-flavour Chinese spirits has reached the local well-known level. Therefore, with the increasing number of customers visiting the winery, the company needs to improve the supporting space to meet the customer's tour experience.
Inspiração: Due to the relatively mature tour and exhibition of French and Italian wineries, the design team has obtained the experience spirit of those who are keen on wine culture to come to the winery from afar, so that more people can visit Wenzhong Liquor and spread the brewing culture of Jiang-flavour Chinese spirits.
Duração do Projeto: The project started in March 2020 in Zunyi and finished in October 2020 in Zunyi.
Fluxo de Operação: The center area uses the 28 meters times 18 meters space planning of the building as the core exchange area, the closed wine jars display and sea-viewing platform, and divides the building span of 30 meters as the wine jars sea area.
Patentes: Copyrights belong to Hope Interior Design, 2020.
Membros da Equipa: Liuqiang Feng
Zhibo Gong
Dan Li
Créditos de Imagem: Image #1: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #2: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #3: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #4: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #5: Photographer Old Blue, Wenzhong Liquor, 2020.