The Seven Moons Embalatge de bóstia de regal per Hangzhou Furrytail Technology Co., Ltd

Lo dissènh The Seven Moons Embalatge de bóstia de regal per Hangzhou Furrytail Technology Co., Ltd es un laureat autfo estimfo del prestigfo 2026 A' Design Award de Bronze dins la Categoria de Competfo Dissènh d'Embalatge.

BronzeEmbalatge· 2026

The Seven Moons Embalatge de bóstia de regal

per Hangzhou Furrytail Technology Co., Ltd

Client : Hangzhou Furrytail Technology Co., Ltd

Laureat del A' Design Award de Bronze dins la Categoria Embalatge

7,064

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Colors

Lo Concèpte

A prepaus de The Seven Moons Embalatge de bóstia de regal

The Seven Moons es un embalatge de bóstia de regal per un assortiment d'aliments per animals de companhiá amb sèt sabors. Lo cercle es l'element visual principal, que se vei dins las bóstias redondas, l'illustracion de la luna que se fond e la paleta de colors de nuèch de clar de luna. La bóstia exteriora e la banda ventrala son fachas de papièr reciclable amb una acabada de film mat que adocís los rebats. Sèt bóstias d'alumini de qualitat alimentària son tengudas a l'interior, cadun estampada amb una illustracion realista del sabor per impression offset en quatre colors. La banda ventrala destacabla ten una carta d'insercion en forma de luna, que se pòt gardar coma sovenir festiu.

La Reconoissença

A prepaus del A' Design Award de Bronze

The Seven Moons Embalatge de bóstia de regal a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que The Seven Moons Embalatge de bóstia de regal siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. The Seven Moons Embalatge de bóstia de regal satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The Seven Moons is a 7 flavor variety pack, available in Tasting Pack and Mid Autumn Gift Box editions. The packaging takes the circle as the core visual element, featuring circular cans, an illustration of the melting moon, and a moonlit night color palette to create a cohesive and festive visual identity system. The outer box adopts a detachable belly band with an insert card and houses 7 distinctively labeled circular cans, seamlessly blending functionality with a sense of ritual.
Etiquetas: Celebrating the Mid Autumn Festival with Pets, Circular Can, Full Moon in the Mid Autumn Festival, Moonlit Night Color Palette, Detachable Belly Band with an Insert Card, Sustainable Packaging
Tecnologia de Produccion: The outer box and belly band are made from eco friendly, recyclable paper. Their surfaces are finished with a matte film to improve tactile comfort and minimize glare, ensuring illustrations appear in warm, soft tones. The food grade aluminum cans boast excellent sealing performance to preserve freshness. High precision four color offset printing is utilized for realistic flavor illustrations, making each flavor instantly recognizable.
Desaffo de Dissènh: The packaging builds an emotional narrative around owners and pets celebrating the Mid Autumn Festival together. The circular can echoes the Mid Autumn full moon, highlighting reunion and companionship. A warm, multicolored moonlit night palette, each color representing a distinct flavor, creates a recognizable visual identity and celebrates the joy of everyday life shared between owners and pets. For the first time, the moon is transformed from a cultural symbol into a card inserted belly band.
Recèrca: In recent years, pets have increasingly been regarded as family members and emotional companions. Against this backdrop, traditional festive occasions, particularly the Mid Autumn Festival which centers on reunion, have gradually expanded from human gatherings to shared moments between humans and pets. Leveraging the strong market recognition of its Hearty Gravy Cans series, the brand has launched a limited edition variety pack, allowing owners to share meaningful rituals with their pets.
Inspiracion: Inspired by the poetic notion that cats love circular cans and people love full moons, the packaging subtly integrates the natural affinity of cats for circular containers with human cultural symbolism, where the Mid Autumn full moon represents reunion. This frames the Mid Autumn Festival as a shared moment between owners and pets, extending the traditional festival theme of human reunion to encompass the modern emotional expression of companionship between humans and their pets.
Durada del Projècte: The project started in April 2025. The product was launched in September 2025.
Flux Operacional: The packaging emphasizes the participatory ritual, inviting users to personally pick the moon when opening or gifting the product. The insert card of the belly band mimics the melting moon, serving as both a visual focal point and afestive keepsake card to infuse the unboxing process with emotional warmth and memorability. Moreover, the cans are printed with realistic flavor illustrations, allowing consumers to identify flavors and combinations at a glance.
Membres de l'Equipa: Shuning Lian
Shengdian Zhou