Lo dissènh Clive Empaquetatge Cosmetic per Jonathan Nacif de Andrade es un laureat autfo estimfo del prestigfo 2018 A' Design Award d'Argent dins la Categoria de Competfo Dissènh d'Embalatge.
ArgentEmbalatge· 2018
Clive Empaquetatge Cosmetic
Client : Cosmetics Clive
Laureat del A' Design Award d'Argent dins la Categoria Embalatge
Laureat de Prèmi Verificat
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A prepaus de Clive Empaquetatge Cosmetic
Lo concèpt de l'empaquetatge cosmetic Clive es nascut per èsser diferent. Jonathan volia pas solament crear una autra marca de cosmetica amb de produits corrents. Determinat a explorar mai de sensibilitat e un pauc mai de çò qu'el crei en tèrmes de cura personala, s'adreiça a un objectiu principal. L'equilibri entre lo còs e l'esperit. Amb un design inspirat d'Awaï, la combinason de fuelhas tropicalas, la tonalitat de la mar e l'experiéncia tactila dels empaquetatges fornisson la sensation de relaxacion e de patz. Aquesta combinason permet d'aportar l'experiéncia d'aquel lòc dins lo design.
La Reconoissença
A prepaus del A' Design Award d'Argent
Clive Empaquetatge Cosmetic a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Clive Empaquetatge Cosmetic siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Clive Empaquetatge Cosmetic es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Darrièr lo concèpte
Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- Inspired by some of the most paradisiacal places in the world, each design and each aroma receives a unique characteristic. When thinking about packaging inspired by Hawaii, for example, the design makes home scent an object of decoration, with more tropical aspects and aromas that remind us of the beach, the sea and the waves breaking in the sand. In our daily lives, we need moments of relaxation and inner peace, so it was possible to bring the experience and good influence of those places in various products of this line.
- Dimensions e Embalatge
- Width 70 mm x Height 230 mm x Depth 70 mm
- Etiquetas
- cosmetics, packaging design, home spa, welfare
- Tecnologia de Produccion
- The visual aspects and concepts of the scents were considered to offer the sensation of skin care and well-being, so the outer packaging has a finish called matt soft touch lamination, which offers a soft and delicate touch as well as the skin human. With a printing technology, a small detail of the packaging received an aroma printed on the paper that together with other packages exude a delicate and sensitive aroma in the environment, making the product already more interactive and aromatic at the point of sale.
- Desaffo de Dissènh
- My biggest challenge was to make packaging design compatible with the scents of products that had already been created. In order to have harmony between the design and the aromas, I made a cautious study of the chemical and natural compositions of perfumes, including olfactory tests, after which I was able to define which product line the aroma would be attributed to.
- Recèrca
- Before developing this project, I researched some elements and concepts that could inspire creativity. Some keywords were essential in that research, such as Paradises, Sensations, Memories, Art, Modern, Sophisticated, Moments, Versatility and Movement. My greatest inspiration was the natural beauties of our planet, both in color and their cultures. Because there are so many beautiful places, I could hardly have been inspired by just one place, nevertheless I sought the beauty of places like Hawaii, New Zealand, Greece, Africa, Brazil and Indonesia, unique characteristics that I represented through the design in specific lines.
- Inspiracion
- The Clive project was born to be different, I did not just want to create another cosmetic packaging with common and high-scale products. I wanted to convey a little more than I believe in terms of personal care. Caring for our well-being requires a moment of peace and balance between body and mind. Thinking about it, I was inspired by some of the most paradisiacal scenery of nature and the world to make those moments even closer to the sensations of pleasure, happiness and great memories that those places bring to us.
- Durada del Projècte
- The project was started in May 2017 and was completed in September 2017, in Brazil.
- Flux Operacional
- The product and packaging were developed to give gifts, offer unique moments of well-being and decorate. What makes the product special is the interaction of your eye contact, tactile and olfactory. When looking at the product we can live a memory, when touching the packages we can feel the smoothness of the skin, and when we feel the aroma, we can feel happiness and well-being. Those aspects stand out in the interaction and are extremely important for a unique experience between you and the product.
- Brevets
- Jonathan Nacif de Andrade, 2017.
- Crèdits d'Imatges
- Jonathan Nacif de Andrade, 2017.
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