Ktown4u Commercial Space per 21 Gram Co, Ltd.

Lo dissènh Ktown4u Commercial Space per 21 Gram Co, Ltd. es un laureat autfo estimfo del prestigfo 2025 A' Design Award d'Argent dins la Categoria de Competfo Interior.

ArgentInterior· 2025

Ktown4u Commercial Space

per 21 Gram Co, Ltd.

Client : 21Gram

Laureat del A' Design Award d'Argent dins la Categoria Interior

17,787

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Lo Concèpte

A prepaus de Ktown4u Commercial Space

The Ktown4u Coex store is themed Journey to the New Kpop Universe and represents a space journey toward the Ktown4u planet, the landmark of Kpop. It is a process of traveling freely between stars, getting closer to one's star. The design boldly uses primitive and simple materials such as metal, lighting, and stone spray, while incorporating the geometric meanings of curves and straight lines to express an elemental cosmic space. The movable walls and furniture create various spatial transformations, allowing global fans to have experiences.

La Reconoissença

A prepaus del A' Design Award d'Argent

Ktown4u Commercial Space a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Ktown4u Commercial Space siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Ktown4u Commercial Space es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Ktown4u, which connects global international fans with kpop artists, offers not only product consumption such as albums, videos, photo content, goods, and events, but also the enjoyment and diverse experiences of cultural content like exhibitions and pop-up stores. The Ktown4u COEX store, themed "Journey to New kpop Universe," portrays the cosmic journey to the Ktown4u planet, the holy land of kpop.
Dimensions e Embalatge: 2nd floor: 695 square meter
4th floor: 1060 square meter
Etiquetas: Korea, Seoul, interior, cafe, Kpop, 21gram, commercial, space, cosmos, exhibition, popup
Tecnologia de Produccion: The rough stone finish with a matte coating expresses the image of outer space that retains the primal form of the universe. The mirrors, designated as part of the finish, represent small universes with the essence of infinity, and lighting was arranged alongside metal elements to visualize the cosmic space that can only be filled with light. The modular furniture and movable walls in the popup zone present various possibilities for the structure of the space.
Desaffo de Dissènh: Spaces that handle cultural content should enable diverse experiences. These experiences should not be uniform, and while not distracting from the focus on the content, they should leave a lasting, special impression. Based on the concept of space travel, the design process involved setting up programs, zoning, and material selection, while ensuring that the space also remained faithful to its original functional purpose.
Recèrca: Countless global fans wish to experience Kpop artists more closely. Both the artist and outer space share the significance of being visible yet an unknown world. At Ktown4u, it was hoped that global fans would feel a closer connection to the artists as they travel through the cosmic space. The space is centered around the theme of space travel, offering various spatial configurations and programs. The popup and exhibition spaces, composed of movable walls and modular furniture, promote the experience of diverse cultural content. Stone, mirrors, lighting, and metal finishes embody the primal feeling of the universe, reminding visitors that they are on a cosmic journey. As they explore the corners of the space following its flow, they will eventually discover themselves having reached the final destination, feeling even closer to the artist.
Inspiracion: Countless global fans heading toward the Ktown4u planet, the holy land of kpop, embark on a journey through a cosmic space made of raw and refined materials. As they travel through the vast universe filled with countless stars, they grow closer to their favorite kpop artists. The space boldly incorporates primitive and simple materials, led by metal, lighting, and stone spray coating, while expressing the primordial cosmic space through the geometric significance of curves and straight lines.
Durada del Projècte: Ktown4u is located in Samseongdong, Gangnam-gu, Seoul. The project underwent a three-month design period, and after the completion of interior construction in April 2023, it has been operational ever since.
Flux Operacional: In addition to the enjoyment of consuming content, Ktown4u offers a unique experience of traveling through space. It stands out not only by encouraging consumption but also by providing a variety of content and experiences. The diverse programs, along with the movable walls and modular furniture, expand the infinite possibilities of the space. Ktown4u aims for customers to naturally explore every corner of the space, following the flow presented by the environment, and have a joyful encounter with kpop artists.
Membres de l'Equipa: Design director: Seungman lee
Designer: Sebin choi
Crèdits d'Imatges: Image #1-5: Photographer Sunhyeok Jang, 2023