Dorina Nowill Rapòrt Annadièr per Ruis Vargas

Lo dissènh Dorina Nowill Rapòrt Annadièr per Ruis Vargas es un laureat autfo estimfo del prestigfo 2020 A' Design Award d'Argent dins la Categoria de Competfo Imprimariá.

ArgentImprimariá· 2020

Dorina Nowill Rapòrt Annadièr

per Ruis Vargas

Client : Laika

Laureat del A' Design Award d'Argent dins la Categoria Imprimariá

34,025

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Colors

Lo Concèpte

A prepaus de Dorina Nowill Rapòrt Annadièr

Dorina Nowill es un rapòrt annadièr concebut per una fondacion que servís las personas cècas o amb una visita febla. De ponches de braille son utilizats tot al long de la publicacion, formant de frasas e de texturas al costat del tèxte estampat. La cobèrta pòrta de ponches en relèu sec, çò que permet tanben de legir lo rapòrt al tocar. Las paginas son estampadas en quatre colors sus de papièr ofset, causit per sa superfícia porosa e tactila. Lo rapòrt enregistra los resultats de l'exercici fiscal e definís de linhas de conducta per l'annada seguenta. La concepcion vòl rendre la publicacion inclusiva per cada legeire.

La Reconoissença

A prepaus del A' Design Award d'Argent

Dorina Nowill Rapòrt Annadièr a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Dorina Nowill Rapòrt Annadièr siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Dorina Nowill Rapòrt Annadièr es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The annual report is permeated by elements in Braille, which dictate the pace of publication and function as components of interaction with the lay reader, bringing him to experience or know this model of writing. Altogether, the pages permeated by the writing of the blind integrate form - writing - and content - subject -, providing an inclusive meaning to the book. Another relevant detail: the cover has a relief print on the dots, allowing blind people to experience tactile reading.
Dimensions e Embalatge: Cover: sheet format 640 x 280 mm; Core: Print format 210 x 280 mm. Cover printed on offset paper 240 g/m2, 4X4 colors (CMYK). Core composed of 120 pages in 150 g/m2 offset paper, 4x4 colors. Finish: dry relief on the cover.
Etiquetas: Annual report, print, editorial, graphic design, branding identity
Tecnologia de Produccion: The cover has a proportional book ear, at full opening, a panoramic view of the use of Braille writing points. Still on the cover, the use of dry relief provides a tactile experience to the reader, offering points of braille writing. The publication was printed in CMYK-scale colors, on offset paper, mainly because it offers the tactile aspect due to its porosity.
Desaffo de Dissènh: The challenge was to develop a publication that, in addition to fulfilling its functional aspects of informing and maintaining the commitment to the governance policy of the Dorina Nowill Foundation, also represented a document that addressed the aspect of the need to include blind or with low vision people.
Recèrca: The Laika method is based on the synergy between linguistic and pictorial skills. Every project begins with the construction of meaning, an affirmation, and the need to design small graphic narratives. Thus, the Dorina Nowill annual report expands upon the detailed and strategic work of building an imaginary universe that represents the culture of the Dorina Nowill brand.
Inspiracion: The Dorina Nowill Foundation serves people who are blind or have low vision. Braille writing is incorporated into the daily life of this community. For the design of its annual report, Laika started from this premise and used the points of writing, both in tactile and visual aspects, to compose the graphic identity of this publication. In this way, the points form phrases throughout the publication, in parallel with the graphical writing, composing textures that refer to the foundation's brand.
Durada del Projècte: The project started in February 2019 and finished in May 2019 in Sao Paulo, Brazil.
Flux Operacional: The annual report is intended to mark the entity's fiscal year and establish guidelines for the following year. In addition to the functional aspect of the publication, its aesthetic and graphic aspect is essential to set the date, give the document a longevity and validate its relevance to the sector. As a supporting document and material, it has another fundamental function: to serve as a presentation of the foundation and to contribute to attract sponsors from medium and large companies.
Brevets: Arthur Medeiros
Membres de l'Equipa: Ruis Vargas, Creative Directo, Thiago Siqueira and Agnes Svilenov, Designer
Crèdits d'Imatges: Laika Design