Seoul Auction The Concierge Dessenh d'Interior per Hyunju Julia Lee

Lo dissènh Seoul Auction The Concierge Dessenh d'Interior per Hyunju Julia Lee es un laureat autfo estimfo del prestigfo 2025 A' Design Award de Bronze dins la Categoria de Competfo Interior.

BronzeInterior· 2025

Seoul Auction The Concierge Dessenh d'Interior

per Hyunju Julia Lee

Client : Seoul Auction

Laureat del A' Design Award de Bronze dins la Categoria Interior

11,246

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Lo Concèpte

A prepaus de Seoul Auction The Concierge Dessenh d'Interior

Lo Concierge a Seoul Auction redefinís lo comèrci de lusse a travèrs d'un concèpte minimalista d'espaci dins l'espaci. Integrat sens cosutura dins lo vestibul que sembla una galariá, oferís un environament serene e sofisticat ont la simplicitat renforce l'experiéncia de contemplacion. Una granda pòrta de veire e una fenèstra espansiosa equilibran l'ubertesa e la discrecion, mentre que d'òbras d'art plaçadas amb cura e d'estatges flotants guidan subtilamens los visitaires. En abrassant la beutat de l'espaci blanc, Lo Concierge eleva la percepcion del lusse, permetent als produits de prendre lo centre de l'escena.

La Reconoissença

A prepaus del A' Design Award de Bronze

Seoul Auction The Concierge Dessenh d'Interior a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Seoul Auction The Concierge Dessenh d'Interior siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Seoul Auction The Concierge Dessenh d'Interior satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

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Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Located in Seoul Auction's lobby, The Concierge embodies minimalist architecture, seamlessly integrated with the white gallery. Designed as a space within a space, it balances openness and privacy with a large glass door and strategically placed artwork. Luxury products are showcased in rectangular boxes against all-white walls, emphasizing the beauty of blank space. This design highlights minimalist beauty, where every element serves a purpose and enhances the elegance of the space.
Dimensions e Embalatge: The Concierge is W4590mm x L5550mm x H3000mm, situated within a lobby with an overall height of 4300mm. To optimize the space, we integrated the lobby’s air circulation and air conditioning system using an exposed ceiling structure. This design not only ensures effective air flow but also enhances a sense of openness and continuity. As a result, the space feels more expansive and inviting, complementing the minimalist aesthetic.
Etiquetas: MinimalistInteriorDesign, RetailInteriorDesign
Tecnologia de Produccion: The design required high-precision craftsmanship to achieve a minimalist aesthetic within the existing lobby. We used a seamless joint technique to integrate new walls with existing ones. Lacking an electrical floor box, we routed electric and fire lines from the ceiling along the existing column, seamlessly concealing them to preserve the minimalist design. Located at the lobby corner with two sides facing the unmodifiable facade, we planned construction meticulously to avoid impact.
Desaffo de Dissènh: One challenge was maintaining openness while ensuring privacy in a compact space. We achieved this by strategically placing the reception desk and using a transparent glass door and window that balance visibility and discretion, offering a serene consultation experience. Another challenge was making the space discreet by day but a showcase at night. We used the building's perforated skin and wood display shelves to control visibility, allowing The Concierge to softly glow at night, drawing attention subtly.
Recèrca: An in-depth study of minimalism in traditional Korean art and architecture influenced the concept of beauty of blank space, showing that simplicity enhances the perceived value of luxury products. This insight guided the use of blank space to highlight watches and jewelry. The concept of space within a space emphasized harmony with the surrounding environment, leading to the seamless integration of The Concierge with the gallery of Seoul Auction's lobby with carefully positioned artwork.
Inspiracion: The design of The Concierge was inspired by creating a serene, sophisticated environment that reflects the values of Seoul Auction. We aimed for a space that showcases luxury items while enhancing the viewing experience through simplicity. The space within a space concept fosters intimacy, inviting visitors while maintaining privacy. Our research into minimalist architecture emphasized light and space, leading us to embrace the beauty of blank space to elevate the perception of luxury.
Durada del Projècte: This project started in May 1 and finished in June 3, in Seoul, Korea.
Flux Operacional: The large glass door and window create an open, inviting atmosphere, reducing psychological barrier to entry. Strategically positioned, the reception desk ensures privacy during consultations, offering comfort for high-end clients. This balance of openness and privacy enhances customer interaction. The layout guides visitors through a rhythmic sequence of display areas, encouraging exploration without overwhelming them.
Membres de l'Equipa: Designer: Hyunju Julia Lee
Crèdits d'Imatges: Photographer: Teo